Digital marketing, content marketing, writing, lead gen

MAX PINCH

EDUCATION

University of Colorado Boulder, Aug

**** - *** ****

Bachelor of Arts - Marketing

EXPERIENCE

Content

Led comprehensive content marketing strategy, to enhance brand visibility, audience engagement, and bring in consistent marketing qualified leads I'm an experienced content writer, digital marketer, and SEO specialist. I have executed countless successful marketing campaigns for a broad range of companies and industries. I specialize in all written content, SEO optimization, lead generation, and digital marketing strategy Content Marketing Manager

LINKEDIN

PORTFOLIO

linkedin.com/in/williampinchconnect

• Writing/Content Marketing

• Event Marketing

• Lead Generation

• Content Strategy

• SEO Optimization

• Thought Leadership

• Digital Marketing

• Content Creation

• Blogging

• Social Media Management

• Copywriting

• SAAS Marketing

• B2B Marketing

• E-Commerce

• Reporting and Analytics

• A/B Testing

• Corporate Storytelling

• Keyword Research

• Branding

• Conversion Rate Optimization

• Public Relations

• Audience Engagement

• Email Marketing

• Thought Leadership

• Content Editing

• AI Strategy and Utilization

• Content Repurposing

maxpinch888.wixsite.com/max-

pinch-portfolio

Kevala, Oct 2022 - Jan 2024

720-448-TEL 5908

EMAIL

***********@*****.***

SKILLS

Key Achievements

- Planned, authored and executed on a diverse range of content including blog posts, whitepapers, customer stories, and website copy to drive an increase in monthly sales qualified leads

- Researched industry trends and competitors to create and update sales enablement content like buyer personas, battle cards, ICPs, and one-pagers, enhancing sales effectiveness

- Oversaw the creation of compelling case studies through customer interviews and data analysis, showcasing clients' success stories to be used in marketing campaigns, sales collateral, and ROI analysis

Led execution of the SEO/content strategy across 4 different e-commerce websites, improving rankings to the top 10 on Google which increased website traffic and customer acquisition

Content Specialist Octane Seating, Feb 2021 - Jun 2022 Key Achievements

- Execution of content marketing campaigns through the research, development, and execution of relevant and informative blog posts

- Worked alongside Graphics/Content Manager and Marketing Director, to help execute various marketing campaigns (Google Ads, Social Media, SEO), that lead to an increase in monthly sales

Executed numerous digital marketing campaigns and headed social media content for the nonprofit company. Used outreach tools and communication skills to broaden the reach of their digital footprint to connect with more local businesses Marketing and Outreach Intern Growing Gardens, Apr 2018 - Sep 2018 Key Achievements

- In charge of contacting and coordinating with over 200 local business to raise over

$50,000 in donations through an auction event

Headed digital marketing campaigns for a various number of companies and clients including non-profits, start-ups, and freelance workers to improve their branding, online presence and pageviews

Digital Marketing Manager Paladin Management, Sep 2019 - Dec 2020 Key Achievements

- Gained experience in lead generation, sales, client relations, and digital strategy

- Learned ins and outs of Google ads, social media, web design, SEO, and content creation

Marketer

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