danielvinu
ad5ro6@r.postjobfree.com
CONTACT
Bachelor of Arts, Communication + Multimedia
Universidad Casa Grande
Gotham Writer’s Workshop: Screenwriting
by Doug Katz NYC
WORK EXPERIENCE
Brand creation: Spearheaded comprehensive branding initiatives. Crafted compelling messaging strategies and provided essential graphic resources, enhancing product launches and sales support.
Creative Content strategy: Led SEO and SEM-driven content strategies, social media, events, and experiences, aligning with brand values and maximizing audience engagement.
Lead Generation: Boosted lead growth by 80% in multiple channels, creating automated sales workflows and doubling conversion rates through targeted digital campaigns.
Cost Optimization: Halved customer acquisition costs via effective marketing channel optimization.
Team Leadership: Directed cross-functional teams (onsite/remote) to deliver high-impact marketing projects on time and within budget. Marketing Director
Founder
Creative Director
Art Director / Production Designer
Stronghold Capital Ventures (B2B, B2C, SaaS)
Aria Leads, Vortex Virtual, Aria Life, Dreamscape Properties, Agent Ai Jan 2023 - Today
Leadership & Strategy: Founded and led a global remote team specializing in delivering innovative verbal, visual, and sonic brand identities for small to medium enterprises (Gymage, The Cocinita, Ting) Brand Building: Through market analysis and insights, developed targeted branding strategies that enhanced client recognition and market presence.
Creative Content Marketing: Developed creative content marketing initiatives that increased engagement and brand loyalty. Industry Expertise: Focused expertise in the hospitality, well-being, and lifestyle sectors, providing tailored branding solutions that resonate with targeted demographics.
Iglú Branding Consultancy (B2B) Jan 2020 - Jan 2023 Ocarina Music Branding (B2B) Sep 2016 - Jan 2020
Vision Uno April 2011 - Sep 2016
Innovative Leadership: Led the creative department for Ecuador’s first audio branding agency, pioneering sound identity development and artist alliances for mass consumer enterprises (Tesalia CBC, Beliv, Pernod Ricard, Banco del Pacifico, Claro)
Strategic Partnerships: Oversaw curatorship and musical supervision for executive-level audiences in established large companies. Creative social, live, & Editorial Content: Directed creative content, live experiences, events, and innovative programs for creative, editorial, and musical content.
Team Development: Mentored junior team members, fostering a culture of creativity and professional growth.
Creative Leadership and Resource Efficiency: Spearheaded a skilled team delivering high-quality set designs and visual elements for globally recognized brands like Coca-Cola, Toyota, and Nestlé, achieving international quality standards with a limited budget. This involved innovative concept development and meticulous execution across multiple platforms, including television and social media, ensuring brand consistency and visual impact.
SKILLS
SOFTWARE & TOOLS
Branding (Strategy + Identity Development)
Marketing + Sales (Research, Analysis,
Strategy, Campaign Management, Digital
Marketing, Sales Automations)
Content Creation & Storytelling (Creative
Thinking, Copywriting)
Art Direction (Graphic Design, Production
Design)
Project Management (Operations, Scope
Definition, Scheduling, Resource Allocation,
Risk Management)
Team Leadership (Communication &
Collaboration)
Website Development
Data Analysis and ROI Tracking
Bilingual (English, Spanish)
AI (Chat GPT, Vocable.ai, MidJourney,
Plannable.ai, Vidyo.ai)
Digital Marketing (Google Analytics, Google
Ads, Meta Ads Manager, Tiktok Ads
Manager)
Email Marketing (SendGrid, MailChimp)
Text Marketing (Simpletexting / Twillio)
CRM (Active Campaign, Go High Level,
Salesforce, Hubspot)
Social Media Management (Plannable,
Hootsuite)
Content Management (WordPress, Wix)
Multimedia Design (Adobe Illustrator,
Photoshop, InDesign, Premiere Pro, After
Effects, Canva, Garageband, Protools)
Marketing Automation (Go High Level)
SEO (Semrush, Ubbersuggest)
Project Management (Clickup, Asana,
Trello, Slack)
EDUCATION
ABOUT
Dynamic, creative marketer with over ten years of comprehensive experience in branding, content and marketing management. Seeking to leverage deep expertise in strategic planning and creative execution to enhance brand value, driving increased leads and revenue generation. Daniel Vinueza
MARKETING + BRANDING +CONTENT