ISABELLA ZEMELLA

UX PRODUCT DESIGNER & WRITER BROOMFIELD, CO 561-***-****

DETAILS

Broomfield, CO

561-***-****

ad3s4q@r.postjobfree.com

LINKS

Linkedin

Portfolio

SKILLS

UX Design

Figma

UX Writing

Wire-framing

Prototyping

Content Strategy

Content Writing

UX Research

Content Creation

Copywriting

Project Management

Creative Problem Solving

Adobe XD

Social Media

Content Marketing

SharePoint

Search Engine Optimization

User Zoom

Photography

Adobe Creative Suite

LANGUAGES

English

Spanish

French

PROFILE

I am an experienced product designer with research, writing, and design skills. I utilize my strengths in storytelling and wire-framing to advocate for user-centric designs that propel business objectives. Good design contributes to an inclusive culture, leading me to create accessible and transparent solutions.

EMPLOYMENT HISTORY

Principle Web Designer at Syzygy Dance Company, Boulder, CO July 2023 — September 2023

(Freelance position)

Dance company website.

-Created website using Figma and Wix.

--Wrote creative blog posts and marketing material. Content Designer & UX Designer at Vertafore, Remote - Denver, CO September 2021 — February 2023

(Full-time position)

-Conducted a content audit for 10 digital products to ensure the voice, tone and language were consistent and true to the brand.

-Created, wrote and designed the company's content guidelines using Figma.

-Documented and designed the component library referring to the existing design system in Figma.

-Helped create accessible and consistent designs aligned with the WCAG.

-Assisted the product team with all UX content in various digital products including websites and mobile apps.

-Produced an overall professional, consistent, yet friendly voice and tone for the company.

-Prioritized accessibility during the redesign and cleanup of all the products.

-Executed research and iterated designs based on internal feedback and user interviews via UserZoom.

-Wrote updated job posts and conducted multiple interviews.

-Led and collaborated in weekly design reviews by strategizing design solutions. UX Designer at Project Pluralist, Remote

January 2021 — February 2021

(Short-term contract)

A youth-focused organization, interested in implementing an application as an extension to the classroom.

-Assembled and researched ideas in digital learning, varying forms of interaction, and inclusive design while maintaining the voice and brand of the organization.

-Organized a total of ten user interviews that were divided between three different user personas catered towards the teachers, caretakers and students.

-Produced the user flow, information architecture, and iterated designs that helped build a complete high-fidelity prototype that exceeded the client brief and expectations. Project Manager (Bilingual) at World Remit, Denver, CO November 2019 — September 2020

International money transfer website and mobile app.

-Managed over 100 accounts via Salesforce.

-Oversaw customer transaction queries to identify and stop suspicious activity such as fraud. This allowed me to measure the best user experience to maintain trust and credibility within our customer base.

-Collaborated with multiple payout correspondents in various countries to find solutions pertaining to user needs.

-Gained intensive knowledge of international money transfer laws.

-Maximized workflow by training new employees.

Front Desk, Spanish Translator at Hyatt Place, Boulder, CO June 2019 — November 2019

-Customer service and concierge.

-Proficient in training new employees and managing HR systems such as OPERA.

-Spanish translator for management.

Marketing Campaign Manager at Mammoth Marketing Inc, Aurora, CO May 2018 — August 2018

(Short-term summer job)

-Spearheaded twenty event campaigns in CO and represented two different brands.

-Executed and managed events from top to bottom.

-Interviewed and trained new team members for equal success and exposure. Research Assistant at University of Colorado, Boulder, CO November 2016 — March 2017

-Controlled the 0.5 meter telescope in Sunspot, NM via computer.

-Explained the ARCSAT manual to new members of the team.

-Revised and caught errors in the manual to ensure the security of operation and accurate data collection.

Copywriter at Mela Artisans, Boca Raton, FL

May 2015 — August 2015

(Short-term summer job)

-Conducted phone interviews with artisans in India and published articles about their crafts.

-Created names and descriptions for products featured and sold at Neiman Marcus.

-Photographed products and models.

Sales Associate at Pacsun - Pacific Sunwear, Boca Raton, FL May 2013 — August 2013

(Short-term summer job)

-Promoted the style and brand while assisting and informing customers of the most recent deals.

-Trained new team members and increased sales by 20%.

-Maintained clothing looking organized and fresh.

-Answered questions about products, rang up transactions, and ensured customer satisfaction.

EDUCATION

Bachelor's in Public Relations, University of Colorado at Boulder May 2019

Minors: Astronomy & Dance

-Public Relations concentration with an emphasis on branding and creative writing. CERTIFICATES

User Experience Design Immersive Course, General Assembly November 2020 — February 2021

-Full-time immersive student in the User Experience Design program that included over 480 hours of professional training over twelve weeks. Utilized a hands-on approach to practice user-centered design methods, design thinking skills, team collaboration, and client relations.

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