MICHAEL HEAVENER

ad4e25@r.postjobfree.com 503-***-**** linkedin.com/in/michael-heavener

I believe that applying a strong creative component to business operations is a surefire catalyst for igniting revenue, creating a winning culture, and maximizing team and personal fulfillment. I seek to bring my experience building and leading unique and dynamic organizations to a company with a solid business model in order to drive improved and sustainable growth, stability, and profitability. PROFESSIONAL EXPERIENCE

Director of Operations

WHITMAN PARTNERS– Portland, OR July 2016–Feb 2024

The national talent agency for perioperative leadership focusing on search, consulting, and community exclusively for the Operating Room—the primary revenue center of the hospital. I served on the Executive Team and was a partner in the firm.

● Drive sales initiatives, team staffing and processes, service line development, budgeting, and expense control increasing revenue from $6.5 mil to $20 mil

● Developed and staffed new marketing, human resources, finance, IT, portfolio manager, and interim departments to propel growth and quality of services

● Executed yearly comp plan modeling (salary and commission-based) providing transparency, simplifying payroll, and improving margins through competitive wages and targeted incentives

● Built strategic partnerships with nonprofits, vendors, and thought leaders to improve industry footprint, grow sales pipeline, and maximize “white glove treatment” for candidates

● Implemented “Deal Desk” contract administration and negotiation resulting in greater consistency and terms amongst contracts, tripling annual volume of master service agreements, improving cash flow and decreasing leakage through quality control of invoicing

● Assisted CEO in creating operational and tech systems and processes to provide visibility into the goals, progress, and obstacles of key initiatives and regularly presented to staff on progress

● Partnered with finance to shift to a budget-driven environment increasing EBITA quarter over quarter

● Secretary of BOD–facilitated equity partners quarterly meetings, compliance issues, third-party valuation, advisors, and consulting groups

Marketing Director & Human Resources Director

● Built and supervised marketing team to include manager, writer, social media liaison, and data specialist; built and supervised human resources to include manager, internal talent acquisition, credentialing specialist, and concierge

● Elevated brand and marketing content including targeted sales collateral, unique content creation, design, photo and video production, social media, client and candidate outreach, market research, website creation and SEO of website social media and direct email campaigns

● Expanded conference presence through CEO presentations and panel discussions, interactive expo experiences, co-sponsoring and planning of conference geared toward rural hospital C-Suite execs resulting in stronger industry reputation and brand awareness

● Launched proprietary “Periop Cafe” Rewards platform resulting in increased resume submissions and referrals, stronger candidate engagement and collaboration on unique content, improved brand awareness, and better job matching

● Spearheaded industry’s first "Recognition Awards" for OR leadership (Includes BIPOC, 40 Fast & Future, Road Warriors, and Power List) which resulting in speaking engagements, board positions, and job opportunities for candidates resulting in increased referrals to our recruiting services

● Built credentialing, onboarding, and concierge processes for interims/travelers to solidify “best in industry” standards while freeing up sales team to focus on sales rather than deal administration

● Developed and enforced company’s policies and standards to ensure that laws and regulations are being followed locally and multi-state resulting in client growth to 40+ states

● Evolved culture through improved healthcare/dental benefits package, development of employee handbook, parental leave policy, Rules of Engagement, DEI initiatives, migration of payroll and benefits to ADP, RTO resulting in greater employee satisfaction as measured by bi-yearly surveys Owner

PROOF, INC.– Portland, OR Jan 2011–March 2020

Creative advertising company building brand awareness, media placement, word-of-mouth, and industry excitement through community-based passport programs.

● Development, design, and production of promotional passport programs, mobile gift certificates, and events resulting in sales of over 10,000 passports driving traffic to local businesses

● Developed sales pipeline (wholesale & retail);group tours, media events, community partnerships

● Social media, web, SEO, online advertising, event sales & management Co-founder, President & Marketing Director

PORTLAND’S DISTILLERY ROW– Portland, OR Feb 2010–Jan 2020 Non-profit trade organization with mission to advance the Portland craft-distilling industry. Distillery Row has become one of Portland’s top destinations drawing thousands of local and national visitors.

● Organization mission, bylaws, trademarks, governance of non-profit status, reporting to BOD

● Branding, web & social media, SEO, print materials, advertising/PR campaigns; management of special events including promotion, ticketing, venue, staff, licensing & permits

● Booking and coordination of group, media & industry tours and event participation; customer service, media liaison, sponsorship management

Co-founder

HIGHBALL DISTILLERY– Portland, OR Jan 2007–Dec 2011 Spirits distillery specializing in creating certified organic spirits made with regional grains, local water, and 100% wind-power. Producers of Elemental Organic Vodka & Elemental Organic Vanilla Espresso Vodka.

● Handbuilt production facilities

● Product and company branding, marketing strategy, packaging, and promotions

● Sales and distribution; event coordination; federal, state, and local licensing and compliance EDUCATION ADDITIONAL SKILLS

B.A. Journalism

University of Central Florida

C-suite and staff recruiting, speech writing,

public speaking, graphic design, public relations, nonprofit and for-profit BOD, advisory group

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