Social Media Communications Specialist
Resume:
Nicholas Price
**** **** ******* ****, ******, IL 61607
****************@*****.***
Hardworking and dependable professional with a proven ability to engage with a diverse range of customers, supervisors, and co-workers. Strong emphasis on clear, proactive communication with a keen understanding of customer needs. Brings a friendly, positive approach backed by a robust marketing and brand management skillset. Demonstrates a consistent ability to exceed expectations by implementing detail-oriented and results-driven initiatives.
Work Experience
Communications Specialist
Serenity Point Health- Canton, IL; May 2021 to Present
● Develop and standardize critical processes for content creation, including compliance checks, release note preparation, and job aid development, streamlining operations and enhancing team productivity.
● Devise and execute a dynamic product communication plan, managing critical stakeholder relationships to promote the adoption of new features and services and gathering feedback for continuous improvement.
● Conduct thorough market analysis and gathered data on audience engagement, using insights to refine communication strategies and drive targeted marketing initiatives.
● Create and deliver impactful training content, enabling both internal teams and external partners to leverage the benefits of new features and services entirely.
● Maintain strong partnerships with the technical team to transform complex technical documentation into easily digestible marketing materials, highlighting product benefits and features to a non-technical audience.
● Coordinate with healthcare professionals to organize educational events, workshops, and webinars for patients, families, and the broader community, promoting home healthcare services and best practices.
● Managed internal communications to ensure staff members are informed about organizational updates, new protocols, and employee recognition initiatives, fostering a positive and collaborative workplace culture.
● Provided communication support and materials for fundraising campaigns, volunteer recruitment, and community outreach programs, aligning messaging with the mission and core values.
● Ensured all communication materials comply with health care regulations, patient privacy laws, and industry best practices, maintaining the highest standards of professionalism and confidentiality. Marketing Assistant
Liquid Effects - East Peoria, IL; January 2019 to April 2021
● Created and managed content for social media platforms, website updates, and promotional materials, showcasing before-and-after project transformations, customer testimonials, and service highlights.
● Assisted in the development and execution of marketing strategies to promote services, leveraging digital and traditional marketing channels.
● Coordinated with the sales team to develop promotional materials and campaigns to drive sales and increase service bookings, including special offers, discounts, and loyalty programs.
● Monitored and responded to customer inquiries and feedback on social media and other online platforms, ensuring a positive online reputation and high customer engagement.
● Conducted market research to identify industry trends, competitor strategies, and customer preferences, providing insights to inform marketing strategies and product offerings.
● Supported event marketing efforts by assisting in organizing and promoting shop events and open houses and participating in automotive shows and community events.
● Tracked and reported on the effectiveness of marketing campaigns and activities, using data to measure success and inform future marketing decisions.
● Maintained and organized a database of marketing assets, customer testimonials, and promotional materials, ensuring easy access and efficient use in marketing initiatives. Political Campaign Assistant
Office of Senator Koehler - Peoria, IL; August 2020 to January 2021
● Supported daily operations within Senator Koehler's campaign office, enhancing team efficiency and communication.
● Engaged with constituents through phone calls and emails, providing information and addressing concerns, contributing to positive community relations.
● Assisted in organizing and coordinating campaign events and rallies, ensuring smooth execution and high attendance.
● Managed and updated databases with voter information, aiding in targeted campaign strategies and outreach.
● Participated in strategy meetings, offering insights that helped shape campaign messaging and tactics.
● Developed and distributed campaign materials, such as flyers and newsletters, to increase voter engagement and support.
● Conducted research on political issues and opponent strategies, enabling informed decision-making and campaign adaptation.
Lead Brand Ambassador
Third Channel- Peoria, IL; August 2016 to January 2019
● Leverage social media platforms to share brand-related content, product highlights, and personal testimonials, effectively reaching and engaging with a broader audience.
● Establish and maintain strong relationships with customers, influencers, and industry professionals, acting as the face and voice of the brand in all interactions.
● Gather and relay customer feedback and insights to the marketing and product development teams, contributing to product improvements and innovative marketing strategies.
● Participate in training sessions to thoroughly understand the brand's products or services, message, and target audience, ensuring accurate and effective representation.
● Collaborate with the marketing team to develop creative strategies for brand promotion, including social media challenges, giveaways, and partnerships with influencers.
● Monitor and report on competitor activities and market trends, providing valuable insights for strategic planning and brand positioning.
● Represent the brand positively in a multitude of settings, ensuring consistent messaging and adherence to brand guidelines in all communications and appearances. Education
Bachelors in Business Administration
University of Illinois- Springfield, IL, Magna cum laude (3.78 GPA); August 2016 to December 2018 Associate of Applied Science
Illinois Central Community College- East Peoria, IL; January 2014 to May 2016 Certifications
Introduction to Business Analytics: Communicating with Data Issuing Organization: University of Illinois at Urbana-Champaign Issue Date: December 2023
Credential ID: FTLZ2ASX85KV
Marketing in a Digital World
Issuing Organization: University of Illinois at Urbana-Champaign Issue Date: December 2023
Credential ID: BJ47WTMWS7KU
Foundations: Data, Data, Everywhere
Issuing Organization: Google
Issue Date: December 2023
Credential ID: LG4A6AYG3UEM
The Digital Marketing Revolution
Issuing Organization: University of Illinois at Urbana-Champaign Issue Date: December 2023
Credential ID: FB4XW7S5FT4T
Digital Marketing Analytics in Theory
Issuing Organization: University of Illinois at Urbana-Champaign Issue Date: December 2023
Credential ID: 439EH4K8AEPD
Contact this candidate