Social Media Account Manager
Resume:
Emilee Hickert
ad5ojb@r.postjobfree.com
Brooklyn, NY
SUMMARY
Digital Advertising Specialist with years of experience executing successful advertising campaigns online, mobile and social media from inception to launch. Client facing, results driven, experienced Account Manager and Project Manager. Experienced in campaign optimization and KPI reports, creating timelines, SOW's, 3rd party vendor contracts, budgeting and working with teams from multiple departments. Familiar with Agile methodology and most management and ticketing software.
Contract Roles
LeCare Social Media Specialist
L’OREAL Berkeley Heights, NJ Fall 2023
Contract Role for skin care brand to answer customer posts and messages on social media. Account Manager
WALMART CONNECT Hoboken, NJ Summer 2022
Contract role to manage vendor search campaigns amid layoffs for the upcoming holiday season. Onboarded new vendors and new products and search services. EXPERIENCE
Host
Self (formerly AIRBNB) July 2021 – Present
Advertise short-term rentals. Produced a neighborhood guide and mini transportation guide for guests. Customer Experience Manager
JOMASHOP Brooklyn, NY November 2017-July 2021
Oversaw customer requests for friendly, knowledgeable service and support. Enhanced sales volume through skilled support to both new and inactive customers. Drove customer escalations to resolution by engaging directly with clients. Troubleshooting and resolving customer experience, shipping claims, warranty, and back orders. Increased repeat customer base by maintaining relationships with high-profile clients and effectively managing service issues. Responsible for high call volumes, emails, live chat, Facebook, WhatsApp, Twitter, and Instagram. Sales Account Manager
POINT OF SALE LLC Los Angeles: Northeast June 2015-December 2017 Led Northeast region outside sales by closing new accounts and maintaining and up-selling current accounts in the scientific glass industry.
Maintained database on Pipeline, Client calls, meetings, and contact information. Created sales materials, Product lists, attended Trade Shows, contributed to bottom line. Client Solutions Manager-Post Sale Project Manager CAFEMEDIA NYC May 2013–December 2014
Led Digital Project Management for custom advertiser programs across 3 properties: CafeMom, theStir and MamasLatinas.com. Responsible for all custom elements from sale to launch. Worked with Design, Dev, Ops and Account Management. Used internal tracking and ticket systems to produce campaigns on time and on budget. Created timelines and creative briefs and led internal and external kick off meetings. Responsible for sweepstakes fulfillment, curated user content, managed Influencer programs and writers for advertorials and native ads. Responsible for $1.5 million of custom accounts yearly. Sales Marketing and Social Media Consultant
LEFT COAST DIGITAL CONSULTING NYC September 2010-June 2018 Assisted new business with setting up social networking pages and advising on posts and promotions. Consulted on and created Product Catalogs for new business and trade shows. Produced sales materials. Led brainstorming sessions for new business branding – logo, taglines, personality, voice of brand. Custom Campaign Project Manager January 2008 -September 2010 Senior Account Manager June 2005 -January 2008
INTERACTIVE ONE – formerly COMMUNITY CONNECT LLC
PM: Produce and implement Custom Sales Programs to launch live on our seven social networking and content sites with Art Director, Dev, Creative and Sales teams. Brought projects in on-time and on budget with quality standards using the agile method. Built strong relations with subcontractors and vendors to optimize cost savings and complete timely launch. Manage, approve and track campaign production budgets within defined margins up to
$100K for production. Made changes to project scope and cost and implemented most effective change management processes to keep project up to date. Used ticketing and PM software such as Basecamp and Mantis. AM: Responsible for all aspects of online advertising accounts post sign off for Display and Network clients. Achieved 95% customer satisfaction rate, delivery and performance goals based on KPI's like CTR, ROI, CPA and CPC through DART. Client facing daily via email, phone, online presentations, screen-share and in-person meetings. Cultivated deep knowledge of customer businesses and relationship to company objectives to secure renewals and upsell.
EDUCATION
University of California Santa Cruz Bachelor’s degree in Sociology 4.0 GPA MORE ABOUT ME
I have over ten years experience working in the Digital Ad space as a Project Manager building Custom Campaigns and as a Senior Account Manager in a Sales Support and Client Relationship role. I have extensive experience leading cross functional teams both in house and outsourced, to build web pages and supporting display ads. My teams include the Account Manager, the Design Team, and the front-end developers. I’ve created SOW’s and defined scope for the outside vendors.
My commitment to my clients is demonstrated by daily contact with my clients to resolve issues and help to optimize their campaigns to hit their unique KPI’s. Several past campaigns included contests, sweepstakes, and a high level of member interaction with the brand.
I have worked in an agile environment in the past and loved it. I am familiar with PM ticketing systems Mantis and Trac and PM software Basecamp. Additionally, I am becoming more familiar with additional tools including, but not limited to Salesforce, Smartsheet and Workfront and would love to use them more. Recently I was working for an online retailer here in Brooklyn in the Customer Experience and support arena. I managed the customers on all the social media sites. I handled large volumes on live chat, emails, phone and all the big socials.
At social media sites Café Mom and Black Planet as a Project Manager I produced influencer campaigns and worked with the site members to get feedback and lead discussions on the site. I am well versed in tracking and reporting. All my positions have been client facing. I strive to be a trusted partner to clients, knowing what works best, honest, and approachable and delivering successful campaigns. I am confident that my skills, background, dedication, and work ethic would make me an asset to the team. I am excited in the hope this opportunity will utilize my skill set to help grow the company as well as grow myself. Thank you for taking the time to offer your attention to this, I look forward to the opportunity to meet with you and your team in person.
Emilee Hickert ad5ojb@r.postjobfree.com 917-***-**** cell
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