Director of UX

PAUL LEE

Castle Rock, CO / (+*) 720-***-**** / ************@*****.***

https://www.linkedin.com/in/pjlee337/ https://creativeleep.com/

SUMMARY AND PROFILE

I am seeking a Director of Innovation role where I can leverage my varied background and strength as a Design Strategist and former Amazon Innovation Co-Founder to lead transformative designs and change management which allow for new innovations to meet the demand of today’s market using User Centered Design approaches.

PROFESSIONAL EXPERIENCE

IGM TV – Denver, CO and Dubai, United Arab Emirates

Founder, Product Innovator, Entrepreneur

April 2023 –Present

IGM TV is a sustainable glass and metal transparent touchscreen OLED TV, set-top-box and AI-driven streaming content app that is designed to increase engagement with elderly, youth, and people of determination. Its purpose is to enable greater accessibility of media across Apps, Metaverses and streaming content using larger user interfaces, voice and touch interaction, and engage users with a hologram-like AI virtual assistant.

Facilitated an AI Talk to over 40 students at Heriot-Watt University Dubai

Led a Sustainability/Innovation Hackathon workshop on Design Thinking at RTA (Dubai Road and Transit Authority) with over 50 students

Innovated, tested, and launched a sustainable transparent OLED TV at GESS (Global Educational Supplies and Solutions) Dubai World Trade Center with over 5,000 attendees

Designed campaign branding and marketing materials for a Big5 Conference and COP28UAE, consisting of logos, marketing materials and social media advertising

Led group design meetings in Figma

Designed, developed, and launched IGMNews.com with Google Analytics and SEO implementation to monitor and track global audience engagement

Awarded Sustainable Branding & Marketing CEO of the Year 2023

Awarded MEA Markets Business Advisory Innovation Award 2023 for technological innovations in CleanTech

Amazon Web Services – Seattle, WA

Innovation Practice Co-Founder and Consultant

March 2015 – April 2023

The Innovation Practice of AWS Professional Services was the User Experience driven consultancy that discovered, designed, and produced Proof-of-Concepts for enterprise customers across the globe.

Consulted for AWS’ global enterprise customers on process improvements, data analysis, strategic planning, and digital transformations in highly collaborative team structures

Managed a team of 15 global cross-functional Designers and Cloud Developers

Conducted over 100 interviews for prospective Amazon candidates

Facilitated and co-led workshops, executive briefing sessions, business development meetings and UX research across the globe

Facilitated Design Thinking workshops and managed end-to-end design deliverables using Miro and other digital collaboration tools

Led User Research for ExxonMobil, MAN Trucks, StateAuto Insurance, and more

Designed Amazon Customers’ Product Innovations from concept to implementation

Developed front-end React code for 5 AWS Services

Developed the Design System for AWS IoT category of services and contributed to AWS’ broader Design System

Designed Emirates Group’s Immersive Experience leading to a $17M USD project deal signing

Reviewed Partner Figma files for Emirates project and led advisory discussion on experience designs

Created AWS Professional Services Innovation Practices’ Product Design and Development process offering

Provided innovation process and creative design support around the globe for various AWS teams

Designed process automation for large enterprise customers

Designed and developed pre-sales functional proof-of-concept prototypes

2lemetry – Denver, CO

Senior Front-end Developer

November 2014 – March 2015

2lemetry was a Denver-based Internet of Things platform that was built on the MQTT protocol to allow devices to access cloud data with low latency to transmit real-time data.

Responsivized MQTT IOT platform tool in under 1 month

Designed and developed prototypes and Marketing website

Conducted user studies

Developed front-end Angular code base and conducted daily code reviews

Sports Labs – Boulder, CO

Web Engineer

August 2013 – November 2014

Sports Labs was a Jerry Reinsdorf owned startup that was focused on providing American College athletic websites and streaming content, often behind a subscription paywall across mobile and desktop platforms.

Architected front-end Angular framework for over 15 College athletic websites and mobile apps

Prototyped Design Team’s new designs to ensure successful UI implementation in code

Led Agile development process updates for front-end production across all products

Created the Design System for scalable implementation of a newly designed cross-platform web application

Conducted daily code reviews on checked in repository code

Zen Planner – Highlands Ranch, CO

Creative Director/Developer

September 2012 – August 2013

Zen Planner was a scheduling and payment platform that was used to enable yoga, CrossFit, and kick-boxing studios the ability to bill and schedule their users online.

Designed and developed WordPress marketing websites for customers without a web presence

Designed CrossFit leaderboards for customer gyms

Designed all marketing and promotional materials for Zen Planner

Re-branded existing brand identity upon arrival in 1 week

EDUCATION AND OTHERS

University of Maryland – College Park, MD - May 2002

Bachelor of Arts

Art Studio with a concentration in Graphic Design

Certifications

AWS Certified Cloud Practitioner, April 2023

Certified Through Pearson Vue

Nielsen Norman Group UX Management, March 2020

Certified Through Nielsen Norman Group

Technology Skills

Apps: Photoshop, Illustrator, Adobe XD, MS Office, Figma, Sketch, Miro, Mural, Freehand, WordPress, Drupal, Joomla

Development: HTML5, CSS3 (SASS/LESS), BEM, Atomic Design, Material Design System, Carbon Design System,

JavaScript, Typescript, Git, NodeJS, AJAX, JQuery, React, Angular, VueJS, Flutter, React Native, AWS Amplify, Agile

Technical: Responsive/Adaptive Web Design, User Centered Design, Design Thinking, Business Model Canvas

Certifications: Nielsen Norman Group UX Certificate and UX Management Specialty Certificate, AWS Cloud Practitioner

Contact this candidate