ELIJAH REID
Winston-Salem, NC • 919-***-**** • ad3oto@r.postjobfree.com • LinkedIn Profile
PROFESSIONAL PROFILE
Innovation enthusiast with 5+ years in media buying, management, and insurance. Proven success in launching campaigns, driving sales, reducing expenses, and a passion for business analytics, sports, marketing, and data. Experience includes:
• Performed Data Analysis: Led data collection and analysis at Mediahub Worldwide, contributing to strategic planning, optimizing media budgets, and enhancing campaign effectiveness. Achievements include a 20% increase in ROI and $100K savings in media buying costs.
• Researched Business Landscapes: Conducted in-depth research and analysis of Mediahub’s business and competitors, informing key decision-making processes. Experience at Enterprise Rent-A-Car further enriched understanding of market dynamics and competitor strategies.
• Coordinated Projects: Orchestrated seamless coordination among internal teams, external vendors, and business partners at Mediahub and Enterprise Rent-A-Car, securing new business agreements and driving projects forward.
• Created Data Sets and Presentations: Generated comprehensive data sets and crafted presentations at Mediahub, highlighting campaign performance metrics, market research insights, and promoting projects.
• Technical Skills: Coding, Digital Marketing, Forecasting, Google Ads, Google Analytics, Marketing, Predictive Analysis, Python, Research Media Tool Experience, SQL, WordPress, Tableau, Collaboration, JSON, JavaScript, Microsoft Suite, Adobe Photoshop, Data Analysis
EDUCATION & TRAINING
Bachelor of Science: Marketing, North Carolina Agricultural and Technical State University – Dec 2018 Boot Camp in Data Analytics, University of North Carolina Chapel Hill – Nov 2023 Data Analysis, Visualization, Statistical Methods, Python, Excel VBA, SQL, JavaScript, HTML, and Tableau Boot Camp in Digital Marketing, North Carolina State – Oct 2021 Developed comprehension of digital marketing skills that include real-world digital marketing strategies, SEO, paid and organic social media marketing, analytics, audience building, and pay-per-click advertising PROFESSIONAL EXPERIENCE
Material Handler, Inmar Intelligence, Winston-Salem, NC Oct 2023 – Present
• Efficiently managed inventory and oversaw the movement of materials within the organization with precision and adherence to safety protocols, ensuring optimal supply chain operations.
• Proactively identified and implemented continuous improvement initiatives, contributing to a 16% increase in overall operational efficiency
Assistant Media Buyer, Mediahub Worldwide, Winston-Salem, NC Nov 2021 – Mar 2023
• Created quarterly commercial campaigns to optimize client’s budget, setting new goals each quarter.
• Utilized critical thinking to manage large data sets, track performance, and forecast future quarters.
• Applied basic accounting principles and programmatic tools to execute buy orders.
• Collaborated with the team to meet vendors’ goals and execute successful multi-platform media campaigns.
• Launched data-driven strategies that increased ROI by 20% and customer turnover by 15%.
• Synthesized data from multiple sources to reduce media buying costs by 15%, resulting in $100K savings. Insurance Service Representative, National General Insurance, Winston-Salem, NC Sep 2020 – Nov 2021
• Managed customer inquiries, complaints, billing questions, and service requests, achieving a 95% satisfaction rate.
• Calmed angry callers, repaired trust, and designed best-option solutions in line with company policy.
• Offered additional support to all departments, including responding to inquiries and processing checks.
• Determined charges for services, collected payments and arranged for billing.
• Implemented multitasking skills to improve customer morale and reduced wait times from 5 minutes to 30 seconds.
• Demonstrated mastery of 150 products, providing clients with tailored insurance solutions. Management Trainee, Enterprise Rent-A-Car, Greensboro, NC Apr 2019 – Aug 2020
• Gained comprehensive knowledge of company operations, implemented innovative sales tactics, and boosted store morale. Achieved goals tracked by MS Excel and Word, leading to a 25% sales increase in 3 months.
• Increased team efficiency by 20% in three months, doubled customer satisfaction, led a high-performing team to a 30% year-over-year sales increase, and reduced operational expenses by 25% while improving service quality.