Hayden Gilbert
haydengilbert.com
Founder, Head of Creative
SHELTR Creative (10/18—Present)
●Launched a new model of agency that builds scalable, curated teams from a network of talent to creatively solve business and marketing problems.
●Created a subscription-based service for freelancers made up of Art Directors, Writers, Designers, Creative Directors, Strategists, Producers, Account Execs, and Media Directors
Vice President, Head of Creative
HumanN (10/17—10/18)
●Led our internal team and external contractors to create branded content featuring some of the most elite Obstacle Course Race and Ultramarathon athletes in the world.
●Developed strategic thinking with external partner agencies for a re-launch of the HumanN brand.
●Led the entire company through a creative thinking workshop called, “Do-It-Yourself Labotomy” at “IDEA Day”.
Executive Creative Director
DELL (10/16—10/17)
●Launched a new global brand (Dell Technologies) with Y&R New York.
●Managed the internal agency made up of 25+ employees through the integration of Dell and EMC.
●Re-branded the internal agency as 27thirteen.
Creative Director
GSD&M (7/12—7/15)
●Led several creative teams and created award-winning work for Walgreens, Southwest Airlines, Pacifico Beer, B-Cycle Bike Share, and Seton Hospitals.
●Ran two new business pitches; won both pieces of business.
●Created online content and co-managed the production of Pacifico website.
Brand Creative / Writer
The Richards Group (6/10—7/12)
●Wrote launch TV spot for a national campaign for the new RAM Outdoorsman.
●Pitched and collaborated with C-Level executives at Chrysler.
●Created the integrated campaign 'Together We R' for Russell Athletic.
Associate Creative Director / Writer
TM Advertising (10/06—6/10)
●Lead writer on American Airlines.
●Shortlisted twice at Cannes Lions.
Senior Writer
Barkley (11/03—10/06)
●Writer/Producer/Co-Director for 30+ commercials for Sonic Drive-In--longest-running campaign in QSR history.
●Created award-winning work for Pain Is Good hot sauce.
(Previous experience available upon request)
Education: University of Texas at Austin / B.S. Advertising / Creative Sequence