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Marketing and Communications Specialist

Location:
Seattle, WA
Posted:
March 18, 2024

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Resume:

Hailey Alt

+447*********

ad4exg@r.postjobfree.com

Education

Bachelor of Arts in Business Administration 2019 - 2022 University of Washington (Seattle, WA) GPA: 3.67/4.0 Experience

**** - ****: Renton, WA

PACCAR Parts – Sales Office Specialist & Product Marketing Intern

● Aid the Sales Management team by collaborating on cross-departmental projects and delivering daily sales reports. Directly contributed to a $70M increase in sales in 2023

● Developed pricing tools, conducted market analysis, and nurtured relationships with over 20 suppliers and 50 dealers for effective product marketing campaign building

● Leveraged analytics to define the customer needs and execute effective marketing campaigns 2021 - 2022: Seattle, WA

SweeTeas Cookies - Chief Marketing Officer

● Launched end-to-end marketing strategy for my startup, resulting in thousands of profit

● Developed and executed social media and marketing campaigns, including target audience definition, distribution channels, and tactics for product adoption and sales. 2018 - 2022: Issaquah, WA

Paisley Parlour - Team Lead & Visual Merchandiser

● Collaborated with teams to align products seamlessly with the needs of the target audience

● Defined and articulated the unique value proposition of products, emphasizing their ability to address customer challenges and increasing sales by 200%

● Contributed to increased social media presence and engagement by 130%, campaigns and partnerships, and producing high-quality cross-platform content 2020 - 2021: Seattle WA

Gopuff & South by Sea - Campus Brand Ambassador

● Provided real-time, actionable insights on the social media landscape, including hot topics, breaking news, and sentiment/market observations, and increased platform users by 20 2020: Seattle, WA

The Borgen Project – Administrative & Operations Summer Intern

● Increased fundraising to highest profiting year through campaigns involving publishing blog posts, infographics, social media influencing, and optimizing search engine results using Wordpress; furthermore, raising donations over $1,000 for the organization Hailey Alt

Skills & Awards

● Achieved University of Washington’s Quarterly Dean’s List 2019-2022

● Member of Alpha Delta Pi and Recruitment Analyst

● Received the Chief Closer Award from The Borgen Project

● Proven project management skills with diverse teams

● Proficient in Canva, Google Workspace,Wordpress, LinkedIn Sales Navigator, and Microsoft Suite

● Written & conversational fluency in German - A2.2 Goethe Institut, 2024 Trainings & Certifications

● Microsoft Excel Certified (2019, 2022-2023) - University of Washington, New Horizons

● Microsoft SharePoint Certified (2022) – New Horizons

● SQL Training (2023) - PACCAR Parts

● Emotional Intelligence Training (2022) – PACCAR Women’s Association

● Situational Leadership for Everyone Training (2022) – PACCAR Corporate

● Leading Through Change Training (2023) - PACCAR Corporate Volunteer Experience

● Before & After School Care – Intern (2015-2016, 2016-2017)

● Girls on the Run – Coach (Spring 2018)

● Ronald McDonald House Charities - Kitchen Volunteer & Fundraiser (2019-2020)

● PACCAR Women’s Association - Member (2022 - 2023)

● PACCAR Parts Community Giving Council - Member & Communications (2022 - 2023)

Launched new fundraising event in 2023; raised $1,695 for NW Harvest

● PACCAR Parts Diversity Council - Member & Communications (2022 - 2023)

Designed and co-facilitated Women’s Equality Day and Pride Microsoft Teams webinars with over 200 attendees across all PACCAR divisions Hobbies & Personal Interests

The driving force in my life is to connect with, learn from, and inspire individuals. In my spare time, I engross myself in learning additional languages, exploring foods, and listening to music from different cultures. I am also a voracious reader who consumes science fiction and fantasy novels for pleasure, and a variety of non-fiction to nourish my curiosity about all things -- from the wonders of the natural world, to the countless instantiations of the human condition. I keep myself healthy and indulge my competitive spirit by playing sports like volleyball and squash with my friends and family.



Contact this candidate