FALLON MCGEENEY

Chicago, IL *****

949-***-**** - ad3po7@r.postjobfree.com

PROFESSIONAL SUMMARY

Goal-oriented manager with distinguished experience in retail industries and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.

SKILLS

• Pricing Strategy

• Promotional Planning

• Competitor Analysis

• Cross-functional Collaboration

• Product Listing Optimization

• Team Leadership

• Social Media Management

• Customer Relationship Management

• Digital Marketing

• E-commerce Platforms

• Copywriting

• Account Management

WORK HISTORY

11/2022 to Current Senior E-commerce Account Manager Lighthouse Marketing Inc

• Implemented effective pricing strategies that increased profitability without compromising customer satisfaction.

• Conducted comprehensive performance analyses of e-commerce accounts, leading to informed decision-making and optimization efforts.

• Managed promotional campaigns for clients, ensuring timely execution and positive results.

• Negotiated contracts with vendors and suppliers to secure favorable terms for clients'' e-commerce businesses.

• Boosted customer satisfaction by addressing and resolving account issues efficiently.

• Managed multiple e-commerce accounts, achieving increased sales and client retention.

• Streamlined account management processes, improving overall efficiency and effectiveness.

• Developed tailored marketing strategies for clients that resulted in improved visibility and conversions.

• Provided data-driven insights to clients, assisting them in making informed decisions about their e-commerce strategy.

• Monitored industry trends, identifying opportunities for growth within the e- commerce landscape.

01/2020 to 11/2022 Director of Product Development Lighthouse Marketing Inc

• Developed innovative products for the market, leading to increased revenue and customer satisfaction.

• Collaborated with cross-functional teams to drive product development from ideation through launch.

• Implemented data-driven decision-making for product improvements, resulting in higher user retention rates.

• Established a strong research and development pipeline, ensuring a continuous flow of new products to meet market demands.

• Mentored junior team members to foster skill development and promote career growth within the organization.

• Reduced time-to-market for new products by optimizing project management tools and strategies.

• Fostered innovation within the team by encouraging creative thinking and idea sharing during brainstorming sessions.

• Negotiated with vendors to secure cost-effective materials and services, improving profitability while maintaining quality standards.

• Evaluated competitor offerings to identify opportunities for differentiation and capitalize on market trends.

11/2018 to 01/2020 Senior Product Manager

Lighthouse Marketing Inc

• Increased product adoption by identifying customer needs and developing innovative product features.

• Led cross-functional teams for successful product launches, resulting in increased market share.

• Spearheaded competitive analysis to identify market opportunities and drive product differentiation.

• Managed product roadmaps, aligning with company goals and ensuring timely delivery of key features.

• Improved user experience by collaborating closely with design and development teams on UI/UX enhancements.

• Established strong relationships with key stakeholders, fostering collaboration across departments for seamless product development.

• Championed customer feedback loops to continuously refine products according to evolving customer requirements.

• Streamlined internal processes by implementing best practices in product management, increasing team efficiency and productivity.

• Drove go-to-market plans for product releases, coordinating marketing efforts to raise brand awareness and generate leads.

08/2016 to 11/2018 Product Manager

Lighthouse Marketing Inc

• Streamlined the product development process for faster time-to-market and improved efficiency.

• Increased product adoption by developing and implementing effective marketing strategies.

• Drove revenue growth by establishing strong relationships with key industry partners.

• Launched successful products by conducting thorough market research and identifying customer needs.

• Led cross-functional teams to deliver high-quality products on time and within budget constraints.

10/2015 to 08/2016 Product Copywriter

Lighthouse Marketing Inc

• Enhanced product appeal by crafting persuasive and engaging copy for various marketing channels.

• Collaborated with the design team to create visually appealing product packaging, resulting in increased sales.

• Improved brand consistency across all communication materials through adherence to style guide and tone of voice requirements.

• Conducted thorough research on industry trends, competitors, and target audience to ensure relevant and timely content creation.

• Mentored junior copywriters in best practices and techniques, improving overall team performance and output quality.

06/2015 to 10/2015 Sales Associate/Merchandiser

Southern Wine & Spirits

• Boosted customer satisfaction levels through exceptional service, addressing concerns promptly, and providing a welcoming store environment.

• Developed new client relationships by actively engaging with potential customers and highlighting the benefits of our product offerings.

• Achieved monthly sales targets consistently by implementing effective sales strategies and maintaining a high level of product knowledge.

• Collaborated with team members to improve overall store performance, sharing best practices, and offering support as needed.

• Organized in-store promotions and events to increase foot traffic and drive additional sales opportunities.

• Maintained accurate inventory records to ensure adequate stock levels, minimizing out-of-stock situations that could impact customer satisfaction.

• Contributed to visual merchandising efforts by creating eye-catching displays that showcased products effectively and enticed shoppers to make purchases. 05/2015 to 08/2015 Spa Client Coordinator

Nordstrom Michigan Avenue

07/2014 to 05/2015 Handbag Sales Associate

Nordstrom Michigan Avenue

05/2011 to 08/2012 Customer Service Representative Allied Rich, LLC

EDUCATION

01/2015 Bachelor's of Arts: History of Art and Architecture DePaul University - Chicago, IL

• Scholarship: St. Vincent De Paul Volunteer Scholarship

• Minor: Hospitality

01/2011 High School Diploma

Mater Dei High School - Santa Ana, CA

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