Marketing Communications/Client Services Professional

Dedicated & driven professional with in-depth experience across marketing, client services, corporate communications and project/product management. Adept at executing initiatives across multiple platforms. Provided content for websites, digital media campaigns & print. Natural relationship builder utilizing active listening, easily building rapport/trust. Enthusiastic team member with self-initiative and a growth mindset, who embraces change & lifelong learning. Polished written & verbal communication skills and organized time & task management. Leads by example. Tech Expertise

Microsoft Office 365 (Word, Excel, PowerPoint, Teams) Google Docs Salesforce Salesloft Hubspot ClickUp

Skype Zoom Slack Wrike

Areas of Expertise

Corporate Communications

Collateral Development/Print

Marketing Campaigns/Digital

Social Media Management

Strategic Analysis & Planning

Branding & Advertising

Writing/Editing/Proofing

Project/Creative Production

Management

Professional Experience

Richmond American Homes, Boise ID 2023-Present

Marketing Manager - Drive focused marketing strategies and implementation for division. Works directly with division leadership, sales associates and national marketing to develop and execute field marketing plans consistent with the company’s overall business goals. Areas of responsibility include: Project Management, Communications, Events/Promotion Strategies, Budgeting, Strategic Thinking/Problem Solving, Results Oriented and Contract Negotiations.

DELTEK, Herndon, VA 2023

Business Development Representative (Remote) - Reach out to prospects, discovering their construction accounting issues via needs assessment & rapport building. Scheduled prospect for a one-on-one with an account executive where they could ask questions and be educated on various functions handled on the platform, ultimately getting them enrolled. Utilize Salesforce & Salesloft to track/update client profiles and to perform follow-up tasks & marketing campaigns.

COCONSTRUCT, Charlottesville, VA 2021-2023

Business Development Representative (Remote) - Reached out to prospects, discovering their construction management issues via needs assessment & rapport building. Scheduled prospect for a live demo where they could ask questions and be shown various functions handled on the platform, ultimately getting them enrolled with the software. Utilized Hubspot to track/update client profiles and to perform follow-up tasks & marketing campaigns. Met quota 6 months running.

Cheryl L. Swindle, MBA

813-***-**** ad3yqp@r.postjobfree.com Meridian, ID 83646 Cheryl L. Swindle – Page Two

SUNRISE HOMES, Valrico, FL 2019-2020

Marketing Manager - Boost marketing outcomes for the organization, leveraging expertise in social media, digital marketing and website content development. Researched market trends & SEO standards to inform layout, design, and content. Cultivated and maintained relationships with vendors, & agencies to achieve organization goals. Select Accomplishments: -Turned around a downed website by updating and repopulating in six weeks; resulted in increased revenue growth and brand awareness. -Instrumental in winning top digital marketing award by the Tampa Bay Builder’s Association.

ASHTON WOODS HOMES, Brandon, FL 2017 - 2019

New Home Online Advisor (Remote/Layoff) - Utilized exceptional communication and persuasive skills to advise clients on community/home purchases, responding quickly to queries and educating on options. Focused on detailed needs assessment to aid in decision-making and to foster positive relationships. Scheduled community visits, followed-up and confirmed appointments.

Select Accomplishments: -Succeeded in promoting sales with prospects seeking a potential new home. -Consistently met and exceeded quota with no experience in online advising. -Earned real estate license in two months. LIONS EYE INSTITUTE, Tampa, FL 2014 - 2016

Foundation Associate - Focused on enabling fundraising success via event planning and marketing material development. Built partnerships with vendors to negotiate the best pricing for services. Used cold calling strategies and presentations, as well as engaged with prospective donors at charitable events. Maintained budget parameters while working as a team.

Select Accomplishments: -Collaborated on planning, invitations, and execution of an annual event that generated $3.5M in contributions. -Sought out content, conducted interviews, wrote stories, produced lay-out of monthly newsletter. AVI-SPL, Tampa, FL 2010 - 2014

Marketing Project & Production Manager - Transitioned into a project leadership role that required knowledge of timeline management and budget planning. Oversaw a team of 10. Designed and conceptualized a wide array of communications to support strategic initiatives and to deliver requirements within preset timeframes. Analyzed current market trends and emerging needs to inform decision-making. Expertly built lasting partnerships with vendors and agencies.

Select Accomplishments: Managed a team of designers, writers, event/social media specialists and developers in launching two new products on time and on budget, including a full set of product deliverables. -Served as editor of all content created by marketing department. Creator of content archive. ADDITIONAL EXPERIENCE

*Adjunct Marketing Professor KEISER UNIVERSITY

*Central Florida Marketing Manager Taylor Woodro Homes

EDUCATION

Master of Business Administration (MBA)

Bachelor of Science (BS), Marketing

University of South Florida, Tampa, Florida

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