Digital Marketing Health
Resume:
Marjorie
Gomez
**************@*****.***
www.linkedin.com/in/marjorie-gomez-mgb
Summary
Dynamic Digital Strategy Expert and Full Stack ProductInnovation Manager with over 16 years of experience in the Healthcare industry and a deep focus on Digital Transformation and Digital Health for the past 5 years. Expert in Product Discovery, Ownership, and the development of cutting-edge business models. Proficient in orchestrating digital marketing strategies and elevating customer engagement across global markets. Demonstrated expertise in leading the end-to-end development and deployment of digital products, ensuring high-value outcomes in customer-centric operations. Adept at managing and uniting cross-functional global teams, fostering community engagement, and driving strategic initiatives in large corporate settings. Offers a robust mix of technical acumen and innovative problem-solving skills, enriched by a global perspective and multilingual fluency in English, Spanish, French, and German (advancing from B1 to C1 proficiency). Equipped with a dynamic approach to navigating businesses through complex digital innovation landscapes, ready to deliver transformative results. Experience 720 HEALTH /Senior Digital Health Innovation Manager Aug 2023 - February 2024, Berlin-DE
Product Ownership, Product Strategy, and Product Design: Develop Strategy and Roadmap for different products in Nutrition, Mental Health, Sexual Health. Establish Innovation Process. Creating Value Propositions, Design Experiments for validation, and Business Models.
(Company closed due to funding constraints)
ORGANON /Associate Director Global Consumer Engagement Sept 2022 - July 2023, Berlin-DE
Product Ownership and Design: Closely partner with both local and global business experts to build patient-oriented innovative digital products and franchise strategy for Women's Health-Contraception and Fertility Franchise. Product Strategy: Drive Omnichannel Capabilities and corresponding technology intervention opportunities to enhance consumer and patient outcomes. Analyze Market Research Reports from 5 Key Global Markets and create a Value Proposition for driving customer retention.
VISION HEALTH PIONEERS INCUBATOR /Mentor
January 2022 - Present, Berlin-DE
BAYER AG
Business Process and User Experience Expert
Jan 2022 - Aug 2022, Berlin-DE
Product Management: Medical Affairs and Pharmacovigilance Team- Digital Transformation from Project to Product. Community Builder and Co-Lead for Women's Health Advisors Group (Menopause). Co-Lead Product Management Community; IT & Friends Hackathon; Co-Lead IT Pharma Inclusion and Diversity Community .
Innovation Network Community Manager
Jul 2019 - Dec 2021, Berlin-DE
Product Management: Manage the Global Innovation Coach Network. Deliver community calls. Coordinate LatAm Innovation Ambassadors. Automated the Innovation Coach application process. Delivery Governance Manager for SAP Testing and Development Sep 2016 - Mar 2019, Berlin-DE
AP Global Product Owner
Feb 2012 - Feb 2014, Barcelona-ES
Supply Chain FinanceGlobal Product Owner
Aug 2010 - Jan 2012, Barcelona-ES
AP Accountant Verification and Posting
Feb 2010 - Jul 2010, Barcelona-ES
AP Accountant Payment Processing
May 2008 - Jan 2010, Barcelona-ES
Koch Business Services S.á.r.l /AP Improvement Specialist Apr 2014 - Aug 2016, Luxembourg-LU
Extra curriculum
ACCELERED / Co-Founder
Dec 2019 - Present, Berlin-DE
Duke University; Massachusetts Institute of Technology (MIT); University of Massachusetts; Yale University, etc. Mentor-Judge-Hackathon Organizer for Global Impact Challenges
(COVID-19) and Digital Health Solutions (primary focus on Women’s Health)
Certifications Certified SAFe Agilist
ITIL Foundation
Prince 2 Foundation
Education
Universitat Pompeu Fabra /Postgraduate Program inAccounting Management and Controlling (8.25/10 GPA)
Jan - Jun 2011, Barcelona-ES
University of Kentucky/ Major in Equine BusinessManagement
(4.0/4.0 GPA)-Degree Honors: With High Distinction Dean's List: Spring 2003, Fall 2003, Sprint 2004
Jan 2003 - Jul 2004, Lexington, KY-USA
Universidad Metropolitana/ Mechanical Engineering
Mar 1992 - Jul 1996, Caracas-Venezuela
Innovation Skills Design Thinking
Lean Startup Exponential Organization
Value Proposition Generation
Systematic Inventive Thinking
Innovation Coach and Sustainability Champion
Languages Spanish (Native)
English (Full Professional Proficiency)
French (B2)
German (B1 aming towards C1)
Continuing Education
Courses
University of Michigan/ Programming with Python
University of Minnesota/ Medical Technology and Evaluation/ Healthcare Delivery Providers/ Pharmaceutical and Medical Device Innovation/ Healthcare Marketplace
Growth Tribe/ Rethink Business & Lead Differently/Growth Hacking
HPI Academy/ Combining Design Thinking, Lean Startups,and Agile Lund University/ Digital Business Models
Erasmus University Rotterdam/ Innovation Management University of Virginia/ Design Thinking for Innovation University of Virginia/ Digital Transformation
Rutgers the State University of New Jersey/ New Technologiesfor Business Leaders
Colorado State University/ Equine Artificial Inseminationand Frozen Sperm Handling
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