MATT ALHAERY

Las Vegas, Nevada 702-***-**** ad3s5w@r.postjobfree.com

DATA SCIENCE AND ANALYTICS EXECUTIVE

A creative and hands-on analytics and data mining executive with a proven track record of successful engagements and managing departments responsible for quickly unearthing and operationalizing gems of information buried in vast amounts of data. Expert in mining, extracting, analyzing, visualizing, and presenting data from diverse business areas in novel and insightful ways to persuade C-level executives to take informed action.

AREAS OF EXPERTISE

• Problem Solving • AI, ML & Statistics • Critical and Innovative Thinking • Team Building & Training • Leadership

• Analytical Skills • Big Data & Data Mining • Business Solutions Design • Project Management • Communication

• Strategic Thinking • Data Strategy • Process Optimization • Scope & Risk Management • Adaptability EXPERIENCE

IBM – Global Business Services, Los Angeles, CA

Global Data Science/AI Leader – Center of Competency, May 2007 - Pres. Provided analytical and Artificial Intelligence leadership for various consulting engagements primarily in North America, Europe and Asia to a wide variety of clients including financial services, telecommunications, industrial, CPG clients, government, defense and others. Managed advanced analytics consulting teams in domestic and overseas consulting assignments. Responsibilities included a multi-million dollar proposal writing, project budgeting, business development and project delivery.

• Customized jump-start programs, developing predictive frameworks and engineered the operational integration of the derived predictive and prescriptive results for clients.

• Led the efforts to determine the analytics needs of various companies and demonstrated the benefits of the solutions

• Created Proof of Concepts of analytical solutions leading to several successful multi-million dollar implementations.

• Presented the capabilities of analytical solutions to C-level executive and jointly strategized on comprehensive business and data management approaches.

PSB Research, Washington DC

VP – Advanced Analytics, Apr. 2011 - May 2012

Provided analytical and survey research guidance, leading groups of data scientists, statisticians and analysts in various survey analysis projects. Clients included telecommunication, governmental entities, political organizations, financial services, healthcare, hospitality companies, and many other industries.

• Led the efforts to determine the analytical needs of various companies’ survey methodologies and demonstrated the benefits of the solutions

• Innovated new statistical methods, leading to several multimillion-dollar engagements

• Acted as the principal adviser for statistical methodology and analytical research Media Resource Exchange, Las Vegas, Nevada

VP – Marketing Analytics and Business Strategy, Jan.2006 - May 2007 Responsible for the marketing and analytics activities for this sub-prime lender. Duties included strategic and tactical marketing program implementation.

• Redefined the marketing criteria and the marketing matrix, leading to the increase in profits of over 10 million per year.

• Forecasted the revenue and margins associated with each channel and provided recommendations on future prospecting, reducing the marketing waste by 20%, and supervised the creation of forecasting models predicting response rates, collection rates, signup rates and future collection rates.

• Developed an analytical framework for credit bureau data evaluations, leading to the optimization of all company marketing efforts.

Caesars Entertainment/Harrah’s Entertainment, Las Vegas, Nevada Director of Data Mining, Dec.2002 - Jan.2006

Directed the marketing department responsible for all database, research, and analytic efforts for the entire enterprise. Provided strategic insights into various online and offline marketing channels and initiatives. Standardized marketing analytics for the six Las Vegas properties and the fifteen others corporate wide. Responsible for all lifestyle/demographic research with the goal of differentiating brands within and across regions and focusing on the most profitable segments. Established a market value score, anticipating a customer’s expected revenue.

• Directed the analysis effort determining market factors affecting revenue, profits, and cost and built various forecasting and response models to drive business objectives.

• Applied analytical and segmentation techniques to the corporate databases to ensure resource optimization, resulting in and 15% increase in incremental revenue.

• Developed retention models, accurately predicting customer attrition rates and developing and implanting the associated marketing program, reducing overall churn by 10%.

• Researched customer visitation and spending patterns in order to enhance all marketing efforts across all channels. Marriott Vacation Club International, Los Angeles, California Marketing Director - Analytical Strategy, Feb.2001 - Dec.2002 Led the analytic functions of the marketing division for all properties. Provided analytical and operational support for all marketing efforts. Championed all database development and analysis. Examined marketing promotions and made recommendations and enhancements to all marketing channels.

• Developed forecast models predicting the success of current and future products.

• Analyzed trends for inbound and outbound response rates.

• Examined marketing history in order to determine the ideal way to distribute resources and maximize revenue and analyzed all operational factors affecting revenue and costs.

• Developed performance measurement standards to focus on best practices.

• Conducted statistical studies to predict future campaign performance and response rates. S & M International, Alexandria, Virginia

Statistical Research Manager, Oct.1998 - Feb.2001

Led the analytical and statistical research functions for a medium size CPG wholesaler. Performed analysis of variance and correlation studies to determine those factors affecting revenue, costs, profits, customer demand and various other factors.

• Devised a product strategy for profit optimization, leading to a revenue increase of 40% and a net profit increase of 200%.

• Developed statistical models for profit maximization.

• Strategized with company executives in new product development and in order to enhance the company’s competitive position and reduce waste.

• Consulted marketing managers on customer retention methodologies and new product strategies. MCI Telecommunications Inc., Richardson, Texas

Sr. SAS Analyst, June 1994 – Oct. 1998

Responsible for developing an information management system known as MCI's Strategic Network analysis system (SNAS).

• Duties included raw data reading, database creation, and data manipulation and analysis. Additionally responsible for the design, analysis and implementation aspects of project development.

• Developed statistical models to optimize the usage of MCI's resource in providing the highest quality of service, analyzing trends, and isolating parameters.

University of Texas, Arlington, Texas

SAS/Statistics Instructor, Feb.1992 - Feb. 1996

Taught a three-level continuing education course in the SAS language. Instructed students on how to analyze data, build mathematical models, and evaluate parameter interactions, trends, and design experiments. EDUCATION

PhD: Industrial Engineering/ABD - GPA: 3.8/4.0, The University of Texas at Arlington, MBA: Advanced MBA Certification, Tulane University MS: Industrial Engineering - GPA: 3.6/4.0, The University of Texas at Arlington, BS: Computer Sci. Engineering - GPA 3.2/4.0 (Graduated with University Honors), The University of Texas at Arlington, COMPETENCIES

Quantitative skills: AI, Machine Learning, Statistical Analysis, Forecasting, Marketing Mix Analysis, Segmentation, Sequencing Computer skills: SQL, SPSS, SAS, Enterprise Guide, Enterprise Miner, Modeler, Python, VB, R, Statistica, and many others Certifications: Data Mining, SPSS Statistics, SPSS Modeler, Leadership Publications: More than 10 peer-reviewed journal articles (List of publications available upon request) REFERENCES

Available upon request

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