EDUCATION & SKILLS
University of Illinois at Chicago - 1994 - 2000
Bachelor’s in Economics
Loyola University - 2008-2011
MBA in Economics/Marketing
APARNA SURA
Email Channel Director
PROFILE
Highly motivated individual
with a proven track record of
15+ years in driving successful
email marketing strategies.
Skilled in developing and
executing comprehensive email
campaigns across diverse
industries, leveraging data-
driven insights to deliver personalized customer experiences. A strategic leader with an ability to align email
initiatives with business goals, optimizing open rates, click-
through rates, and conversions.
Effective in team management,
fostering, project management collaboration, & achieving exceptional campaign execution.
CONTACT
PHONE:
EMAIL:
ad3vas@r.postjobfree.com
WORK EXPERIENCE
Neil Patel Accel - Email Operations Director 2022-2023
Resident expert guiding team on email technology for all brands
within the agency. Delivering email expertise, thought leadership, project management, and enforcing best practices to all functions within company.
American Bar Association - Email Marketing & Automation Director 2019-2022
Led daily operations and administration of the Salesforce
Marketing Cloud, email and contact strategy development,
email content production, list management, segmentation,
Quality Assurance, deployment, testing, optimization, analytics
and reporting with unprecedented results.
Cars.com – Email Marketing Sr. Associate 2018 - 2019
Oversaw daily management of campaign execution to ensure
superior results. Analyze and track campaign effectiveness
through weekly and monthly reports in partnership with
marketing analytics, including sharing insights and
recommendations to improve effectiveness.
National Association of REALTORS® - Email Marketing Manager
2006 - 2018
Create and execute email marketing campaigns and programs that are aligned with overall marketing strategies aimed at driving readership, sales and increasing member engagement.