TYE RICHARDSON

SKILLS

Management, social media,

Operational Planning, Leadership,

Business Management

•

Planning, Project Management,

Financial Management, Training,

Education, Customer

•

Service, Sales, Marketing, Microsoft

Office, Microsoft Word, Microsoft

Excel, Outlook

•

Microsoft Teams, Zoom Meetings,

DocuSign

•

• Sales Reporting

• Territory Management

• Account management

• Business development and planning

• Sales processes

• Coaching and mentoring

• Database Management

• New Business Development

• Sales presentations

• Accomplished manager

• Solution selling

• Trained in consumer marketing

• Strategic account development

• Strategic planning

• Direct sales

ACCOMPLISHMENTS

Beautiful Family ( Wife and 2

wonderful kids)

•

• ● Over Membership Sales

● Supervised a team of 50 staff

members.

•

AFFILIATIONS

Performance-oriented Sales Leader offering an exceptional record of achievement over an eighteen-year career. Tenacious manager with a strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities. WORK HISTORY

August 2022 - Current

Senior Membership Director YMCA, Tulsa, OK

This includes ensuring a superior member experience and supporting product line colleagues

•

Develops, plans, and implements procedures and methods within Association guidelines to achieve sales and strategic goals

•

Assists the directors and the management team in the development of member-centered programs and provides leadership role as assigned to the annual fundraising campaign

•

Effectively plans and executes strategies that support member acquisition and recruitment and ensures that sales and revenue goals are achieved

•

• Develop and implement sales and member recovery strategies, within Association guidelines, that result in the achievement of assigned sales/revenue targets

•

Identify and leverage the corporate membership program and implement strategies to develop and increase corporate membership and well-being partners

•

Assists with identifying and attending community events that promote the Y brand and encourage membership/program enrollments

•

Leads the welcome center operations to ensure membership engagement, acquisition, retention, and continuous improvement

•

Generates and/or analyzes membership, enrollment, and revenue reports to monitor and report on the achievement of membership goals

•

Ensures adherence to all YMCA policies and procedures regarding the safety, health, and welfare of members, program participants, guests, and staff

•

Ensure timely adherence to all association banking, reconciliation, and financial transaction policies and procedures and coordinate with the Association Finance office as necessary

•

Recruit, hire, train, develop, motivate, and retain a team of membership associates committed to the YMCA's mission

•

Evaluates member connection and commitment to YMCA programs and services ensuring the member experience is consistent, integrated, and aligned to YMCA

•

• Collaborates with product line leaders (program, sports, aquatics, etc.)

• Promotes and achieves program optimization targets Demonstrated track record of generating leads identifying prospects, and closing sales

•

CONTACT

Broken Arrow, OK 74012

479-***-****

ad3vxt@r.postjobfree.com

• Rotary International

April 2022 - August 2022

Membership Director YMCA, Tulsa, OK

Built relationships with customers and the community to establish long- term business growth.

•

Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into the best remedy.

•

Organized promotional events and interacted with the community to increase sales volume.

•

Directed sales support staff in administrative tasks to help sales reps close deals.

•

Achieved established KPI for company, regional team, and individual performance through teamwork and focus on customers.

•

Resolved problems with high-profile customers to maintain relationships and increase the return customer base.

•

Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.

•

Demonstrated products to show potential customers benefits and advantages and encourage purchases.

•

• Implemented systems and procedures to increase sales. Achieved sales goals and service targets by cultivating and securing new customer relationships.

•

Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.

•

Recruits supervise, and train quality, sufficient staff to ensure the member experience is top-notch

•

• Cultivates the development of the staff for growth and success Influences staff and members by performing job functions in a positive, enthusiastic manner

•

Demonstrates commitment to the Association's Strategic Plan and initiatives

•

Incorporates and trains staff in our character development values of respect, responsibility, caring, and honesty in all program areas

•

Prepares and administers budgets for the department and meets the budgeted net by year-end

•

Develops and implements marketing for the areas of responsibility that will positively impact the attendance and registration

•

Prepares and implements marketing plans with the approval of the Communications

•

• Department for all areas of responsibility to ensure growth each year

• Maintains and inventories all equipment

Recruit volunteers for the council and play an active role in the Community

•

• Support Campaign

Bloodborne Pathogens, Sexual Harassment, and Child Abuse Prevention training within days of hire and renewed annually.

•

Communicated product quality and market comparisons by creating sales presentations.

•

Exceeded sales quotas and increased profitability through effective sales strategy and business planning.

•

Organized promotional events and interacted with the community to increase sales volume.

•

Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.

•

Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.

•

Increased sales volume and expanded product line to new retailers, warehouse clubs, and natural food chains.

•

September 2015 - April 2022

Owner/Manager Anytime Fitness, Fort Smith, AR

November 2012 - May 2015

Regional Manager Anytime Fitness, Longview, TX

Collaborated with upper management to implement continuous improvements and exceed team goals.

•

Managed revenue models, process flows, operations support, and customer engagement strategies.

•

Collaborated cross-functionally with headquarters, regional, and other teams nationally to maintain consistent message and experience.

•

Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into the best remedy.

•

• Evaluated suppliers to maintain cost controls and improve operations.

• Managed day-to-day business operations.

Enhanced operational efficiency and productivity by managing budgets, accounts, and costs.

•

Consulted with customers to assess needs and propose optimal solutions.

•

• Trained and motivated employees to perform daily business functions. Established, optimized, and enforced business policies to maintain consistency across industry operations.

•

Monitored market conditions to set accurate product pricing and take advantage of emerging trends.

•

Conducted target market research to discover customer needs and analyze competitor trends.

•

Discovered areas of improvement by generating quarterly operational and sales reports.

•

Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs.

•

Generated revenues yearly and effectively capitalized on industry growth.

•

Conducted audit inspections and independent checks to verify parts and materials.

•

Worked with marketing teams to create print and online advertisements to bring in new customers.

•

Adhered to regulatory and policy changes and made necessary adjustments to maintain overall success.

•

Assessed damaged materials and notified maintenance personnel of needed repairs.

•

Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.

•

Prepared bank deposits and handled business sales, returns, and transaction reports.

•

• Prepared annual budgets with controls to prevent overages.

• Trained and developed team members to build human capital. Cultivated forward-thinking, inclusive, and performance-driven company culture to lead industry innovations.

•

Established, optimized, and enforced business policies to maintain consistency across industry operations.

•

Put together realistic budgets based on costs and fees for successfully operating the business.

•

Prepared bank deposits and handled business sales, returns, and transaction reports.

•

Leveraged profit opportunities by recruiting top talent and managing brand image to exceed plan performance.

•

February 2009 - November 2012

Club Manager Anytime Fitness, Longview, TX

June 2005 - November 2008

Route Sales Manager Mrs. Bairds, Longview, TX

Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.

•

• Established and maintained operational standards for four locations.

• Established and maintained operational standards for four locations. Managed P&L to decrease discrepancies and retain timely and under- budget project completion.

•

Introduced cost-saving initiatives to reduce losses and increase profit margin.

•

Identified above-average stores for acquisition of under-performing stores, and implemented change management and network restructuring strategies.

•

Developed vendor network of contacts to drive down costs and increase revenues.

•

Modernized over four facilities by implementing national facility enhancement programs.

•

• Spearheaded market expansion plans for senior leadership. Forecasted sales and established processes to achieve sales objectives and related metrics.

•

Developed brand expansion initiatives across sales, marketing, and advertising campaigns.

•

Evaluated costs against expected market price points and set structures to achieve profit targets.

•

Supervised staff to optimize brand expansion initiatives and productivity.

•

Developed sales strategy based on research of consumer buying trends and market conditions.

•

Masterminded updates to workflows and revitalized teams to meet changing business needs and boost team member performance.

•

Increased staff performance and engagement via motivational leadership.

•

• Raised club traffic and brand reach with innovative online promotions.

• Recruited, hired, and trained to develop high-performing staff.

• Planned, organized, and coordinated special events and celebrations. Implemented policies and procedures to improve club operations and standards.

•

Scheduled staff shifts to meet business demands and coordinate adequate coverage.

•

Conducted regular evaluations of staff to drive quality service and customer satisfaction.

•

Developed promotional campaigns to attract new customers and increase brand awareness.

•

Monitored cash flow and accounting operations to support accurate record-keeping.

•

Assigned work to staff, set schedules, and motivated strong performance in key areas.

•

Developed and implemented marketing strategies to increase customer engagement and drive revenue.

•

Inspected equipment and facilities for signs of wear or damage impacting safety.

•

Restored customer loyalty by resolving complaints with workers, activities, or services rendered.

•

Trained and supervised staff to consistently meet performance goals and customer service standards.

•

• Scheduled route salesman and routes.

• Coached new employees on company standards.

• Identified revenue and sales goals and presented them to the sales team.

• Sold Mrs. Baird to existing and new customers along assigned routes. Enhanced profitability by developing pipelines utilizing marketing and sales strategies.

•

Delivered recommendations to long-term accounts to promote brand awareness to key audiences.

•

Managed accounts to retain existing relationships and grow share of the business.

•

EDUCATION

05/1999

High School Diploma

Clarksville High School, Clarksville, TX

2002

Interrupted Education Business Management

University of Texas At Austin, Austin, TX

Contact this candidate