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Augmented Reality Digital Marketing

Location:
Atlanta, GA
Salary:
90000
Posted:
April 01, 2024

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Resume:

Irina Bokun

***.***.**.** ad4pg6@r.postjobfree.com LinkedIn: irina-bokun Portfolio: www.bokun.tilda.ws

Visual and Augmented Reality Designer

Talented and creative Augmented Reality (AR) Illustrator responsible for conceptualizing, designing, and developing captivating augmented reality experiences to enhance products and services. Leverage artistic skills and technical expertise to create immersive and interactive AR content that engages customers and enhances their understanding of products and solutions. A passion for emerging technologies, a strong eye for design, and the ability to bring ideas to life in a virtual environment.

Skills

Human Centered Design UX design Web Design Digital Marketing Strategies Motion Graphics 3D Modeling Graphics Design/Branding Adobe Photoshop Adobe Illustrator Adobe After Effects Cinema 4D Adobe XD and Figma Unity PTC Vuforia Studio Spark AR PTC Creo Illustrate/Parametric Archicad Word Press

Experience

Mitsubishi Electric Trane, GA, Suwanee, USA January 2023 - February 2024

Augmented Reality Illustrator

Responsible for the development of interactive instructional media accomplished through the manipulation of realistic 3D product models used to create animated and augmented reality learning experiences, responsible for the development of interactive instructional media. This was accomplished through manipulation of realistic 3D product models in the creation of animated and augmented reality learning experiences. In this role, you will work closely with the product management team and other subject matter experts to create and update graphical assets and interactive experiences that support new product releases, customer-facing training programs and e-Commerce platforms.

Reported to the Senior Manager and collaborated with subject matter experts to create 2D/3D graphical assets that support Augmented Reality projects associated with new product releases, customer-facing training programs, and e-commerce platforms.

Worked closely with pilot test groups to receive and incorporate feedback as appropriate.

Worked closely with the marketing team to maintain brand standards across all experiences developed.

Worked closely with the training team to create storyboards, wireframes, and other artifacts relative to the graphical or simulation experiences in the instructional design process.

Identified, debug, and resolve issues pertaining to interactive experience library.

The efficacy of the application was validated through extensive testing sessions involving approximately 100 contractors, yielding positive statistical results.

Hexagon, USA, GA June 2021 - October 2022

Digital Designer

Worked as a part of a large, in-house global marketing team that was working on an extreamly large website/digital projects (One Web Project for Sitecore (CMS platform) for Hexagon AB.

Created content within brand guidelines for Sitecore (CMS platform).

Collected, format, update, optimize, and maintain media and data for CMS

Developed website identity style guidelines, storyboards, design systems, and templates using all Adobe products.

Collaborated with the Creative Director and cooperated with marketing and UX departments.

Assisted as onsite print designer and digital designer during Hexagon Live in 2022 in Vegas.

Successfully launched new global updated website hexagon.com includes all of Hexagon’s divisions and newly acquired brands totaling over 250,000 pages translated over 10 languages.

BSA, USA, GA September 2020 - November 2020

Web design internship

Designed a brand-new website (for the BSA division in Atlanta).

Create visual content and developed functionality for the brand-new website on WordPress.

Website operated as a digital educational platform for scheduled live stream sessions and other offline venue and events connected to a multiple social media platform.

Developed creative strategy and problem-solving projects for brand needs.

Developed digital marketing and strategic plan for promotion on social media.

Piedmont Park Conservancy, USA, GA May 2020 - July 2020

Experience Designer Volunteer

Design volunteer for donation AR campaign on social media and offline promo campaign for a Dog Park.

Developed a navigation app with AR experience.

Created Marketing strategy with executed visual content storyline and experiences that increased online donation during lockdown 2020.

Created an AR experience for sharable social media campaign (Facebook, Instagram, Spark AR).

Developed navigation AR app for the dog park.

Pyxera Global+SCAD, USA, GA September 2019 - November 2019

Art Direction

SCAD collaboration with PYXERA Global to assist in the research and development of concepts for collateral that include videos, brochures, media announcements and presentations for various venues to support the growth of the luxury handicrafts industry.

Worked on Brand development.

Developed Digital marketing strategies.

Created visual content for new web-platform for entrepreneurs and AR experience for social media campaigns.

Irina Bokun ad4pg6@r.postjobfree.com Page 2

MOXIE+SCAD, USA, GA September 2018 - November 2018

Art Direction

Collaboration project between SCAD and MOXIE agency.

Developed graphics and motion design for a branding campaign across the media for clients

Art Direction role with following functions of graphics and motion graphics.

Created an experience for engaging new customers for mid-size local banks.

Developed marketing programs for banking.

AT&T+SCAD, USA, GA September 2017 - November 2017

Art Direction

Collaboration project between SCAD and AT&T.

Created branding campaign, developing graphics and motion design across the media.

Created new design elements within brand guidelines for cross-media platforms.

Developed marketing programs motion graphics, illustrations, and presentations.

Collaborated with the design team.

SCAD, USA, GA September 2016 - November 2016

Sculpture Department Assistant

Performed Laser cutting and printing assistance.

Processed files for cutting and printing.

Processed printing and cutting projects on a laser cutting machine.

Assisted students with preparing files for laser printing/cutting.

Communication and Security Information Systems July 2012 - July 2014

Visual Designer

Developed the brand guidelines, marketing, and web design needs.

Worked on Brand development.

Developed Digital marketing strategies.

Created assets for brand guidelines and design systems on the website.

Created Marketing Strategies and Ad Campaigns, presentations, and video production.

Interior Design For Apartments, Houses And Café July 2012 - July 2014

Freelance Interior Designer

Designed and visualized the plan and the layout zones for furniture/sanity/electricity.

Created budget and assisted with related communications with manufacturer.

Freelance Craft Artist July 2009 - July 2016

Craft artist, decorator, event staff for corporate events.

Graffiti and painting for 50 anniversaries of Sheremetyevo Airport.

T-shirt print making promo event for Volvo anniversary.

Portraits promo event for Lancôme.

Graffiti workshop for Svyaznoy 15th anniversary.

Education

Master of Fine Arts, M.F.A, Digital Communication and Media/Multimedia

Savannah College of Art and Design, Atlanta, GA, November 2020

Bachelor of Fine Arts, B.F.A, Applied and Fine Arts

Stroganov Moscow State University of Industrial and Applied Arts, Moscow, Russia



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