Project Manager Social Media
Resume:
DUSANA SCHNELL
PROGRAM & PROJECT MANAGER
AUSTIN, TX
DETAILS
Austin, TX
ad3php@r.postjobfree.com
LINKS
SKILLS
Project & Program Management
Marketing Management
Customer Experience
Communication Skills
LANGUAGES
Bilingual - Spanish/English
PROFILE
Seeking position of Project, Program, and/or Marketing Manager where I can leverage my expertise in project management, social media strategy, bilingual content development, and community relationship building. Adept at project management and leading teams, I aim to bring strategic vision, creativity, and analytical insights to ensure marketing efforts align with organizational goals and values.
EMPLOYMENT HISTORY
Assistant Director, Los Amiguitos: Spanish Immersion, Nature & Community School, Austin, TX
2023 — 2024
●Managed bilingual marketing efforts, newsletters, and social media, enhancing the school's digital presence in line with its philosophy.
●Developed a new website to improve accessibility for prospective parents and streamline information for current families.
●Manage the process from lead to enrolled for school and all camps (spring, summer break, etc.), including developing & tracking enrollment forms and being the first point of contact for all parent communication.
●Developed cost-benefit analyses for various programs, including school calendar, summer camps, assistance programs, and other offerings.
●Secured the school's first-ever grant from the City of Austin's sustainability office and initiated the Texas Rising Star certification process securing a $2,500 stipend to enhance materials and campus.
●Managed enrollment and ensured alignment with licensing requirements, maintaining up-to-date student and employee records, teacher vacation and sick time, and all teacher inquiries (in Spanish).
Long Term Care Release Coordinator, Health & Human Services Commission, Austin, TX
2019 — 2020
●Acted as primary liaison between IT and AES Product Owners, managers, and subject matter experts.
●Collaborate cross organizationally to achieve AES and HHSC strategy, and manage the prioritization, planning, vision, roadmap, backlog, and implementation of AES’s Long Term Care (LTC) initiatives.
●Ensured successful project delivery through building strong and supportive relationships with Project Managers, governance boards, Product Owners, Product Teams, and IT partners
●Provided regular status updates, led meetings and discussions for issue resolution or risk review, and prepared and delivered presentations.
Senior Project Manager, Health & Human Services Commission (HHSC), Austin, TX
2017 — 2019
Led the planning and initiation of projects by analyzing business needs, researching policy requirements, and identifying impacts to current roadmap.
●Monitored the progress and schedule of projects to determine acceptable and feasible project timelines, identify key milestones, manage and communicate with stakeholders, maintain project artifacts and documentation, and develop best practices and lessons learned.
●Led project kick-offs, weekly project check-in meetings, and project closures, obtaining buy-in from key stakeholders and executive leadership
●Developed criteria to evaluate project success, presented recommendations/status to project sponsors
●Planned and assigned work to project workgroup members to meet project milestones and timelines
Program Portfolio Manager at Dell Technologies, Round Rock, TX
2014 — 2017
Owned Dell IT’s multi-million dollar fiscal year financial and roadmap planning.
●Managed the process for fiscal year roadmap planning, collaborated with 15+ internal teams to secure $8M in transformation program funding for 3 consecutive years.
●Consolidated business requirements between IT, global strategy, and business partners to build a roadmap that delivered 50+ transformation features, saving + $25M in deflected service calls.
●Analyzed and reported on roadmap delivery status and cost-to-date, calling out at-risk items, allowing us to correct team spend or make roadmap tradeoffs to avoid project misses.
Program Coordinator, Talisma CRM Team, Arizona State University, Tempe, AZ
2011 — 2014
●Wrote and designed 50+ process and training guides; delivered in-person and web training for 400+ Customer Relationship Management (CRM) users.
●Gathered business needs from new and existing stakeholders, coordinated with IT to make system changes and updates to the CRM, and trained users on system updates and processes. Managed customer issues through resolution.
●Trained and supervised interns on CRM tool, assigned new projects, managed their progress and performance, discussed performance goals and outcomes.
CEO & Founder, Social Entrepreneur at Mitla Moda, Austin, TX
2011 — 2016
Founded and managed an e-commerce shop based on my business plan for a Fulbright MBA course.
●Created and updated e-commerce website and social media outlets, wrote about the unique value of all 50+ fairly procured products, building each listing complete with SEO keywords.
●Managed day-to-day operations: analyzed sales and marketing strategy, built financial repots, developed company expense reports, submitted yearly revenue and quarterly sales taxes.
●Procured all products directly from artisans, in Spanish, developing pricing, packaging, and company logo consistent with socially minded business mission.
Fulbright Scholar, Binational Business Program, Strategic Planning Analyst at Volaris, Mexico City, Mexico
2010 — 2011
Responsible for strategic analysis of air travel routes to support Volaris’ market expansion strategy.
●Forecasted profitability of up to 10 different routes daily to analyze market capacity, market share, costs, expected profits, growth potential, and recommend market expansion to leadership team.
●Conducted primary market research to identify Americans’ perceptions of Mexican airlines and analyzed findings, creating a business plan that resulted in expanding leisure routes.
EDUCATION
Master of Business Administration (MBA), W. P. Carey School of Business, Arizona State University, Tempe, AZ
Fullbright Scholar, Garcia Robles Binational Business Fulbright Fellowship, Mexico City, MX.
Bachelor of Science: Marketing. Bachelor of Arts: Spanish. Arizona State University, Tempe, AZ
Contact this candidate