Joyce Yazbeck
305-***-**** - ad485g@r.postjobfree.com – www.linkedin.com/in/joyce-yazbeck-5b832333
Deadline driven graphic designer with 15 years of global experience working in a variety of environments, overseeing project from concept to delivery. Successfully create brand messages, marketing strategies and content production.
Seeking a challenging position that utilizes my skills and creativity to contribute to the success of a dynamic organization.
CAREER EXPERIENCE
The Middleby Corporation (Nasdaq MIDD) 2019 – 2021 US public company engaged in design, manufacturing, and marketing of commercial, residential, and industrial equipment Annual revenue $4.1B+. 11K + employees.
Assistant Marketing Manager, Carter Hoffmann / Nu-Vu / Doyon — Middleby Companies Leading manufacturer of heated holding equipment, as well as on premise baking for the commercial foodservice space
• Collaborated with cross-functional teams to create marketing campaigns including materials for print, industry trade shows and digital platforms
• Designed marketing booklets, technical data sheets, flyers, exhibition booths….
• Created brand awareness campaigns, tactical lead generation, functional product campaigns and executed through multiple media
• Managed multiple projects simultaneously and met tight deadlines
• Reworked brand book to ensure brand consistency across all marketing materials
• Transformed brand website and managed social media communities
• Visualized trade show booth space and supervised execution with tradeshow staff. Bright One – Weston – FL 2011 - 2019
Full fledged online design boutique with global presence Art Director – Operating Manager
• Created compelling visual solutions for clients in various industries
• Developed branding concepts and executed designs for print and digital campaigns
• Presented design concepts to clients and incorporated feedback to refine final deliverables
• Oversaw production and ensured quality control
• Planned and executed events and special occasions Blind Spot Communications – Riyadh – Saudi Arabia Nov 2009 - Mar 2011 Marketing and communication agency experienced in building and growing brands. Senior Graphic Designer
• Customer base included retail malls, children concept stores, publishing house, water, energy drink, consumer products…
• Client facing role including brief, work in progress and presentations
• Designed packaging and labeling for consumer products
• Created layouts for product catalogs and sales collateral
• Collaborated with printers and vendors to ensure accurate production of materials
• Managed production schedules and monitored project timelines Impact BBDO, Beirut, Lebanon June 2007 - Nov 2009
Impact BBDP is a Pan-Arab advertising agency affiliated with BBDO NYC Desktop publisher
Worked on projects for the following brands: Snickers, Galeries Lafayette, Zaatar W Zeit, La Libanaise des Jeux (Lottery), Nissan, GMC, Infiniti, Adidas, BHV and Pepsi CO.
• Designed packaging and labeling for consumer products
• Created layouts for product catalogs and sales collateral
• Collaborated with printers and vendors to ensure accurate production of materials
• Managed production schedules and monitored project timelines Career Note: additional experience working with Printworks, Beirut, Lebanon as Graphic designer handling material production for fleet advertising, in mall displays, retail facades and Bus branding. EDUCATION
American University of Science &Technology - Beirut, Lebanon Bachelor of Arts: Graphic Design
Graduated in 2006
CERTIFICATIONS
• ZUMBA Instructor
• Substiture Teacher
SKILLS
• Proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Strong understanding of typography, color theory, and layout design
• Knowledge of print production processes and file preparation
• Ability to work in a fast-paced environment and manage multiple projects simultaneously
• Excellent communication and presentation skills
LANGUAGES: • English • Arabic • French• Basic Spanish PORTFOLIO: www.behance.net/joyce2738
REFERENCES: Available upon request.