George Jang

Thousand Oaks, California, United States

ad4jji@r.postjobfree.com

linkedin.com/in/george-jang-5ba8912

Summary

Results-driven Technical Marketing Professional with extensive experience in launching and promoting enterprise B2B and consumer solutions. Driver of revenue growth and profitability at both small businesses and Fortune 500 firms. Possesses a broad range of skills spanning all areas of product marketing and development with emphasis on road-map development, go-to-market strategies and life-cycle management. Specialties: product management, marketing, Agile, Scrum, project management, government contracts, regulatory requirements, branding and identity

Experience

Senior Product Manager

H2scan Corporation

Oct 2022 - Present (1 year 4 months)

- Developed migration plans for existing products, defined and managed new product development for Hydrogen economy solutions.

- Responsible for concept to end-of-life lifecycle management of product development roadmaps.

- Key activity driver for engineering, operations, accounting, vendors and outside contractors to maintain sustaining products and new product development.

- Monitored KPI’s (Key Performance Indices) to measure revenue and market demand.

- Gathered customer requirements and monitor global government projects to determine cooperative opportunities.

- Participated in technology forums with my counterparts in clean energy conferences and working groups to share ideas for furthering clean energy initiatives.

Senior Product Line Manager (Remote)

Platinum Tools, a Division of NSI Industries

Nov 2013 - Oct 2022 (9 years)

- As the Senior Product Manager, introduced products that met industry needs for a sustained year-to- year sales growth of 20% for nine years.

- Through comprehensive knowledge of market, competitive landscape, customer requirements, distribution channels and Platinum Tools offerings, anticipated market and customer requirements for assigned product.

- Created and executed VOC and competitive landscape requirements. Led cross-functional VOC activities. Identified beta site targets, drafts and implements plans. Monitored target markets and identifies opportunities for innovation.

- Developed and presented business cases by completing supportive research, authoring slides and delivering presentations to internal and external audiences, routinely including senior management.

- Monitored and reported business metrics against plan. Tracking metrics to assess business performance. Fully accountable for IBP inputs. Developed documentation of product and market requirements.

- Developed pricing strategy. Established product price to maximize sales and profitability. Recommended promotion strategy by working in collaboration with Sales department.

- Provided recommendations to influence distribution strategy to meet market needs.

- Supported product launch by providing a comprehensive understanding of the value proposition.

- Delivered product training to sales, technical support and other internal and external stakeholders.

- Owned key responsibility for monitoring, reporting and developing action plan to ensure financial performance of product lines against revenue and margin objectives.

- Set target product costs for new products. Evaluated cost reduction initiatives working in concert with Sustaining Engineering.

- Executing all responsibilities as a remote manager since March 2020.

Senior Product Manager/ Business and Consumer Electronics Pacific Gas and Electric Company

Jun 2012 - Mar 2013 (10 months)

- Developed product roadmap for consumer and business electronics, including identify and evaluate existing and emerging energy-related savings opportunities.

- Helped define programs and products to address electronics plug load for the 2013-2014 energy efficiency planning cycle.

- Managed existing portfolio of business and consumer electronics products, including develop new products, and sunset products at the end of their lifecycle.

- Worked with manufacturers and service providers to influence the development of new energy efficient offerings in the electronics space.

- Articulated product goals and mission to key stakeholder teams to assure development of a product that meets market needs.

- Identified product improvement needs based on customer research, marketing and sales feedback, measurement and evaluation reports, and internal ideation and gap analysis.

- Managed all key company stakeholders and oversee development milestones with transparency; appropriately involve necessary stakeholders for sign-off processes involved for each milestone.

- Assessed competitive offerings and substitutes through market surveillance and identify the unique, sustainable value of PG&E’s offering.

- Managed product pilot(s) in the market.

- Developed business case for each new product including detailing incentive levels, cost effectiveness, energy savings, bill impact, and go-to-market strategy.

- Supported marketing and sales as the subject matter expert, providing content and technology information to our delivery channels.

- Supported regulatory activities by writing testimony, responding to data request, meeting with regulators and other IOUs, developing work papers, and providing content for regulatory filings, and supporting evaluation, measurement and verification.

- Tracked and reported performance metrics across product portfolio and manage optimization.

Principal

Product Management Consulting

Jan 2011 - Jun 2012 (1 year 6 months)

- Start up consulting

- Develop and implement product management processes in place to validate business decisions, formalize strategic road-maps and set priorities for development

- Utilized traditional product management, Six Sigma and Agile/Scrum-based tools

Product Line Manager

Zebra Technologies

Apr 2005 - Jul 2010 (5 years 4 months)

- Strategic business and product development for branded ID card printers and professional digital photo printers.

- Represented Zebra at industry meetings and consortiums.

- Lifecycle management from conception to End-of-Life.

- Lead cross-functional teams worldwide for development and launch of new products and features.

- Researched and established partnerships to augment core strengths and business opportunities.

Product Management Consultant

Morning Dove Consulting

Sep 2002 - Apr 2005 (2 years 8 months)

Product Lifecycle (Concept-to-EOL) Management Services

- Strategic Business and Product Planning

- NPI (New Product Introduction) and Product Marketing Launch Coordination

- Management and coordination of development teams

- Business development management

Director Product Management (Remote)

GTRAN Wireless

Apr 2001 - Sep 2002 (1 year 6 months)

- Launched GTRAN Wireless's first commercially released wireless products leading to a successful acquisition of the company.

- Worked directly with service providers to determine customer product hardware and software requirements.

- Owned P&L responsibility for branded product line.

- Drove worldwide business development with technology partners and wireless operators.

- Managed team of two product managers and drove road-map strategy.

- Lead for hardware and software engineering product development team.

Senior Product Line Manager

Xircom Corporation, a branch of Intel Corporation

Sep 1998 - Apr 2001 (2 years 8 months)

- Successfully developed product strategies for entire line of Xircom-branded wired LAN PCMCIA cards accounting for over $120mln in annual revenue.

- Drove winning strategy to capture and maintain market lead of 43% in mobile LAN connections.

- Inbound marketing responsibilities included writing business plans, creating MRD’s, developing and maintaining ASIC/product roadmaps, close working experience with customer service, field sales, factory and engineering; driving product development teams.

- Outbound marketing responsibilities included managing bid tables, developing marketing collateral, white papers and training documents, sales training, face-to-face customer consultations and working with sales to answer RFQ specs.

- Liaison to OEM customers’ determining hardware and software requirements.

Product Manager

Unisys

Apr 1996 - Sep 1998 (2 years 6 months)

- Managed computer and server peripheral offerings for B2B enterprise channels.

- Developed product selection strategies that expanded market penetration by 25%

- Drove cradle-to-grave lifecycle activities and migration roadmaps

Marketing Director

Zoltrix

Sep 1990 - Sep 1995 (5 years 1 month)

- Expanded marketshare growth by 200%

- Developed and drove go-to-market strategies and activities

- Corporate communications

- Managed technical support team

Education

California Polytechnic State University-San Luis Obispo BS, Engineering Technology

1985 - 1988

Licenses & Certifications

CSPO (Certified Scrum Product Owner) - Scrum Alliance (scrumalliance.org) Issued Jul 2010 - Expires Jul 2013

Skills

Six Sigma Green Belt Process Improvement • New Business Development • Government Contracts

• Regulatory Requirements • Product Marketing • Go-to-market Strategy • Cross-functional Team Leadership • Start-ups • Product Management • Agile

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