ISMAIL
EL BAROUDI
Graphic & Web
Designer
Phone : 212-***-******
Email : ad5bcg@r.postjobfree.com
Portfolio : www.behance.net/baroudi3977
Linkedin : www.linkedin.com/in/baroudi3977
Address : Rabat, Skhirat-Temara, Morocco - 12000
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Professional
Summary
Highly motivated and experienced Graphic & Web
Designer with 9 years of expertise in delivering impactful visual solutions for government and public enterprises. Manage diverse projects from conception to completion. Experience in managing diverse graphic projects for print, digital, and web. Proven ability to deliver impactful visual identities, marketing materials, and web graphics that elevate brand awareness and achieve business goals. Skilled in Adobe Creative Suite, Figma, and various web development tools. with a strong understanding of web design principles. Adept at collaborating with teams and clients to translate ideas into successful design solutions. ㅡ
Core Skills Visual Design:
Software Proficiency : Mastery of industry software like Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva and Figma.
Color Theory & Composition : Understanding and
applying color theory and principles of composition to create visually appealing and balanced designs.
Typography : Strong understanding of typography,
including font selection, hierarchy, and legibility. Branding & Identity : Ability to develop and maintain consistent brand identities across different mediums. UI and UX Design : Understanding of UI/UX principles and their application in creating user-friendly and intuitive interfaces.
Technical Skills :
Social media manager : Mastermind behind the engaging and informative content. Responsible for crafting and executing strategies that boost brand awareness, build communities, and drive business growth.
Web Design Fundamentals : Familiarity with content management systems (CMS) like (Wordpress, Shopify). Responsiveness & Accessibility : Ability to design for different screen sizes and devices while ensuring
accessibility for all users.
Search Engine Optimization (SEO) : Understanding basic SEO principles to create websites that rank well in search engines.
Soft Skills :
Interpersonal skills : Building and maintaining healthy relationships with others.
Problem-Solving : Ability to identify and solve design challenges effectively.
Time Management & Organization : Meeting deadlines and managing multiple projects efficiently.
Adaptability & Continuous Learning : Keeping up with industry trends and learning new skills.
Valuable Skills :
Motion Design : Mastery valuable tools like Premiere Pro and After Effects, especially for web and branding projects.
Marketing & Copywriting : Understanding marketing
principles and being able to write compelling copy enhances project impact.
Photography & Videography : Basic skills in these areas expand service offerings and create diverse content. Life Skills :
Critical thinking : Evaluating information and making sound judgments.
Creativity : Finding innovative solutions to problems and generating new ideas.
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Weaknesses /
Strengths
Weaknesses :
Focus too much on the details of a project and spend too much time analyzing the finer points : I’ve been striving to improve in this area by checking in with myself at regular intervals and giving myself a chance to refocus on the bigger picture. That way I can still ensure quality without getting so caught up in the details that it affects my productivity or the team’s ability to meet the deadline. Have a hard time letting go of a project : I’m the biggest critic of my work. I can always find something that needs to be improved or changed. To help myself improve in this area, I give myself deadlines for revisions. This helps ensure that I’m not making changes at the last minute. Have trouble saying ‘no’ to requests and end up taking on more than I can handle : In the past, this has led me to feel stressed or burnt out. To help myself improve in this area, I use a project management app so I can visualize how much work I have at any given moment and know
whether or not I have the bandwidth to take on more. Strengths :
Creativity and problem solving : I can deal with
challenges creatively and find innovative solutions to visual communication problems.
Strong visual communication skills : Effectively translate ideas and information into engaging and visually
appealing designs.
Attention to detail : Have a strong attention to detail which is crucial to ensuring accuracy, consistency and overall quality of their designs.
Software Proficiency : Mastering industry-standard design software like Adobe Creative Suite is essential for creating professional-looking images.
Adaptability and willingness to learn : The design landscape is constantly evolving, and successful designers are adaptable and eager to learn new tools, trends, and best practices.
Communication Skills : Possessing effective
communication with customers, colleagues, and
developers is crucial to ensuring successful project completion.
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Experience Freelance Graphic & Web Designer Auto-Entrepreneur Rabat, Morocco Jan 2022 - Present
Created high-converting marketing materials (brochures, flyers, social media graphics) for various clients, resulting in a 20% increase in leads generated. Collaborated with clients to understand their needs and translate them into effective design solutions.
Artist & Graphic Designer MAROC INGENOV
Rabat, Morocco June. 2021 - Dec. 2021 ( 6 months ) Creative professionals combine artistic vision and experience to create stunning, visually impactful graphic designs. It goes beyond meeting functional needs and adds an artistic touch, personal style and emotional resonance. In this position, I agreed to design and produce the hydrological report book, Morocco’s Atlas of the Hydrogeological Structure.
Senior Graphic Designer Raycolor
Rabat, Morocco June. 2018 - June. 2021 ( 3 years ) Designed and developed visual identities for government conferences, including logo creation, branding guidelines, and promotional materials. Increased website traffic for businesses by 15% through engaging web graphics and user-friendly interface design.
An experienced professional in shaping the visual identity of a company or organization. Possesses a deep
understanding of design principles, exceptional technical skills, and leadership qualities to guide projects from concept to successful completion. Lead and manage
complex design projects from start to finish, ensuring they meet timelines, budgets, and client expectations.
> Leadership and project management.
> Exceptional creativity and design thinking.
> Advanced proficiency in design software and tools.
> Excellent communication and presentation.
> Collaboration and teamwork abilities.
> Strong attention to detail and quality assurance.
> Ability to adapt to changing trends and requirements. Digital printing manager ILYOU Services
Rabat, Morocco Jan. 2017 - Dec. 2017 ( 1 year )
Play a crucial role in ensuring the smooth and efficient operation of a digital printing facility. Combining technical expertise with leadership and business acumen to deliver high-quality printed materials on time and within budget.
> Oversee the entire digital printing production process, from order intake to final delivery.
> Optimize workflow and resource allocation to maximize efficiency and meet deadlines.
> Manage and schedule printing jobs according to
priorities and machine capabilities.
> Ensure quality control procedures are followed
throughout the production process.
Web Designer Amende Design
Casablanca, Morocco June. 2016 - Dec. 2016 ( 6 months ) Web design : Creating the visual design of a website, creating the look and feel that users see. Use graphic design software like Photoshop and Illustrator to create mockups and prototypes, then work with front-end
developers to turn their designs into reality.
Visual design : Creating visual assets, such as logos, illustrations, and icons. Work on the overall branding and visual identity of the website.
Motion design : Creating motion graphics, such as
explainer videos and product demos. Use animation
software like After Effects to create the right work. Understanding of Content Management Systems :
In-depth knowledge of a specific CMS platform like WordPress, Drupal, or Shopify, focusing on their
templates, plugins, and customization options.
Junior Graphic Designer Dot Communication
Rabat, Morocco Dec. 2015 - June. 2016 ( 6 months ) By demonstrating my passion, skills and knowledge, I had the opportunity to obtain an internship at DC Publishing which helped me take steps towards a successful career in graphic design.
Graphic arts technicians Ultima Print
Temara, Morocco Jul. 2015 - Oct. 2015 ( 3 months ) I always remember my eagerness to learn more about the printing industry. Through comprehensive research and applying what you have learned.
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Education OFPPT - Vocational Training and Labor Promotion Office Temara, Morocco Oct. 2017 - Dec. 2019 ( 2 years ) Higher diploma-Graphic designer-Specialized technician Temara, Morocco Jan. 2015 - July 2015 (6 months) Certificate of qualifying as a computer graphic designer High School - Abdellah Chefchaouni
Temara, Morocco Oct. 2012 - June. 2014 ( 2 years ) Bachelor's degree in Economics and Management
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Certifications > Ecommerce store with Shopify
> Use Canva to create social media content
> Small business marketing using Meta Business
> Suite platform and YouTube platform
> Freelance career in the creative arts
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Accomplishment ● A freelance project involves creating a branding and eCommerce website for a new company
● Design and produce the hydrological report book, Morocco’s Atlas of the Hydrogeological Structure.
● Project design and illustration of 2018 activity report for the Directorate General of Taxes Morocco
● Collaboration to develop the design of the Hikayat 2016 festival in Rabat Morocco