Customer Service Digital Advertising, copywriting, proofreading
Resume:
La Tecia D. Sykes
**** **. ********** *******, **** 426 * Aurora, Co. 80016
* *************@******.***
* https://lateciadsykes.wixsite.com/portfolio
Former Retail Management Professional with 19 years of experience in a high-volume retail environment seeking writing opportunities in Fashion/E-commerce. Bachelor of Fine Arts in English at University of Colorado at Denver.
Summary Of Qualifications
8 years of experience in digital advertising and copywriting with a proven record of positive results. 19 years experience in retail/customer service.
Documented successes in SEO optimization, digital advertising, and concept creation.
Exceptional problem solver.
Driven to succeed with clear goals in mind both personally and professionally.
Adaptive and flexible to the needs of the organization.
Blog content creator “Black Girl Tragic”.
Freelance online fiction writer with strong reader following.
Work Experience
January 2022-Current
Senior Copywriter (adidas, Studio A)
Create and curate product campaigns that elevate company branding
Create and curate promotional emails that drive consumer engagement
Drive sales through SEO optimization
Execution and delivery of innovative brand marketing
October 2020-January 2022
Product Copywriter (Nordstrom)
Create and curate attention-grabbing descriptions
Drive sales through SEO optimization
Create and curate promotional emails/company announcements
August 2016-May 2019
Freelance Copywriter (Macy’s personal Stylist)
Create and curate fashion show scripts, model looks and bios for models
Create and curate social media pages including picture descriptions and tags
Create and curate promotional emails/company announcements
May 2015-Current
Freelance Original Fiction Writer
Co-organize online publications which include fiction, video, and photo manipulation
Edit, format and publish original fiction works in an online setting
Create original characters/settings/situations
August 2015- January 2019
MCG (Merchandise Connection Group) Trainer for Tailored Brands/Merchandiser
Create and curate visual training methods
Host in-store trainings for staff and management regarding above methods
Review and provide feedback to stores regarding their implementation of visual standards
August 2018-November 2019
Drive Instructor for DriveSafe (Baron Education)
April 2019-January 2020
Substitute English Teacher for Kokua (CSTN)
June 2017-June 2018
Sales Specialist Armani Exchange, Store #981 –Dillard’s Park Meadows
May 2015 – August 2016
Business Sales Manager Juniors Department, Store #981 -Dillard’s Park Meadows
November 2014- May 2015
Visual Store Supervisor, Store # 24 Park Meadows- Love Culture
May 2008-December 2012
Visual Store Manager, Store #227 Northfield- Macy’s Inc., Region 10
Education
August 2016-December 2019
University of Colorado (Denver Campus) – Earned Bachelor of English, Fine Arts
August 1999- May 2003
Community College of Aurora -Earned Associates of Arts Degree
August 1995-May 1999
Smoky Hill High School -Earned General Diploma with Honors
August 1997-May 1999
Arapahoe/Douglas County Area Vocational School Commercial Art Program -Earned Certificate of Completion in Graphic Design and Commercial Art
Additional Qualifications
May 1999
Editorial Artist for The Smoky Hill Express School Newspaper
Earned Certificate of Completion in Graphic Design and Commercial Art
May 2003
Senior Editor/Contributor of The Highline Chronicle School Newspaper
March 2018-Current
Blog Content Creator/Editor “Black Girl Tragic” https://blackgirltragic1981.wordpress.com
References
Bernadette Little
Senior Manager Art Direction, Studio A, adidas
Kara Hermstad-Rees
Product Copy Manager, Nordstrom
Adam Tuck
Director Digital Creative, Studio A, adidas
****.****@******.***
Kimberly James
Owner, Head Stylist, The Style Group
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