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Social Media Project Management

Location:
Denver, CO
Posted:
February 22, 2024

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Resume:

Ana C. Lopez Muñiz

720-***-**** • ad3uey@r.postjobfree.com • Denver, CO• linkedin.com/in/ana-lopez-muniz HIGHLIGHTS; PERSONAL & PROFESSIONAL SUMMARY

Marketing

• 3 years of total marketing experience

Management

• 4 years of managerial experience

Personal

• Strong quantitative skills and ability to balance analysis vs. action

• Ability to move fast, make recommendations and execute quickly and flawlessly

• Strong attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities and experience into customer benefits

• Excellent communication, interpersonal and organizational skills

• Hold self-accountable for results

• Action oriented with a strong desire to learn and grow

• Strongly developed analytical and technology skills

• Highly detailed and organized. Ability to create and track a project plan and manage multiple communications across multiple groups

• Strong project management and analytical skills

• Team player with experience working with cross-functional groups

• Many public speaking experiences

• Can think creatively and structurally to solve problems with speed PROFESSIONAL EXPERIENCE

St. John’s Lutheran School Denver, CO

Teacher’s Assistant at their preschool November 2023 – Present

• Plan and oversee classroom events

• Work with distinct types of people

• Communicate with families and different teams

• Conflict Resolution

Catholic Student Fellowship University of Denver

Communications Director and Marketer April 2022-May 2023

• Increase involvement by 30.2% each week

• Post-launch monitoring of marketing performance, improvement opportunities

• Develop and execute competitive go-to-market plan

• Work with outside agencies and clubs to engage audiences

• Work with marketing colleagues to create effective plans and methods to reach new students • Conduct technical competitive analysis and create competitive differentiation materials for the organization • Manage communications

• Designed, executed, and optimized digital marketing campaign

• Led full redesign of website with findings from customer segmentation and competitive research Turning Point: A conservative organization University of Denver Manager of Social Media Marketing & Marketing Department January 2021- June 2022

• Increase their involvement by 20% and their audience interaction by 16.8% each week

• Work in teams and place teams

• Solve conflicts

• Mentor, train and motivate a group of marketing managers

• Assist in the development of key metrics and performance indicators

• Measure overall financial performance and provide foundation for continuous improvement • Provide clear guidance to creative teams

• Work closely with service teams and other marketing and product managers to achieve goals • Work with Product Managers and Brand Marketing to develop and execute brand strategy and build brand awareness • Improve efficiency of group workflow

• Create and manage marketing creative request tickets with marketing project management tools • Establish brand strategy and marketing campaign utilizing social media, guest blogging, and affiliates to grow awareness and build brand loyalty Brookdale Senior Living Greenwood Village, CO

Event Programmer and Marketer July 2021 – August 2022

• Plan, budget, and oversee events

• Create and compromise on day-to-day plans for large groups of people

• Communicate with the marketing team, healthcare team, and management team

• Promotion and Advertising

Delta Sigma Pi: A Professional Fraternity for Business Majors University of Denver Vice President of Chapter Operations (VPCO) September 2021-February 2022

• Oversee the Chapter Management Program (CMP)

• Coordinate strategic planning sessions

• Exhibit a bias for action and motivating and inspiring others

• Strong people management skills and experience developing/mentoring team members

• Define the communication strategy, develop the creative brief, and lead briefings for multiple campaigns • Manage agency relationships including campaign scope of work, fees, and quarterly reviews • Evaluate creative concepts and execution against the strategy set in the brief

• Accountable for projects meeting established business goals, budget, and timing VP of Scholarships and Awards (VPSA) September 2020-June 2021

• Submit paperwork about chapter activities

• Apply for scholarships

• Work with finances

DECA Valor Christian High School

Member August 2017 – August 2020

• Presented, pitched, and brainstormed award-winning ideas

• Influence project stakeholders, make finance plans

• Received the highest test score in the district

SKILLS

Language:

• Fluent in Spanish and English; Proficient in Portuguese Computer:

• Certified in Excel, PowerPoint, Word; Knowledge in coding, data analytics, machine learning, computer architecture Marketing & Management:

• Budgeting

• Advertising expertise

• Market Research

• Product Development

• Business Development

• Social Media Marketing & SEO

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