Contact
ad4twd@r.postjobfree.com
Top Skills
SEO
Web Analytics Copy Writing
Publications
American Shaman Book1
The Acceptances
Brian Prioleau Portfolio
Brian Prioleau
SEO and, content development and content strategist. Author. Austin, Texas, United States
Summary
Portfolio: https://contentshaman.wordpress.com/
Highly creative, analytical and strategic content professional to develop content strategy, design conversions for segments and optimize sites for search. Review customer incentives, content mappings, conversion defaults and feedback mechanisms to turn company websites into marketing-driven machines. Have written and marketed two novels, published on Amazon
Highly creative, analytical and strategic content professional to develop content strategy, design conversions for segments and optimize sites for search. Review customer incentives, content mappings, conversion defaults and feedback mechanisms to turn company websites into marketing-driven machines.
Skills: SEO, Google Analytics certified, content development, content strategy, marketing communications, author.
Experience
Freelancer Mar 2022
Web Analyst and Content Strategist
Designed, developed and executed a Tiktok as the primary publicity platform to sell two novels to a New Adult (read: college-age) audience.
THEVOZ Attorneys PLLC
SEO Manager and Content Development September 2019 - February 2022 (2 years 6 months) Austin, Texas
•Developed and deployed a content strategy for international tax attorney with offices in Austin and Switzerland.
•Performed keyword research, created deep content, managed Adwords, analyze and report on site traffic.
•Tools include Wordpress, Adwords, Google Analytics, Search Console,
The Pen Is Mightier Content Creators, LLC
Content Creator
March 2019 - September 2019 (7 months) Austin, Texas Area
•Wrote content for law firms, developed content for company website.
RefreshWeb
Web Analyst and Content Strategist January 2014 - March 2018 (4 years 3 months) Austin, Texas Area
•Primary person in charge of executing client assignments.
•Duties included analysis of client sites, execution of optimization projects, content development, keyword research
•Clients included manufacturing services company, B2B marketing company, construction company, SaaS company.
•Google Analytics certified. – developed dashboards, sales funnels, conversions and goals for client key performance indicators, reported search analytics performance on monthly basis for select clients.
Center for Social Innovation (C4)
Web content writer
May 2013 - October 2014 (1 year 6 months) Austin, TX
•Regular website contributor (contract) for Substance Abuse and Mental Health Services Administration, a division of Health and Human Services. Provided all or most of the new feature content on a monthly basis for SAMHSA website.
•Site had 90,000 feature page reads per month. Researched, interviewed subjects, wrote stories.
Refreshweb
SEO Analyst and Content Development Director
January 2003 - December 2006 (4 years)
Developed and executed Search and Internet marketing strategy for client company websites. Serviced clients in a variety of industries, mostly high tech. My responsibilities included content consulting, conversion
strategy development, developing search metrics and execution of all client engagements.
Education
Cornell University - S.C. Johnson Graduate School of Management
MBA, Marketing · (1991 - 1993)
Colgate University
B.A., English
Google Analytics Academy
Google Analytics certified, deep knowledge of critical analytical tool to measure website and ecommerce performance.
Google Analytics University
Google Analytics certified.