Adam Rouff

Skilled Chief Sales and Marketing Officer with 20+ years experience

driving business success in all types of markets and verticals. Proficient in developing campaigns, managing teams, overseeing product launches, and improving market penetration.

4424 Hearthstone Run

Palmetto, FL 34221

516-***-****

ad4cmv@r.postjobfree.com

EXPERIENCE

IRISS Inc., Bradenton, FL — Marketing Director - Global May 2023 - PRESENT

IRISS is the global provider of Electrical Asset Management Solutions that increase safety and reliability, while decreasing costs and human error in the inspection and maintenance process.

● Manage all Global Marketing Efforts

● Manage Creative, Social, and Tech teams

● Frequent Budget Review - Tradeshows, Online, and Traditional

● Lead monthly Global Marketing meetings

● Implemented consistent Global Branding Initiative

● Manage Global Distributor Marketing Effort

● Managed redesign of website to be more e-comm focused Rouff Corp Marketing, Sarasota, FL — Co-Founder and President January 2020 - March 2023

Full Service Digital Marketing agency heavily focused on franchise businesses and Automotive. Websites, SEO, Paid Search, Social Media Management, and Reputation Management. We serve clients nationwide by helping them with their marketing budgets, marketing plan and execution.

● Oversee teams and help manage client base

● Consistently work with clients to achieve their goals

● Review budget frequently, allowing better vision/transparency of our financial position

● Implement new strategies based on current marketing trends

● Guide our overall strategy for growth

● Cultivate new relationships nationally through strategic partnerships

● Budget recommendations and optimization

● Sold Rouff Corp in Apr 2023

SKILLS

Excellent communicator

verbally, along with very strong

presentation and proven written

skills.

Demonstrated ability to manage

heavy workloads, prioritize

work appropriately, and meet

assigned deadlines; excellent

organizational and analytical

skills

Strong computer and analytic

skills, including experience

creating and delivering client

presentations

Demonstrated ability to

influence decisions at all levels;

excellent negotiation skills

Proven skills in mentoring,

coaching and training

employees

Strong problem-solving skills;

ability to proactively identify

and implement effective

solutions

Excellent oral and written

communication skills. Portrays

confidence with both

ComplyPact, Frisco, TX - Chief Revenue Officer/Head of Marketing Apr 2020 - Dec 2022 (This was a contracted position for Rouff Corp) Cloud based compliance management solutions for financial institutions to manage charging decisions, penalty decisions, monitoring decisions, and risk management.

● Managed the build-out of the first of its kind automated culture of compliance patent pending software within the payments industry.

● Coordinated the launch of logo, marketing materials, website, and Social Media.

● Established Key relationships within the industry by attending conferences and speaking at events.

● Researched market trends and surveys and used information to stimulate business and revenue growth.

● Worked closely with team members to deliver project requirements, develop solutions and meet deadlines.

● Defined strategies and created a plan to achieve ambitious operational objectives.

DigiSphere Marketing, Sarasota, FL - Founder and Chief Sales Officer

May 2017 - March 2020

Full Service Digital Marketing agency maintaining a strong position within the automotive industry, serving other verticals as well, nationally.

● Promoted brand awareness by increasing market penetration nationally.

● Capitalized on industry changes to corner emerging opportunities and maximize company revenue.

● Transformed departmental operations through aggressive process overhaul and attention to quality.

● Revitalized business plans and realigned company objectives to increase overall profits.

● Interfaced with clients to discuss budget allocation to determine project scope.

● Directed business-wide changes to modernize procedures and organization.

ACCOMPLISHMENTS

Patent Holder - 9183569

Honor Graduate - United

States Marine Corps (Top

one percent of six hundred

recruits)

LANGUAGES

Polish and some Spanish

CERTIFICATIONS

Google AdWords Certified

ADDITIONAL SKILLS

Business Operations;

Sales, Marketing, Customer

Service, Business

Development,

Interdepartmental

cohesiveness

CRM experience

Attended multiple

conferences as a speaker

Website Management

Search Engine Optimization

Paid Search

Social Media Management

Reputation Management

Contract Negotiation

Strategic Planning

Team building and

Leadership

Employee coaching

Planning and Coordination

Application Development

Software Development

Conquest Marketing

Device ID Targeting

Franchise Experience

Auto Parts KIT, Sarasota, FL — Founder and Chief Executive Officer

April 2013 - June 2018 (Partner company of Drive Digital Group) The only fully responsive, semantically marked up parts platform in the world that was hard-coded onto Auto Dealer websites.

● Full integrations with eBay, ActiveEngage, and DealerOn

● One of its kind e-commerce parts and accessories platform that helps Auto Dealers sell parts and accessories online.

● Successfully partnered with Fortune 500 companies within the Auto industry

● Established and oversaw strategic business actions and streamlined operations.

● Implemented robust policies and organizational structures to underpin successful expansion and drive continuous growth.

● Determined revenue and profit impacts of market strategies and led business direction toward profitable channels.

● Successfully facilitated sale of APK to another automotive parts company

DRIVE Digital Group, Sarasota, FL — Founder and Chief Executive Officer

January 2012 - May 2017

National Full Service Automotive Digital Marketing Agency. Provided Automotive Dealers with a full suite of services, including Websites, SEO, SEM, Social Media and Reputation Management.

● Monitored business trend forecasts, adjusting budgets and operational plans to maximize growth and opportunities.

● Promoted company public profile by delivering speeches, writing articles and presenting at industry conferences as public face of organization.

● Oversaw strategic business decision-making to develop, enhance and enforce business missions.

● Oversaw budgetary and financial activities and implemented strategies to grow business and profits.

● Established start-up Digital Marketing company, overseeing strategic planning, market analysis, product development and regulatory compliance.

● Cultivated and maintained industry relationships and customer partnerships to capitalize on opportunities and maximize business success.

Nexteppe Business Solutions, Ronkonkoma, NY —

Executive Vice President

February 2008 - November 2011

Automotive Digital Marketing Agency that focused on Websites, SEO, Social Media and Reputation Management.

● Partook in the interviewing and the nomination of departmental managers process.

● Cultivated and maintained industry relationships and customer partnerships to capitalize on opportunities and maximize business success.

● Collaborated with several top clients on various issues.

● Organized and oversaw capital improvement projects to maintain business viability.

● Promoted company public profile by delivering speeches, writing articles and presenting at industry conferences as public face of organization.

● Partnered with the executive team to define company goals.

● Grew Dealer Base from 150 to 300 in less than 3 years. Cars.com/Tribune NY, NY — Regional Sales Manager

March 2006 - January 2008

National Online Classified where Dealers can market their inventory and more.

● Exceeded sales goals and improved profitability by aligning sales strategies and business plans with market trends.

● Generated sales by executing complete sales cycle process and break-even rate-tracking through contract negotiations and close.

● Increased territory penetration from 22% to 88% in less than 2 years.

● Nominated for Salesperson of the Year among all affiliates nationwide.

● Provided information on company promotions and special sales to customers.

● Leveraged rapport with key retail account leadership to up-sell vendor partnerships.

● Created and finalized quotes to complete deals between company, vendors and customers.

● Kept up with latest trends and recommended enhancements to enhance company product offerings.

EDUCATION AND TRAINING

SUNY Farmingdale, Farmingdale, NY —

Computer Information Systems

August 1997 - October 1997

Marine Corps Communications and Electronics School, 29 Palms, CA —

Satellite Communications

January 1998 - June 1998

VOLUNTEERING

SRQVETS, Sarasota, Florida —

Board Member

March 2019 - August 2019

Veterans Helping Veterans at the Local level

Sarasota SunDevils Youth Football and Cheerleading, Sarasota, Florida —

President

January 2019 - September 2019

Managed Overall Operations. Spearheaded the rebuild of the facility using local volunteers from all types of organizations, including Veterans, Local businesses, and more. Total rebuild: Approx $100K donated.

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