ADAM
EXPERIENCE
EDUCATION
EXPERTISE
** ***** ** ********** ******* in
digital advertising operations
including campagin management,
ad tech, client facing
troubleshooting, programmatic
setup and optimization and
stategic leadership.
About Me
ad3qxn@r.postjobfree.com
Frankly Media
Director of Ad Operations
2019 - 2023
Bachelor of Computer Science
1996 -2001
Erie, PA - remote worker for 10+ years
Managed a team of four that was responsible for
onboarding new clients for monetization.
Setup SSP and DSP scenarios - GAM/Header
Bidding/TAM/SpringServe .
Worked directly with hundreds of local TV stations to maximize/optimize monetization across their
omnichannel platforms.
AdOps Programmtic Ad Tech
Advertising Operations
Programmatic Optimization
Ad Tech Development
Digital Marketing
Leadership (Coach/Player)
Header Bidding
Google Ad Manager
VAST/VPAID
Springserve
Frankly Media
Programmatic Manager
2018- 2019
Setup and optimized Open Auction, Header Bidding
and Amazon TAM platforms for Web, App and Video
platforms.
Daily performance reviews to maximize, PMP and PG
deals plus oversight on RTB and Header Bidding goals. Frankly Media
Manager - Publisher Relations and Ad Tech
2015- 2018
Client facing, troubleshooting for all platforms related to digital advertising - Web, App, Video, OTT and
livestreaming
Worked across multiple departments including
Product/Engineering, Customer Success, Finance and Sales to maximize our monetization KPIs. Worked
directly with internal teams on monetization strategies for new OTT/CTV apps plus setup the taxonomy for
livestreaming within GAM and SpringServe.
Edinboro University of PA
CLARK
WorldNow
Online Traffic Manager
2011- 2015
WOIO - TV
Web Producer
2006- 2011