GENAE
JACKSON
@ ad5mqu@r.postjobfree.com
€ Bold Profile
SKILLS
Good communication skills
Customer Relations
Analytics and SEO
Digital Media
Data Analytics
Technology Strategy
Marketing and Advertising
Team Training and Development
Business Development
Product Management
Project Management
‘Time Management
Business Administration
Workflow Design
Relationship Building
EDUCATION
Ogle School Hair Skin Nails
Dallas © 05/2017
Texas Cosmetology License: Trichology
University of North Texas
Denton, TX © 08/2015
Bachelor of Arts & Science: Business
Communications
© Dean's List [Fall of 2014]
© Dean's List [Spring of 2015]
© Extracurricular Activities: [NAACP
Community Outreach Chair]
* Professional Development: [Certificate of
Entreprenuership]
PROFESSIONAL SUMMARY
Multifaceted Digital Marketing Specialist
ith a strong technology background and a
history of meeting company goals by utilizing strategic and organized practices. Ability to
managing multiple priorities with a positive attitude, and a willingness to take on added
responsibilities to meet team goals.
Seeking a long-term, full-time position that requires utilizing interpersonal skills, problem-
solving skills, and challenges to best enhance the organizational brand as a whole.
WORK HISTORY
Genpact - Senior Process Specialist
Richardson, TX ® 10/2023 - Current
* Analyze & provide solutions on business objectives to improve product key
performance indicators.
© Offer understanding of business simulations, data analytics and diverse tools to
construct and implement strategies for optimization.
* Provide client's with resources and tools to achieve business goals, keep up with
industry trends, and excel in fields of marketing, customer experience, user experience,
and digital products.
© Adaptable and proficient in learning new concepts quickly and efficiently.
* Strong communication and organizational skills when working independently, as well
as in team settings.
* Directed continuous improvements in user quality, accuracy and efficiency for over 60
businesses within one calendar quarter.
Genae The Slay, LLC - Salon Owner/Operator
Dallas, TX © 01/2017 - Current
© Oversee business budget planning and administration, accounting functions,
purchasing, and bi-weekly payroll to handle financial needs.
© Consult with customers to assess needs and propose optimal solutions.
© Organize and attend trade shows and special events to showcase products, network
with other businesses and attract new customers.
© Manage purchasing, sales, marketing and customer account operations efficiently.
* Increased employee loyalty and reduced turnover rates by 43% from implementing,
innovative team incentives, benefits and activities.
Majoreactions Hair Clinic - Digital Marketing Specialist
Dallas, TX * 02/2021 - 09/2023
* Developed digital marketing strategies by creating and implementing plans to reach
and engage target audiences.
* Managed digital projects from initial concept through final implementation and live
monitoring.
* Optimize website content and images to improve search engine rankings.
© Created reports on digital marketing efforts using analytics tools to track and measure
digital marketing success for management.
© Evaluated market trends to stay current on consumer and competitor changes.
Henkel Consumer Products - Independent Contractor
Dallas, TX * 01/2018 - 03/2020
© Collaborated with clients to define project requirements and deliverables.
* Generated detailed reports to highlight product performance and usage metrics.
© Analyzed user feedback to gather input and identify areas required for improvement.