Social Media Digital Content

Andrew Barbo

*********@*****.*** 774-***-****

linkedin.com/in/andy-barbo-1792a532 http://andybarbo.com Summary

Experienced motion graphics designer with a proven track record of creating engaging digital content for a variety of businesses, clients, and platforms. Highly proficient in Adobe Creative Suite with expertise in designing eye- catching 2D and 3D digital display pieces. Adept at all pre and post-production responsibilities while coordinating talent and production staff for quality, timely, and cost-efficient productions. Experience

Social Media & Digital Content Manager

Mast Landing Brewing Company

Jun 2023 - Mar 2024 (10 months)

• Followed leading trends in video and motion graphic design, creating dozens of high-quality Instagram reels and social media posts, increasing brand awareness, online audiences, and sales.

• Effectively designed dozens of beverage labels, brewery merchandise, event posters, and more that directly increased overall beer sales and taproom visits.

• Conceptualized, wrote, designed, animated, filmed, edited, photographed, coordinated, scheduled, and distributed hundreds of daily social media posts.

• Elevated and maintained consistent audience engagement through all social media platforms and primary email accounts.

• Wrote weekly email newsletter and coordinated with all other departments to inform customers of new products, events, and information.

• Created high-quality digital media sales tools, developing highly effective, sales-driven communication with restaurants and vendors.

Graphic & Motion Designer II

Spectrio

Jun 2022 - Present (1 year 10 months)

· Engaged customers by designing and animating, eye-catching, 2D and 3D digital display pieces for 3x3 TV arrays.

· Built customizable advertising templates for efficient productions and sales presentations.

· Performed all pre and post-production responsibilities for technical, niche software-based, video explainers.

· Produced original digital content for a wide range of businesses, clients, platforms, and audiences.

· Helped clients by collaborating with teammates across departments while innovating production strategies.

· Gained brand visibility and showcased company talent by creating original animated showroom pieces.

· Assumed review process and quality control responsibilities, outputting high-quality automotive sales displays for dozens of automation brands.

Motion Graphic Designer

Andrew Barbo - page 1

andybarbo.com

Feb 2017 - Present (7 years 2 months)

· Conceptualized and produced animations ranging from explainer videos, animated logos, advertisements, and social media.

· Highly proficient and knowledgeable with Adobe Creative Suite particularly After Effects, Illustrator, Premier, and Photoshop.

· Created high-quality HTML5-based motion design projects using Tumult Hype.

· Guides clients through productions from initial contact to final delivery.

· Coordinates talent and production staff for quality, timely and cost-efficient productions. Media Production Coordinator

Outside

Nov 2010 - Jun 2022 (11 years 8 months)

· Enhanced advertising and sales efforts by producing eye-catching billboards using video production tools.

· Provided quality control and censorship, by editing content to meet FCC standards.

· Elevated audience engagement by curating and editing compelling feature videos on social media platforms.

· Expanded audience reach and revenue by managing new content distribution to 20+ affiliate stations.

· Improved broadcast standards by monitoring affiliate stations for signal clarity and proper content airings while also providing production assistance.

· Optimized and inserted TV ads using advanced trafficking software.

· Streamlined and efficiently managed content organization and storage for timely traffic deliveries.

· Improved access to valuable resources by digitizing, compressing, and archiving new and legacy content.

Floor Manager

WMTW-TV

Feb 2008 - Aug 2010 (2 years 7 months)

(2 years 7 months)

· Ensured seamless live productions by leading the newsroom camera crew, while utilizing fast problem- solving skills to troubleshoot technical issues.

· Provided expert training on camera use, microphone positioning, and lighting to enhance broadcast quality.

· Maintained, repaired, and organized production equipment. Corps Member

AmeriCorps

Sep 2004 - Jun 2005 (10 months)

· Wrote press releases and engaged with media outlets as a public relations point person.

· Bulit and maintained hiking trails along the Appalachian Trail and state parks.

· Tutored math and science curriculum for at-risk youth high schools.

· Worked alongside Habitat for Humanity to build foster care facilities and low-income housing. Education

University of Southern Maine

Andrew Barbo - page 2

Bachelor of Arts, Media Studies & Communication

2005 - 2009

Skills

Motion Graphics • 2D Animation • Digital Signage • Creative Strategy • After Effects • Video Production • HTML5 • Adobe Premiere Pro • Advertising • Animation Andrew Barbo - page 3

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