KISHAN PAREKH, CSPO®

Boston, MA ad3xz4@r.postjobfree.com 617-***-**** LinkedIn

PROFILE

Product professional with 4+ years of experience bringing New Product Ideas to Market in the CX and SaaS sector. Led and Facilitated App and Web based products in an Agile & fast-paced environment. EDUCATION

Northeastern University, Boston, MA, GPA: 3.9/4.0 September 2021 - December 2023 Master of Science in Engineering Management – Concentration in IT Product Management Focused Coursework: Digital Product Design, Advanced Product Management, Enterprise Growth and Innovation, IT Project Management PROFESSIONAL EXPERIENCE

Retail Business Services, Ahold Delhaize USA Boston, MA Product Owner Co-op IT Innovation Lab June 2022 - December 2022 RBS provides services to its retail grocery brands with industry-leading expertise, insights, and analytics.

§ Led a cross functional team of developers, UI/UX designers, QAs to develop web-app based eCommerce modules by defining roadmap and following agile methodologies for an estimated 26% MoM increase in the revenue.

§ Provided product direction for engineering and design teams by conducting sprint activities, product grooming, planning and backlog sessions, setting Acceptance Criteria and clear business objectives on JIRA and Azure DevOps.

§ Partnered with 40+ Stakeholders to drive product from concept-to-launch and led product performance review meets.

§ Designed three usability studies with 20+ users and conducted qualitative analysis to measure 82% likelihood adoption metric.

§ Researched and analyzed a $40B untapped catering market, collaborating with cross-functional teams to define MVP and prototype, securing executive buy-in.

Eccentric Inc. Mumbai, India

Associate Product Manager Customer Experience June 2019 – August 2021 Project Executive App Development Team June 2018 – May 2019 Eccentric leverages XR to power omnichannel purchase experience for leading automotive manufacturers and their dealerships.

§ Led a team to develop “eCommerce Virtual Showroom” for Toyota Motors resulting in 40% boost in online visibility and engagement with immersive product exploration.

§ Achieved a 32% increase in views to lead Conversion Rate by implementing strategic A/B test iteration on product listing page.

§ Improved Average Order Value of accessories add-ons by 28% through data driven website redesign and optimizations.

§ Integrated payment solutions with third-party financial providers API for seamless financing and online transactions.

§ Created Requirements specifications, Use Case Diagrams, High Level and Detailed process Flow as well as standardized a process that decreased requirement gathering and analysis by 64%

§ Fostered consistent collaboration and communication among stakeholders, serving 11 key Original Equipment Manufacturers (OEM) accounts and successfully delivered key features to enhance business value and drive strategic value.

§ Increased Customer Lifetime Value by 36% through targeted marketing campaigns and personalized recommendations through CRM.

§ Drove a 28% increase in Website Traffic through effective SEO strategies and content optimizations.

§ Introduced Scrum framework and led daily meetings of engineers resulting in improved project delivery efficiency by 65%. PROJECTS

eCommerce Marketplace for Local Chefs & Consumers

§ Conducted surveys and quantitative analysis with a focus group of 15 to find insights and evaluated success metrics by developing intuitive features, user stories, & A/B testing to increase customer engagement, and solve real user problems.

§ Established case study, roadmap, and designed wireframes and leveraged user feedback results to improve features. Smart Cart for Retail Grocery Store

§ Conducted comprehensive discovery, market research and competitive analysis to identify key customer pain points, market opportunities, and potential competitors, resulting in a data-driven product strategy addressing market gaps.

§ Created a lo-fi prototype showcasing innovative features such as real-time inventory tracking and personalized shopping recommendations, positioning product as a potential game-changer in retail grocery industry. SKILLS

Business Agile, Scrum, User Research, Road mapping, Feature Prioritization, Strategy, Market & Competitive Analysis. Analytical Storyteller, Data Analysis, Google Analytics, A/B Testing, API, SDLC, SQL. Design Figma, Design Thinking, Wireframing, User Experience. Tools AWS, Azure DevOps, JIRA, Confluence, CRM, PowerPoint, Miro, Slack, Excel. Certifications Certified Scrum Product Owner (CSPO), Salesforce Admin (On-going) LEADERSHIP EXPERIENCE AND RECOGNITIONS

§ Technology Lead of Yogi Divine Society, a spiritual NGO organization, initiative to uplift mankind. October 2011 – Present

§ Acquired 1st Position in Hackathon organized by Retail Business Services, Ahold Delhaize USA. December 2022

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