Business Development Social Media
Resume:
TYE RICHARDSON
SKILLS
Management, social media,
Operational Planning, Leadership,
Business Management
•
Planning, Project Management,
Financial Management, Training,
Education, Customer
•
Service, Sales, Marketing, Microsoft
Office, Microsoft Word, Microsoft
Excel, Outlook
•
Microsoft Teams, Zoom Meetings,
DocuSign
•
• Sales Reporting
• Territory Management
• Account management
• Business development and planning
• Sales processes
• Coaching and mentoring
• Database Management
• New Business Development
• Sales presentations
• Accomplished manager
• Solution selling
• Trained in consumer marketing
• Strategic account development
• Strategic planning
• Direct sales
ACCOMPLISHMENTS
Beautiful Family ( Wife and 2
wonderful kids)
•
• ● Over Membership Sales
● Supervised a team of 50 staff
members.
•
AFFILIATIONS
Performance-oriented Sales Leader offering an exceptional record of achievement over an eighteen-year career. Tenacious manager with a strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities. WORK HISTORY
August 2022 - Current
Senior Membership Director YMCA, Tulsa, OK
This includes ensuring a superior member experience and supporting product line colleagues
•
Develops, plans, and implements procedures and methods within Association guidelines to achieve sales and strategic goals
•
Assists the directors and the management team in the development of member-centered programs and provides leadership role as assigned to the annual fundraising campaign
•
Effectively plans and executes strategies that support member acquisition and recruitment and ensures that sales and revenue goals are achieved
•
• Develop and implement sales and member recovery strategies, within Association guidelines, that result in the achievement of assigned sales/revenue targets
•
Identify and leverage the corporate membership program and implement strategies to develop and increase corporate membership and well-being partners
•
Assists with identifying and attending community events that promote the Y brand and encourage membership/program enrollments
•
Leads the welcome center operations to ensure membership engagement, acquisition, retention, and continuous improvement
•
Generates and/or analyzes membership, enrollment, and revenue reports to monitor and report on the achievement of membership goals
•
Ensures adherence to all YMCA policies and procedures regarding the safety, health, and welfare of members, program participants, guests, and staff
•
Ensure timely adherence to all association banking, reconciliation, and financial transaction policies and procedures and coordinate with the Association Finance office as necessary
•
Recruit, hire, train, develop, motivate, and retain a team of membership associates committed to the YMCA's mission
•
Evaluates member connection and commitment to YMCA programs and services ensuring the member experience is consistent, integrated, and aligned to YMCA
•
• Collaborates with product line leaders (program, sports, aquatics, etc.)
• Promotes and achieves program optimization targets Demonstrated track record of generating leads identifying prospects, and closing sales
•
CONTACT
Broken Arrow, OK 74012
***.************@*****.***
• Rotary International
April 2022 - August 2022
Membership Director YMCA, Tulsa, OK
Built relationships with customers and the community to establish long- term business growth.
•
Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into the best remedy.
•
Organized promotional events and interacted with the community to increase sales volume.
•
Directed sales support staff in administrative tasks to help sales reps close deals.
•
Achieved established KPI for company, regional team, and individual performance through teamwork and focus on customers.
•
Resolved problems with high-profile customers to maintain relationships and increase the return customer base.
•
Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
•
Demonstrated products to show potential customers benefits and advantages and encourage purchases.
•
• Implemented systems and procedures to increase sales. Achieved sales goals and service targets by cultivating and securing new customer relationships.
•
Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
•
Recruits supervise, and train quality, sufficient staff to ensure the member experience is top-notch
•
• Cultivates the development of the staff for growth and success Influences staff and members by performing job functions in a positive, enthusiastic manner
•
Demonstrates commitment to the Association's Strategic Plan and initiatives
•
Incorporates and trains staff in our character development values of respect, responsibility, caring, and honesty in all program areas
•
Prepares and administers budgets for the department and meets the budgeted net by year-end
•
Develops and implements marketing for the areas of responsibility that will positively impact the attendance and registration
•
Prepares and implements marketing plans with the approval of the Communications
•
• Department for all areas of responsibility to ensure growth each year
• Maintains and inventories all equipment
Recruit volunteers for the council and play an active role in the Community
•
• Support Campaign
Bloodborne Pathogens, Sexual Harassment, and Child Abuse Prevention training within days of hire and renewed annually.
•
Communicated product quality and market comparisons by creating sales presentations.
•
Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
•
Organized promotional events and interacted with the community to increase sales volume.
•
Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
•
Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
•
Increased sales volume and expanded product line to new retailers, warehouse clubs, and natural food chains.
•
September 2015 - April 2022
Owner/Manager Anytime Fitness, Fort Smith, AR
November 2012 - May 2015
Regional Manager Anytime Fitness, Longview, TX
Collaborated with upper management to implement continuous improvements and exceed team goals.
•
Managed revenue models, process flows, operations support, and customer engagement strategies.
•
Collaborated cross-functionally with headquarters, regional, and other teams nationally to maintain consistent message and experience.
•
Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into the best remedy.
•
• Evaluated suppliers to maintain cost controls and improve operations.
• Managed day-to-day business operations.
Enhanced operational efficiency and productivity by managing budgets, accounts, and costs.
•
Consulted with customers to assess needs and propose optimal solutions.
•
• Trained and motivated employees to perform daily business functions. Established, optimized, and enforced business policies to maintain consistency across industry operations.
•
Monitored market conditions to set accurate product pricing and take advantage of emerging trends.
•
Conducted target market research to discover customer needs and analyze competitor trends.
•
Discovered areas of improvement by generating quarterly operational and sales reports.
•
Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs.
•
Generated revenues yearly and effectively capitalized on industry growth.
•
Conducted audit inspections and independent checks to verify parts and materials.
•
Worked with marketing teams to create print and online advertisements to bring in new customers.
•
Adhered to regulatory and policy changes and made necessary adjustments to maintain overall success.
•
Assessed damaged materials and notified maintenance personnel of needed repairs.
•
Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
•
Prepared bank deposits and handled business sales, returns, and transaction reports.
•
• Prepared annual budgets with controls to prevent overages.
• Trained and developed team members to build human capital. Cultivated forward-thinking, inclusive, and performance-driven company culture to lead industry innovations.
•
Established, optimized, and enforced business policies to maintain consistency across industry operations.
•
Put together realistic budgets based on costs and fees for successfully operating the business.
•
Prepared bank deposits and handled business sales, returns, and transaction reports.
•
Leveraged profit opportunities by recruiting top talent and managing brand image to exceed plan performance.
•
February 2009 - November 2012
Club Manager Anytime Fitness, Longview, TX
June 2005 - November 2008
Route Sales Manager Mrs. Bairds, Longview, TX
Worked diligently to resolve unique and recurring complaints, promoting loyalty, and enhancing operations.
•
• Established and maintained operational standards for four locations.
• Established and maintained operational standards for four locations. Managed P&L to decrease discrepancies and retain timely and under- budget project completion.
•
Introduced cost-saving initiatives to reduce losses and increase profit margin.
•
Identified above-average stores for acquisition of under-performing stores, and implemented change management and network restructuring strategies.
•
Developed vendor network of contacts to drive down costs and increase revenues.
•
Modernized over four facilities by implementing national facility enhancement programs.
•
• Spearheaded market expansion plans for senior leadership. Forecasted sales and established processes to achieve sales objectives and related metrics.
•
Developed brand expansion initiatives across sales, marketing, and advertising campaigns.
•
Evaluated costs against expected market price points and set structures to achieve profit targets.
•
Supervised staff to optimize brand expansion initiatives and productivity.
•
Developed sales strategy based on research of consumer buying trends and market conditions.
•
Masterminded updates to workflows and revitalized teams to meet changing business needs and boost team member performance.
•
Increased staff performance and engagement via motivational leadership.
•
• Raised club traffic and brand reach with innovative online promotions.
• Recruited, hired, and trained to develop high-performing staff.
• Planned, organized, and coordinated special events and celebrations. Implemented policies and procedures to improve club operations and standards.
•
Scheduled staff shifts to meet business demands and coordinate adequate coverage.
•
Conducted regular evaluations of staff to drive quality service and customer satisfaction.
•
Developed promotional campaigns to attract new customers and increase brand awareness.
•
Monitored cash flow and accounting operations to support accurate record-keeping.
•
Assigned work to staff, set schedules, and motivated strong performance in key areas.
•
Developed and implemented marketing strategies to increase customer engagement and drive revenue.
•
Inspected equipment and facilities for signs of wear or damage impacting safety.
•
Restored customer loyalty by resolving complaints with workers, activities, or services rendered.
•
Trained and supervised staff to consistently meet performance goals and customer service standards.
•
• Scheduled route salesman and routes.
• Coached new employees on company standards.
• Identified revenue and sales goals and presented them to the sales team.
• Sold Mrs. Baird to existing and new customers along assigned routes. Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
•
Delivered recommendations to long-term accounts to promote brand awareness to key audiences.
•
Managed accounts to retain existing relationships and grow share of the business.
•
EDUCATION
05/1999
High School Diploma
Clarksville High School, Clarksville, TX
2002
Interrupted Education Business Management
University of Texas At Austin, Austin, TX
Contact this candidate