Creative Director Digital Designer
Resume:
BOB O'NEILL
C R E A T I V E D I R E C T O R
D I G I T A L D E S I G N E R
Ground-breaking creative concepts
that meet corporate objectives
Outstanding digital designer who
understands UX/UI and the
importance of functionality
Brand integration across multiple
channels
Expertise in virtually every medium,
from print to digital to outdoor.
Knows how to support and get the
best out of creative and production
teams
Strong communicator and presenter
A S S E T S
8861 Tanglewood Trail
Chagrin Falls, OH 44023
**********@*****.***
boneill033.myportfolio.com
Award-winning Creative Director and Digital Designer experienced working with globally recognized brands. Specializes in developing brand strategies, conceptualizing big ideas and executing through multi-channel platforms. Extensive B2B and B2C experience delivering results in both corporate and agency environments. Versatile, working manager skilled in building and leading collaborative teams. A well-rounded, strategic thinker who understands how to successfully incorporate creative design to achieve desired business goals. E X E C U T I V E S U M M A R Y
E X P E R I E N C E
Foundations Worldwide
MRM/McCann Worldwide
Oct 2020 - Present
Oct 2016 - Jun 2020
VICE PRESIDENT, CREATIVE DIRECTOR
Built a full-service, in-house agency of six talented creative professionals for manufacturer/distributor of children's furniture and accessory products.
Leading a complete re-branding of multiple company divisions serving the hospitality, childcare, institutional and direct to consumer customer segments.
Responsible for the integration of the rebranding strategy across multiple websites, collateral, print, trade show programs, CGI, photography.
SENIOR DESIGNER/ART DIRECTOR
Responsible for the agency’s internal marketing efforts, as well as developing creative concepts for some of its largest clients. Designed and produced digital marketing assets, promotional videos, direct mail campaigns, journey maps, and new business development presentations.
Clients included General Motors brands GMC, Buick and Cadillac; Coca-Cola and Verizon.
Stern Advertising
Feb 2011 - Oct 2016
DIGITAL CREATIVE DIRECTOR
Designed, developed and produced websites, landing pages, social media promotions, videos, banner ads and TV campaigns for all agency clients.
Clients included Kay Jewelers, Jared, Ever Us, McDonald's, Southwest General Hospital, Flats East Bank, First Merit Bank. E D U C A T I O N
Center for Creative Studies
Detroit, Michigan
BACHELOR OF FINE ARTS
CONTINUING EDUCATION
Continuous learning via online
courses and independent study of
web development, 3D design,
animation, database integration.
BOB O'NEILL
C R E A T I V E D I R E C T O R A R T
D I G I T A L D E S I G N E R
2014 Architectural Record Advertising
Excellence Awards
Winner, Steel Door Institute print ad,
"Nothing fights fire like a steel door."
Honorable Mention, Steel Door
Institute print ad, "Nothing frames
your masterpiece like a steel door."
2002 & 2003 Wilmer Shields Rich
Gold Award
Excellence in Communications for
Akron Community Foundation's
annual reports two years in a row.
Caddy Awards
Winner for Direct Mail, Advertising
Campaign and Poster Design for work
on behalf of Chrysler Corporation.
Phillip Morris Award for Excellence
Outstanding Achievement on a
National Level for an Undergraduate
Advertising Campaign.
A W A R D S E X P E R I E N C E
Rosetta
O'Neill Marketing Strategies, Inc.
Aug 2008 - Feb 2011
Aug 2004 - Aug 2008
ART DIRECTOR, DIGITAL DESIGNER (CONTRACTOR)
Brought aboard to infuse fresh creative ideation and integrate omni-channel branding initiatives for several existing clients. Clients included American Greetings, United Healthcare, Sallie Mae, Benjamin Moore, Auto Nation, Vitamix and Guidewell. CO-FOUNDER, CREATIVE DIRECTOR
Launched a full-service ad agency supporting small to mid-size B2B and B2C companies. Responsible for all aspects of running a business including business development, client management, planning, deliverable creative product and billing. Clients included Transtar Industries, Steel Door Institute, Cleveland State University, Premier Development Partners, Dovetail Solar & Wind.
The Urda Company
May 2001 - Aug 2004
VICE PRESIDENT, CREATIVE DIRECTOR
Created and executed branding and advertising campaigns online, in print, collateral, outdoor, direct mail, and television. Managed a creative group of ten.
Clients included Akron General Medical Center, First Merit Bank, Heil Industries, NGK Spark Plugs and Sumner Retirement Communities.
ASSOCIATE CREATIVE DIRECTOR
Meldrum & Fewsmith/Wolf
Feb 1996 - Feb 2001
Creation and animation of
original characters
Still photography
Aerial photography
Video and film production
Painting
Gardening
I N T E R E S T S
Developed and executed national and regional branding, advertising, sales promotions, catalogs, direct mail, television and collateral for all agency clients.
Supervised a creative department with six members. Primary creative responsibility for clients Third Federal Savings Bank and Cub Cadet.
Contact this candidate