Social Media Public Relations

Kelsey Keene

***** ********** **. *********, ** *8031

980-***-****

ad4deh@r.postjobfree.com

EDUCATION

East Carolina University Greenville, NC

Bachelor of Science, Communications, Public Relations June 2024 SKILLS

Public Relations Social Media Content Strategy

Social Engagement Strategic Communication Media Writing Campaign Management Time Management Teamwork

PROFESSIONAL EXPERIENCE

Hancock Peanuts Greenville, NC

Social Media Intern January 2024 –Present

- Research relevant industry topics & market trends ensuring brand awareness

- Manage social media content & posts building brand presence

- Increased social media engagement 57%

- Monitor website traffic, brand campaigns & KPIs

- Develop editorial calendars meeting company deadlines & production goals Goodsoles Charlotte, NC

Website Development Intern Winter 2023- Spring 2024

- Created SWOT analysis of company website design & platform

- Presented analysis, data & feedback to company President

- Developed new website, content & messaging

- Increased website traffic & company enquiries 33% W8Less LKN Huntersville, NC

Supervisor Summer 2019-2021

- Managed programming & scheduling for youth gymnastics gym

- Coordinated design, distribution of all marketing materials, platforms

- Increased company sales 19% through marketing emails, flyers & postings LEADERSHIP AND COMMUNITY ENGAGEMENT

AOII Sorority, ECU Greenville, NC

Communications Committee August 2022 - Present

- Collaborated with committee on all social media platforms for the chapter

- Created partnerships with outside organizations for sorority functions TopDeck Foundation Cornelius, NC

Event Assistant 2018- Present

-Volunteered for philanthropic charity serving the Cornelius Police Department

- Collected donations exceeding an annual average of $35,000, IRS 501 (c)(3).

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