Director of Communications
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*******.*.******@*****.***
Kaitlin Duncan
As the Director of Communications and Community Relations at Groveport Madison Local School District, I lead the strategic planning and execution of effective communication and engagement initiatives that support the district's vision, mission, and goals. With experience in public relations and marketing, I have developed and implemented innovative campaigns that have increased brand awareness, stakeholder satisfaction, and community involvement for various educational organizations. My core competencies include digital marketing, coaching, teamwork, and leadership. I have a Master of Science degree in Business Psychology from Franklin University, where I learned how to apply psychological principles and research to enhance organizational performance and well-being. I am passionate about creating positive and lasting impact through communication and collaboration. I am always eager to learn new skills and technologies that can help me improve my effectiveness and efficiency as a communication professional. Experience
Develop effective communication strategies that support the short- and long-range needs of the school District. Assist the Board and superintendent with developing and publicizing information about the District’s performance on goals and objectives. Write, edit, and produce high-quality publications including back-to-school information, annual reports, newsletters, brochures, special event programs, and other materials. Oversee the design and content of the District’s web site. Manage the District’s mass notifications system; issue timely alerts for emergency closures, building emergencies; maintain the District’s school closing protocols. Create content for talking points, articles, and speeches for the Superintendent and the Board of Education. Oversee all social media channels and monitor content and messages; monitor content of community social media outlets as it relates to the school district. Oversee the production of video content for the District and school websites and general distribution. Serve as information liaison between the school district and the community at large. Represent the District in partnership with various public entities and community organizations. Develop respectful, trusting relationships with local and regional media representatives. Respond to media inquiries, and issue media alerts, releases, and statements, as necessary. Serve as the District’s spokesperson for various media needs. Develop and oversee internal and external events that bring positive attention to the school district. Assist school and district administrators and other staff members in publicizing and promoting performances, exhibitions, displays, and/or special programs sponsored by the schools and open to the public. Oversee the photographing of various programs and events. Serve as creator of OIA communications, including product, program, event and service promotions, blog articles, e-newsletters, email campaigns, and other related content. Research and stay current on insurance industry trends, especially as they relate to independent agents. Source and interview key stakeholders for videos, product testimonials, blog posts, news releases and feature articles and other related content. Prepare and send online and offline communications across all relevant and available platforms. Lead development of appropriate messaging for consumer and industry audiences
(understanding market segment needs). Format layout of emails, e-newsletters, letters, marketing collateral and other related content using Adobe Creative Suite programs, Microsoft Office programs, email marketing systems, and related technology. Create content for the website, newsletter and social media networks.
Director of Communications & Community Relations
Director of Communications
Marketing Manager
AUG. 2023 - CURRENT
SEPT. 2020 - JULY 2023
MARCH 2018 - FEB. 2020
Groveport Madison Schools l Groveport, OH
Hamilton Local Schools l Columbus, OH
Ohio Insurance Agents Association l Columbus, OH
*****.*******@*****.***
Becca Calkins
Phone:
Email :
Chief Financial Officer at Disability
Rights of Ohio
****@*******************.***
Jody Geiger
Phone:
Email :
Chief Operating Officer at Ohio
Insurance Agents Assoc.
References
Ohio Dominican University
Franklin University
Bachelor of Art in Public Relations
Master of Science in Business Psychology
2016
2018
Strategic Communications
Media Relations
Public Relations
News Writing
Digital Marketing
Web Design
Crisis Communications
Event Planning
Time Management
Team Management
Branding
Strategic Planning
Expertise
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