COLLIN DAVIDSON

Phone: 404-***-**** Email: ad4h9u@r.postjobfree.com

ACCOMPLISHED BUSINESS EXECUTIVE

Accomplished and enthusiastic professional with extensive experience in sales, marketing, operations, supervision, and business development. Proven ability to mentor and motivate high-performance teams while gaining the trust, respect, and loyalty of customers. Excels in growing revenue; sustaining profitability; and managing the expectations of demanding stakeholders. Areas of Expertise:

Sales & Marketing Revenue Growth Social Media Strategies P&L Leadership & Supervision Inventory Customer, Public & Vendor Relations Business Development Expense Control Negotiations Sales Forecasting Event Planning & Oversight Customer Service Branding Internet Marketing Training & Development Workforce Planning Conflict Resolution Safety & Compliance SELECTED CAREER ACCOMPLISHMENTS

Profitably operated a 138-person-capacity bar located in a college town.

Grew revenues by 10+% per year in a highly cyclical environment.

Employment turnover less than 15% in a primarily student employee workforce.

Carefully planned for cash flow variances and reduced expenses during slow seasons. WORK HISTORY

MANAGER OF PERSONAL TRAINING, Lifetime Fitness, Woodstock, GA February 2023 - Present

Ensures an artistry level member experience on the fitness floor daily

Develops safe, professional, exciting and comprehensive personal training programs

Motivates and coaches Personal Trainers to achieve revenue and session goals

Ensures Trainers are promoting and selling personal training programs

Completes payroll and ensures payroll expenses are within budgetary guidelines

Monitors all personal training department supplies and expenditures

Manages 90-day on-boarding process for new Personal Trainers

Assesses individual performance, provides feedback, and employee recognition

Makes hiring, promotion, disciplinary, and termination recommendations to the General Manager

Conducts weekly Personal Training Department and Management meetings CERTIFIED PERSONAL TRAINER, Lifetime Fitness, Alpharetta, GA 2022 - February 2023

Custom designs specific exercise and strength and conditioning programs for individual clients based on their personal goals and needs

Conducts initial client assessment to determine baseline and goals

Guides clients through safe workouts tailored to their fitness levels and medical considerations

Maintains large client base with high client retention

Demonstrates correct equipment usage and lifting techniques to ensure safe and effective workouts CERTIFIED PERSONAL TRAINER, Private, Cumming, GA 2019 - 2022

Designed personalized programs and nutrition plans for clients to achieve optimal results

Provided excellent customer service with responsiveness to assist in accountability

Tracked progress and made adjustments to plans as needed SMOOTHIE KING, Marietta & Kennesaw, GA

Owner 2015 – Present

General Manager 2015 – 2020

Purchased, operated, and continued to own multiple locations in Georgia.

Hired, trained, and managed the performance of 15+ employees at each store.

Operated 2 stores that were consistently ranked in the top 15 for sales in Georgia.

Grew three stores in the top 5% in enhancers and upselling as the General Manager.

Grew Store 1388 to the top 5 highest sales increase in the territory for over 3 years of ownership.

Directed day-to-day operations, including scheduling staff, checking/ordering inventory, cleaning, and basic store upkeep.

Created and implemented marketing and social media strategies to increase brand awareness and attract desired clientele.

Ensured compliance with fire codes and safety regulations.

Developed detailed sales and cash flow projections. ON THE ROCKS, ATHENS, GA

Owner 2007 – 2016

General Manager 2007 – 2013

Purchased, operated, and continued to own a bar located near the University of Georgia’s Athens campus.

Hired, trained, and managed the performance of 30+ employees.

Directed day-to-day operations, including scheduling staff, checking/ordering supplies, and auditioning/booking DJs and musicians.

Administered budget for business.

Created and implemented marketing and social media strategies to increase brand awareness and attract desired clientele.

Negotiated lease, inventory purchases, and entertainment contracts.

Ensured compliance with fire codes and safety regulations.

Developed detailed sales and cash flow projections.

Recruited, mentored, and transitioned overall supervisory responsibilities to a new General Manager.

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