Marketing Manager Special Education
Resume:
SHAWN MILLER
ad4qsg@r.postjobfree.com
EDUCATION
LAMAR UNIVERSITY
Beaumont, TX
Bachelor of Science (B.S.) Health and Nutrition/Special Education (May 1994)
EXPERIENCE
MARKETING MANAGER
Brainstorms Advertising Inc., Houston, TX / May 2013 – July 2023
Responsible for reporting, pulling, and analyzing data from several different systems, including Google, Facebook, Vin Solutions, Interactivetel, Dealer.com, Dealer socket, Dealer inspire, Catalyst, Reynolds and Reynolds, Ford direct and many more. Manage all client's Facebook/Instagram and Google My Business accounts. Increased brand and new product awareness through multichannel campaign management. Managed development of direct marketing, media, creative, sales promotion and PR strategies.
Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
Initiate market research studies or analyze their findings.
Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
Coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market products or services.
Consult with product development personnel on product specifications such as design, color, or packaging.
DIRECTOR/HEAD COACH
Hardin County Juniors Volleyball Association, Lumberton, TX / Jun 2013 - May 2020
Provide training direction, encouragement, motivation, and nutritional advice to prepare athletes for games, competitive events, or tours.
Plan, organize, and conduct practice sessions.
Explain and enforce safety rules and regulations.
Plan and direct physical conditioning programs that will enable athletes to achieve maximum performance.
Instruct individuals or groups in sports rules, game strategies, and performance principles, such as specific ways of moving the body, hands, or feet, to achieve desired results.
Teach instructional courses and advise students.
Evaluate athletes' skills and review performance records to determine their fitness and potential in a particular area of athletics.
Monitor athletes' use of equipment to ensure safe and proper use.
Adjust coaching techniques, based on the strengths and weaknesses of athletes.
Keep abreast of changing rules, techniques, technologies, and philosophies relevant to their sport.
Contact the parents of players to provide information and answer questions.
Coordinate travel arrangements and travel with team to away contests.
Explain and demonstrate the use of sports and training equipment, such as trampolines or weights.
Arrange and conduct sports-related activities, such as training camps, skill-improvement courses, clinics, and pre-season try-outs.
Hire, supervise, and work with extended coaching staff.
Keep and review paper, computerized, and video records of athlete, team, and opposing team performance.
Perform activities that support a team or a specific sport, such as participating in community outreach activities, meeting with media representatives, and appearing at fundraising events.
Monitor the academic eligibility of student athletes.
Identify and recruit potential athletes by sending recruitment letters, meeting with recruits, and arranging and offering incentives, such as athletic scholarships.
File scouting reports that detail player assessments, provide recommendations on athlete recruitment, and identify locations and individuals to be targeted for future recruitment efforts.
Plan strategies and choose team members for individual games or sports seasons.
Oversee the development and management of the sports program budget and fundraising activities.
Serve as organizer, leader, instructor, or referee for outdoor and indoor games, such as volleyball, football, and soccer.
Negotiate with professional athletes or their representatives to obtain services and arrange contracts.
TEACHER
Hardin Jefferson High School, Sour Lake, TX / Aug 2007 - Jun 2013
Establish and enforce rules for behavior and procedures for maintaining order among students.
Instruct through lectures, discussions, and demonstrations in one or more subjects, such as English, mathematics, or social studies.
Adapt teaching methods and instructional materials to meet students' varying needs and interests.
Maintain accurate and complete student records as required by laws, district policies, and administrative regulations.
Assign and grade class work and homework.
Enforce all administration policies and rules governing students.
Prepare materials and classrooms for class activities.
Observe and evaluate students' performance, behavior, social development, and physical health.
Plan and conduct activities for a balanced program of instruction, demonstration, and work time that provides students with opportunities to observe, question, and investigate.
Prepare, administer, and grade tests and assignments to evaluate students' progress.
Establish clear objectives for all lessons, units, and projects and communicate those objectives to students.
Guide and counsel students with adjustment or academic problems, or special academic interests.
Prepare students for later grades by encouraging them to explore learning opportunities and to persevere with challenging tasks.
COACH
Hardin Jefferson High School, Sour Lake, TX / Aug 2007 - Jun 2013
Provide training direction, encouragement, motivation, and nutritional advice to prepare athletes for games, competitive events, or tours.
Plan, organize, and conduct practice sessions.
Explain and enforce safety rules and regulations.
Instruct individuals or groups in sports rules, game strategies, and performance principles, such as specific ways of moving the body, hands, or feet, to achieve desired results.
Teach instructional courses and advise students.
Evaluate athletes' skills and review performance records to determine their fitness and potential in a particular area of athletics.
Plan and direct physical conditioning programs that will enable athletes to achieve maximum performance.
Monitor athletes' use of equipment to ensure safe and proper use.
Adjust coaching techniques, based on the strengths and weaknesses of athletes.
Keep abreast of changing rules, techniques, technologies, and philosophies relevant to their sport.
Contact the parents of players to provide information and answer questions.
Coordinate travel arrangements and travel with team to away contests.
Explain and demonstrate the use of sports and training equipment, such as trampolines or weights.
Arrange and conduct sports-related activities, such as training camps, skill-improvement courses, clinics, and pre-season try-outs.
Keep and review paper, computerized, and video records of athlete, team, and opposing team performance.
Counsel student athletes on academic, athletic, and personal issues.
Select, acquire, store, and issue equipment and other materials as necessary.
Monitor the academic eligibility of student athletes.
Perform activities that support a team or a specific sport, such as participating in community outreach activities, meeting with media representatives, and appearing at fundraising events.
Identify and recruit potential athletes by sending recruitment letters, meeting with recruits, and arranging and offering incentives, such as athletic scholarships.
Plan strategies and choose team members for individual games or sports seasons.
Oversee the development and management of the sports program budget and fundraising activities.
REFERENCES
References available upon request
ADDITIONAL SKILLS
Navigate Google Analytics
Pull reporting as well as analyze data from: Google, Facebook, Vin Solutions, Interactivetel, Dealer.com, Dealer Socket, Dealer Inspire, Reynolds and Reynolds, Ford Direct, Dealer Inspire and many more CRM technology.
Manage multiple Facebook, Instagram, and Google My Business accounts.
Contact this candidate