AASTHA GANGWAR

EDUCATION

Masters in Media Management

****-****

University of Westminster, London

(Full-Time)

Bachelors in Mass communication,

Advertising & Journalism

****-****

Asian Academy of Film & TV

(Full- Time)

SOFTWARE SKILLS

Adobe Creative Suite, Google Ads,

Google Analytics, Mailchimp,

Hootsuite, Buffer, HubSpot, WordPress,

Final Cut Pro, Facebook Ads, Meta

Business Suite

LINKEDIN

https://www.linkedin.com/in/aastha-

gangwar-94227977/

COUNTRIES TRAVELLED

Scotland, Ireland, United Kingdom,

France, Italy, Belgium, Netherlands,

Bulgaria, Croatia, UAE, Nepal, Bhutan,

Thailand, Indonesia, Singapore,

Malaysia, Switzerland, Malta, Spain,

Greece, Germany, Sweden, Norway,

Poland, Denmark, Romania, Ukraine,

Czech Republic, Belarus, Hungary.

CONTACT

+91-836*******, +91-999*******

Email: ad4iry@r.postjobfree.com

HOBBIES

WORK EXPERIENCE

Communications & Social Media Manager at Pathways World School Feb 23 – Aug 23

Developing and executing strategic communication plans, crafting compelling content, and managing social media channels to enhance brand visibility and engagement. I lead cross-functional teams, ensuring clear messaging, and collaborate with stakeholders to drive impactful campaigns. My role includes monitoring analytics, tracking performance, and staying current with industry trends to optimize our digital presence and deliver effective communication strategies.

Digital Marketing Consultant as Freelance June 18 – Sep 2021 Developing digital marketing campaign and executives successfully, write and curate content for social media platforms

(includes video motion graphics artwork) managing social media platforms and obtaining organic reach.

Project Consultant at Complexity University Oct 21 – Mar 22 Lead comprehensive project planning, focusing on reducing carbon emissions and efficient waste management. I define objectives and manage a cross-functional team, including experts in environmental science and data analysis. My responsibilities include innovative carbon emissions reduction initiatives, informed by research, and efficient waste management programs in collaboration with stakeholders. I prioritize data tracking, compliance, and stakeholder engagement, while also managing project budgets efficiently. My commitment to continuous improvement drives me to enhance sustainability efforts and achieve greater carbon emissions reductions.

Reason for Leaving: Project Finished

Marketing Manager at India licence Expo (Project) Jan18 -Apr18 Digital Marketing plan for the entire show an its execution for Conference, Expo, Awards, Masterclass involved strategy for the show and speakers. Digital marketing plans, creative through process and content monitoring.

Reason for Leaving: Project Finished

Social Media Coord at Camden health kick, London Aug 17 -Dec 17 Managing social media platforms, creating awareness, getting involved in daily events & activities, promoting upcoming events. Propose new ideas, concepts for social media content and work with marketing & social media team members to coordinate ad campaigns with social media strategy, write & distribute e- newsletter to subscribers.

Reason for Leaving: Student Visa Expired

Brand Specialist at Envoy Fashions Jan 15 -Jul 16

Travelling, Writing, Reading, Painting,

Photography, Acquiring New Skills,

Yoga, Meditation, Social-Meetups

CORE SKILLS

Marketing Communications, Digital

Marketing, Social Media Marketing,

Content Marketing, Digital Strategy,

Copywriting, Content Strategy, Brand

Management & Brand Strategy,

Digital Advertising, SEO,

SEM, CRM, Marketing Campaign

Management, Content Creation,

Client Servicing, Marketing Collateral,

Marketing Communications Strategy,

Online PR, Marketing ROI,

Multichannel Marketing, Marketing

Metrics, Digital Marketing Trends,

Conceptualisation. Media-

Planning/Selection/Buying, Campaign

strategy, planning to execution, Public

Relations.

Knowledge of Video & Still editing,

Camera & Photography with a hint of

direction.

OTHER ACTIVITIES

- Conducted Yoga &

Meditation workshop.

- Participated in 20 Km cycling

for apollo hospital.

- 10 Km marathon for breast

cancer awareness

- Taught under privileged

children in local NGO.

- Cleaning Himalayas Trek

- Beach Cleaning drive in Goa

- Actively Participated in

providing education about

menstrual hygiene to

underprivileged

- Volunteered during covid

lockdown.

- Active Blood Donor

- Taught English in Barcelona

Create brand awareness in international markets, developing better relations with existing buyers, seeking new buyers through global export portal promotion, Brand presence on international platforms via exhibitions, magazines, journals, online PR etc. Reason for Leaving: Pursue Full-time Masters in UK Assistant Brand Manager at Spring Air Bedding Ltd Sep 12 -Nov14 Brand awareness & presence, planning the campaigns, developing innovative & different marketing schemes, plans, dealing with creative, PR & media buying agencies, handling exhibition events creative artwork, newsletters, annual marketing budget. Reason for Leaving: Career Growth

Communications Manager at Filmotainment Dec 10 - Aug 12 Developing a campaign, understanding client’s target audience by suggestive media selection to obtain maximum ROI, working along with the creative team to meet the client’s requirement, getting involved in production stages (Pre-Production-Post) Reason for Leaving: Switch from agency to Client’s Side and gain different Experience.

Creative Director Project (Freelance) at VRRT Apr 10 -Jun 10 Walkthrough for “The 3C company” as creative director with VRRT. Conceptualization, worked along with production team, planning, direction, coordinating with post-production team. Reason for Leaving: Project finished

Internship with DD News (Doordarshan) Jan 10 -Mar 10 News scroll, News writing, Reporting, News Editing & Research.

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