Newell Brands Hoboken, NJ

Sr. Graphic Designer/Art Director/Illustrator December 2022 - Current

• Develop and execute innovative design concepts along with storyboarding, typography, branding/identity and web layout for global brands such as Papermate. Sharpie, and Prismacolor under the writing department.

• Art direct on set or location and build storyboard/shot direction for photoshoots.

• Mentor and supervise a team of mid-level graphic designers, providing guidance, feedback, and fostering a collaborative and creative work environment.

• Develop unique and eye-catching illustrations for Sharpie’s & Papermate’s advertising campaigns, and promotional materials, utilizing a variety of illustration techniques, including hand-drawing, digital illustration, and mixed media, to create versatile and engaging artwork tailored to different marketing channels and target audiences. laurenmorich.com LLC

Owner/Freelance Event Illustrator/Calligrapher/Vendor Dec 2010 Current

• Hand painter and Calligrapher of GWPs for various fragrance companies including Coty, Proctor & Gamble, BPi (Burberry, Salvatore Ferragamo, Narcisco Rodriguez) and Oscar De La Renta fragrances in Macy’s, Lord & Taylor, Nordstrom and Bloomingdales and generate sales for these fragrances.

• Customize anything and everything for personalized gifts and/or party and occasion assets such as signs, decor, place settings, invitations, envelopes, frames, etc.

• Specialize in various illustrative techniques such as calligraphy, handlettering and mural painting for various companies. LOFT/Ann Taylor New York City, NY

Sr. Graphic Designer Jan-June 2022

• Developed and executed innovative graphic design concepts for Ann Taylor/Loft’s marketing campaigns, including print materials, digital assets, and social media content.

• Collaborated closely with cross-functional teams, including marketing, merchandising, and creative directors, to ensure brand consistency and alignment with business objectives.

• Created visually compelling layouts, typography, and imagery for various marketing collateral, such as lookbooks, web development, emails, social media assets and promotional materials. Christmas Tree Shops Union, NJ.

Graphic Designer July 2016-November 2021

• Created, designed and illustrated concepts and direct mail such as multi-page catalogs and broad sheets.

• Art directed photo shoots for seasonal merchandise advertised in print, email, web and social media platforms.

• Concepted and designed supporting marketing materials for holiday and sale campaigns throughout the fiscal year.

• Assisted marketing team with concepting merchandise strategies featured in ads and emails, building shot direction and overseeing photography of product.

dressbarn Ascena Retail Group Inc. Mahwah, NJ

Intern/Jr. Graphic Designer June 2012–Nov 2015

• Conceptualized new ideas for upcoming seasons & created mood/story boards for various projects. Created & designed coupons, direct mail, window progressions, communication decks, social media posts and media kits both internally & externally. Academy of St. Joseph of the Palisades Elementary School West New York, NJ Technology Teacher: Dec 2015-June 2016 1st Grade Aide: Sept 2011-June 2012 LAUREN North Jersey & NYC MORICH

laurenmorich.com ad4k37@r.postjobfree.com 201-***-**** Mason Gross School of the Arts at

Rutgers University BFA in Visual Arts

with Concentration in Graphic Design

Minor in Art History and & Psychology

Expert knowledge of Adobe Creative Suite: Indesign, Photoshop & Illustrator. Expert in Mac and PC, Microsoft Office Suite & Keynote. Graphic Design • Illustration • Procreate • Typography • Photo Art Direction

• Web Design • Email Design • Project Management • Brand Identity • Logo Design • Communication • Packaging Design • UX Design • Social Media • Digital Marketing • Print Marketing and Collateral • Animation • Concepting • Presentation Design • Visual Communication • Mood Boards • Marketing and Product Strategy • Photo & Video Editing • Product Design References available upon request.

EDUCATION EXPERIENCE

SKILLS &

SOFTWARE

GRAPHIC

DESIGNER &

ILLUSTRATOR

Contact this candidate