ad5db2@r.postjobfree.com • 203-***-****
michaelwasik.com
**** *********** ***. *** ********* Ct. 06614
Michael Wasik
Marketing, Art Direction
CAREER PROFILE
Experienced art director, graphic designer, and marketing professional with a proven track record in direction and coordination, digital, print, packaging and diverse social/web marketing campaigns. Ability to develop and implement feasible timelines and budgets, along with an ability to effectively partner with cross-functional teams toward expanded products and services has led to ongoing career progression. AREAS OF STRENGTH AND EXPERTISE
• Creative Direction and Marketing
• Developing and Implementing Brand Consistency
• Design for Social Media and Web
• Package Design
• Print Design, Event Design and Production/Layouts
• Multimedia, Social Campaigns & Email Blasts
• Consumer Awareness Process Implementation
• Photography (Product, Event, Model)
• Photo Retouching/Imaging
• Cross-Functional Communication
• Cross-Platform Advertisements
• Illustration
• Video Editing
• User Experience
PROFESSIONAL EXPERIENCE
Connecticut State Community College System
2019 - Present
Marketing /Art Director / Graphic Designer
Daily projects include the full spectrum of creative assets. Brand management, print, digital media, photography, photo retouching, website, social media & mobile graphics, large format/ billboard, digital displays and art museum collateral. I work with staff and faculty fulfilling day-to-day marketing and creative needs for Housatonic, Gateway and Norwalk Community Colleges. AURORA PRODUCTS CORPORATION
2018 - 2019
Creative Director / Marketing Lead / Graphic Designer As the sole marketing employee and graphic designer, I managed and maintained all graphic needs for the company on a daily basis. Role included print, packaging and digital assets, social media, vehicle and tradeshow/booth graphics as well as product photography, image retouching and maintaining photo archives. I worked on conceptual work to final graphics. ACME UNITED CORPORATION
2017 to 2018
Graphic Designer / Art Director
Worked daily on a broad range of projects from project direction and conception, print, social media & web page assets, emails/email templates, trade show graphics, brand page building and photography. Held a key position in the company and managed creative workflow. Work included a very wide range of categories in both the industrial and consumer space. Development included maintaining brand consistency and design throughout platforms, conceptual work to fully realized layouts from start to finish. Completed large scale presentations and maintained brand consistency. CONAIR CORPORATION
2002 to 2017
Graphic Designer
Having moved through several key positions within the company, I have partnered with cross-functional teams to develop packaging for various product lines. I have collaborated to produce cohesive and effective packaging and sales campaigns. I was involved in the process from concept work to back end production, and print preparation. Development included maintaining brand consistency and design, fully realizing layouts from start to finish, photography approval, digital retouching, production, mechanicals, comps, and mockups for tradeshows. I worked with public relations and marketing managers to develop press releases, mailings, and catalogs to showcase new product campaigns in consumer magazines. Created conceptual digital art, completed large scale presentations and maintained brand consistency.
EDUCATION AND TRAINING
• Completed User Experience Design 10-week course May 2016, General Assembly, NYC
• Bachelor of Science, Graphic Design, Southern Connecticut State University, May 2001. New Haven, CT