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Marketing Communications Project Management

Location:
Wilmington, DE, 19893
Salary:
100000
Posted:
February 24, 2024

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Resume:

AUTUMN MILLER

MARKETING COMMUNICATIONS MANAGEMENT

856-***-**** ad3vyg@r.postjobfree.com Philadelphia Metro Area LinkedIn.com/in/autumn-m

SUMMARY

Believes brand consistency across all channels is one of the most things to keep at the forefront of campaigns. Proficient in content creation, online community management, and data analytics to drive continuous improvement. Demonstrated expertise in identifying emerging trends and staying ahead in the dynamic landscape of digital marketing communications. Strong interpersonal and communication skills, coupled with a creative mindset, to effectively convey brand narratives and foster meaningful connections with audiences. Well versed in client communication and vendor management.

EXPERIENCE

COMCAST/ROBERT HALF Philadelphia, PA August 2022 – July 2023

Marketing Communications Manager-Contractor

Owner of creative production and distribution for Xfinity tactics in indirect retail channels and Boost Mobile stores

Wrote creative briefs and provided creative direction for vendors and cross-functional teams for all creative marketing materials and tactics. Created and presented power point decks to present to 3rd party partners and internal teams

Managed relationships with cross-functional teams, vendors, and other stakeholders to ensure alignment across strategy and execution of marketing campaigns.

Primary point of contact for internal and external creative production agency

Tracking and managing annual marketing budget and expenses of $1MM

Reduced errors by 50% by improving the consistency of the naming conventions for all marketing assets across all campaigns.

Launched base marketing email blast campaigns in partnership with 3rd party dealer Boost mobile to over 250K subscribers to drive product awareness and acquire new customers Tracking KPI’s for open rates and click-through rates respectively.

SPIRIT HALLOWEEN/SPENCER GIFTS Egg Harbor Township, NJ Dec 2018 – Aug 2022

Associate Manager, Creative Production

Presented production updates and project touchpoints to executive stakeholders

Built and managed more than 15 workflows for trafficking all creative projects for internal creative agency to improve efficiency over 35%.

Owned creative review process, tracking edits and revisions to creative mechanicals, and ensuring timely delivery to vendors for mass production and use in advertising and marketing campaigns.

Owned the file management process for thousands of creative files and uploaded files daily to vendors and print partners domestically and overseas.

Worked closely with licensing and compliance to ensure all creative mechanicals met all style guide guidelines as per brand licensee agreements

Provided guidance to ensure culturally sensitive depictions of multicultural characters and costumes in marketing

Assisted with hiring and onboarding new team members and worked cross-functionally with internal teams, including direct sales, legal, licensing, merchandising, e-commerce, and operations

AUTUMN MILLER

EXPERIENCE CONTINUED

SQUARE ONE DIRECT Mount Laurel, NJ April 2017 – Sept 2018

Marketing Project Manager

Primary contact for banking clients, including Santander, TD, Citizens, representing over $2MM in annual revenue

End-to-end manager for multiple direct mail marketing campaigns, from intake and pre-press to QA and delivery

Coordinated campaigns that required automated mailing ensuring timely delivery and initiated kickoff of project timelines

Regularly led readouts and KPI reporting to clients and executive leadership

Used agile project management process to ensure complex projects received necessary attention and risk was limited

COMPUCOM Paulsboro, NJ July 2016 – April 2017

Senior Project Coordinator

Point of contact for multiple clients, including Allstate and Cigna

Onboarded clients into Salesforce system

Business development and B2B marketing

Managed weekly KPI reporting on client software and hardware assets and allocations

Maintained consistent communication with cross-functional teams to facilitate project completion

Led bi-weekly client readouts providing project summaries and analysis with emphasis on established KPIs

INNOVAIRRE Cherry Hill, NJ July 2013 – July 2015

Premiums Project Coordinator

Coordinated the sourcing and production of promotional items for non-profit campaigns

Primary point of contact for international vendors to ensure production quality and accuracy

Participated in numerous client meetings providing an agenda, status, and pertinent timelines

Responsible for excess inventory management and was able to repurpose over 100K pieces of inventory to save storage fees and loss of revenue.

Used basecamp regularly to communicate on projects with clients and internal teams

EDUCATION

Drexel University MS Project Management with Business minor 2015 Philadelphia, PA

Rowan University BA Advertising with Communication Studies minor 2008 Glassboro, NJ

AWARDS/ACCOLADES

2024- Named Top 30 African American Leaders Under 40 in South Jersey Front Runner NJ

https://frontrunnernewjersey.com/

SKILLS

Multichannel Marketing Agency Management Vendor Management Basecamp

Project Management Campaign Management Influencer Marketing Jira

Google Suite Event Management Google Analytics Hubspot



Contact this candidate