Program Manager Marketing

MASTER IN SCIENCE DEGREE

International Marketing

University of Surrey- United

Kingdom - 2002

BACHELOR IN SCIENCE DEGREE

Marketing

ITESM CEM-Mexico - 1997

INTERNATIONAL EXCHANGE

PROGRAM

Financial Management

SUNY at Oswego- NY- 1997

PROGRAM MANAGER AND MARKETING LIASON

Trail of Fear Haunted Scream Park Lawton, Luther Ok 2022 – Present. Program Manager

Responsible for increasing brand awareness and increasing business leads to sell more tickets.

• Analyzed market trends, and successfully launched a new location with a 5% revenue increase

• Developed creatives strategies to attract fast growing Hispanic market, which increase market share by 15%

• Collaborated with business owner to create an array of events to promote 100 years of route 66 around the country

• Responsible for attracting 10 new vendors for Trail of Cheer in Lawton and 8 new vendors for Luther Location

BUSINESS AND MARKETING MANAGER

Ingenieria St. Thelmo Mexico 2014 -2022

Leadership Skills

Professional Engineering Services company with a vast experience in construction, mechanical, electrical, hydraulic, lighting protection, risk assessment and system design.

• Supervised project lifecycles from concept to completion ensuring all contractual obligations were met

• Managed relationships for external contractors and government entities: State Owned Petroleum Company (PEMEX), Mexican Federal Commission of Electricity (CFE) and Public Transport System (METRO)

• Responsible for developing management tools that saved the company $ 500,000 dollars per years

• Develop after action assessment to ensure cost, schedule and performance parameters were met

SPECIAL ACCOUNTS COORDINATOR

Ingenieria St. Thelmo Mexico 2009- 2014

Critical Thinking

• Organized trade shows, events and met with business partners and Government officials to generate sales leads

• Supported Sr. Manager with logistical coordination regarding deliverables and deadlines

• Managed expense reports as well as administrative

• Built and maintained a strong relationship between external contractors and business partners

Dynamic professional with a unique analytical ability that can transform ideas to thriving strategies. Persuasive, Creative and adaptable. Exceptional organizational expertise. Strong presentation and negotiation skills. With a vast multicultural experience that can be a real asset to your team. Energetic self-starter and fast learner. P R O J E C T M A N A G E M E N T

************@*******.***

Oklahoma City

linkedin.com/in/Celina V

Personal

Critical Thinking

Problem Solving

Time Management

Leadership

Work Ethic

Self-Motivation

Professional

Project Management

Cost Analysis

Market Research

Business development

Risk Assessment

Public Speaking

B U S I N E S S A N D M A R K E T I N G M A N A G ER B U S I N E S S A N D M A R K E T I N G M A N A G E R Technical

Microsoft Word & Excel

PowerPoint

HTML

SPSS

PUBLIC RELATIONS INTERNATIONAL EVENT COORDINATOR

Osho International Meditation Resort India 2008- 2009. Program Management

• Coordinated and organize events with multiversity overseas coaches to develop communication skills to create a team environment

• Created agendas to entertain focus groups and market research participants

• Translate over 20 books from English to Spanish and update numerous library databases

PROJECT AND MARKETING CONSULTANT

Design Success Mexico 2007-2008.

Project Management

Global business Solution company that transforms market research to innovation projects with exclusive instruments.

• Designed and tailored Danish unique services to Mexican companies

• Organized and led focus groups to create successful marketing plans to exceed customers’ expectations for Lundbeck Canada, Presidente Intercontinental

• Managed the CEO agenda and coordinated across departments leads for relevant data FRANCHISE MANAGER

Chilim Balam Retail Candy Store Mexico 2003-2007. Business Development

Original and Trendy well-known Candy store offering more than 500 traditional Mexican sweets and treats.

• Successfully managed daily operations, logistics administrative and distribution of 6 franchises and 12 owned retail candy stores

• Managed financial records and cash deposits to ensure revenue reporting was completed correctly and in a timely manner

• Created and Developed Operational, Design and Administration Manuals for the company franchise system

SALES SPECIALIST STORAGE SUPPLIES

Hewlett Packard Mexico 1997-2000.

Problem Solving

• Exceeded yearly quota by 30% and achieved a 1-million-dollar CD sales with a key 2nd tiered dealer

• Supported other departments by organizing internal and external events

• Assisted marketing department to generate market share promotions

• Expand distributors exposure to new markets like commercial and government HP accounts

Time Management

ISO: 9001 Certified Process

Calmecac Franchise Award

Best Resort Facilitator

Masters in science Dissertation

Professional Proficiency in

English

Native Spanish

Moderate French Conversation

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