Business Analytics Social Media

ANIKET BHATT

+1-412-***-**** *************@*******.*** Pittsburgh, PA, USA linkedin.com/in/aniketbhatt2901 EDUCATION

La Roche University January 2024 - December 2024

Master's, Information Systems

University of Pittsburgh August 2023 - December 2023 Master's, Business Analytics

PROFESSIONAL EXPERIENCE

Beats by Dre Pittsburgh, PA, USA

Business Analytics Strategy Branding Externship January 2024 - Present

• Led primary research and sentiment analysis on GenZ perceptions of the Beats by Dr. Dre brand, resulting in a 20% increase in consumer understanding.

• Utilized surveys and interviews to gather insights on social media strategy effectiveness, leading to a 15% improvement in advertising impact.

• Applied advanced data analytics tools including Excel, Tableau, and SQL to enhance GenZ engagement by 25% across marketing channels.

• Streamlined data processing using Tableau and SQL, achieving a 30% increase in efficiency and accuracy, aligning consumer insights with business analytics strategies. Whizoid Studios Indore, Madhya Pradesh, India

Associate Business Analyst January 2023 - June 2023

• Enhanced operational efficiency by 20% through cross-functional team leadership, Agile/Waterfall methodologies, and tools like Python, PowerBI, Tableau, and Excel.

• Achieved a 15% improvement in decision-making accuracy by driving data-driven initiatives and optimizing processes for a 20% overall efficiency boost.

• Managed and empowered teams to ensure successful delivery of client projects, aligning with business objectives and utilizing data science principles.

• Utilized cloud computing services such as Amazon Web Services (AWS) and Azure to enhance data visualization, forecasting, and statistical analysis for informed decision-making.

• Implemented Snowflake for analyzing campaign performance data and utilized statistics to provide insights, demonstrating strong time management skills in delivering projects on time. BYJU'S Indore, Madhya Pradesh, India

Business Development Associate January 2021 - December 2022

• Conducted market research to identify growth opportunities, exceeding monthly sales targets consistently.

• Achieved 'Most Sales in the Month' award for Madhya Pradesh State, demonstrating commitment to revenue growth.

• Expanded client network to over 1200, enhancing market reach and business opportunities. PROJECTS & OUTSIDE EXPERIENCE

Strategic Sales Optimization (Retail Industry) Pittsburgh, PA, USA December 2023 - January 2024

• Led a sales forecasting initiative utilizing advanced predictive analytics with Python, improving forecast accuracy by 18%.

• Implemented agile methodologies, reducing time-to-market by 20% and enhancing adaptability to market changes.

• Utilized Power BI to optimize operations, reducing stockouts by 15% and excess inventory by $1.5M annually. SKILLS

Skills: Business Strategy, Data Analysis, Management, Market Research, Sales, SQL, Tableau, Python, Communications, SEO, Power BI, Excel/Numbers/Sheets, Business Analytics, JIRA, AWS, Microsoft Azure, MySQL, Agile, Product Management, SCRUM

Competitions

Crane Consulting Competition

• Led a triumphant team in a high-stakes crane consulting challenge, guiding a company's strategic expansion into the US market through strategic planning.

• Collaborated closely with teammates to develop a hybrid strategy, projected to yield a 20% increase in market penetration, translating to an additional $1 million in revenue, and a 15% reduction in production costs, amounting to $500,000 in savings compared to singular options, thus demonstrating effective decision-making.

• Leveraged industry-standard consulting methodologies, including SWOT analysis and cost-benefit analysis, to ensure robust decision-making and market analysis.

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