Lauren E. Vernon

San Diego, California

+1-571-***-**** / ad3os2@r.postjobfree.com

Career Overview

I am sales professional with over 30 years of industry experience and a history of overachievement. My experience spans multiple forms of advertising including digital, Internet and print along with customer service and telemarketing. I have a proven track record of consistently exceeding sales goals including several years as my company’s top revenue producer. My success comes from relating with people, listening to their business requirements and creating a winning solution. Key tools of my work are cold calling, pipeline management and customer retention. I earn a solid reputation with senior management by consistently providing accurate forecasts and working closely with my teammates.

Areas of Expertise

Account Management

Lead Generation

CRM Tools including Sales Force

Advertising Design & Copy

Creating Successful Marketing Strategies

Relationship Building

New Business Development

Retention and Reducing Churn

Cold Calling

Customer Service

Google Certified

Contract Negotiations

Client Service & Retention

Telemarketing

Professional Experience

Marquis Who’s Who Remote 2023-2024

New Submissions Account Executive

Produces a high volume of calls exceeding activity quota

Natural ability to be conversational, articulate and professional

Works effectively remotely

Technical proficiency with virtual communication tools

San Diego Community News Group San Diego, California

2019-2023

Advertising Consultant

Averaged 125% of sales goals during my three-year tenure.

Sold print and digital advertising to both local and national businesses with footprint in the San Diego area.

Trusted with the opportunity to open two new territories and expand the company’s business footprint.

Consistently recognized by senior management for leading the sales team in customer retention.

New logos represented 20% of my business pipeline.

Zoom Media San Diego, California

2018-2019

Advertising Consultant

Partnered with Health Clubs to sell hyperlocal advertising and commercials on a purely digital television network.

Increased sales 135% over previous year through identifying the right sales candidates and eliminating unwinnable deals from my pipeline.

WorldPay San Diego, California

2015-2017

Account Executive

Annually exceeded sales goals by 20% throughout my three-year tenure.

Earned Top Sales Award at the conclusion of my first employment year.

Developed sales ecosystem by partnering with POS Dealers, Web Developers and CPA’s to generate leads.

High volume business based on leasing POS solutions for local area SMB owners.

HIBU Washington, DC

2013-2014

Digital Sales Account Manager

Achieved 125% of quota during my tenure

Received several awards for exceeding sales goals.

Sold digital advertising solutions to SMB which improved their position on Internet based searches.

High volume business which required a minimum of 25 appointments weekly.

Relied on cold calling and knocking door-to-door for lead generation

Gannett Washington, DC

2010-2014

Advertising Account Executive

Top Producing Sales Representative for Gannett’s Washington, DC branch selling print advertising for “The Clipper” Magazine

Fostered positive client experiences through responsive communications and prompt issue resolution.

Generated and demonstrated positive ROI for clients by continuously refining and relaunching marketing collateral.

Boosted revenue over 70% from previously unproductive territory within initial 12-month period.

The Merchandiser Newspaper Chantilly, Virginia

2006-2010

Advertising Account Executive

Top Sales Award Winner 2008 and 2009

o#1 sales performer in down economy for 24 consecutive months.

Built and implemented highly targeted campaigns across both digital and traditional print platforms.

Maintained strong partnerships with small to medium businesses within the home services and professional industries to achieve sales excellence.

personal information

Relocated from Northern Virginia to San Diego in 2015 for family reasons. My son is a professional musician and my daughter is a lawyer for one California’s top legal firms. Long-time lover of pets, I have a small side business of training pets and owners for successful adoptions. Outside interests include being a voracious reader, maintaining a top-level healthy lifestyle and nurturing my loved ones in a variety of ways.

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