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W O R K E X P E R I E N C E

Ethos Materials, Brand Marketing Manager

Led marketing strategy, enhancing brand

positioning.

Executed integrated marketing campaigns.

Aligned marketing with product launches and

promotions.

FeelgoodsContent Creator and Strategist

Created and implemented content strategy for

increased brand awareness.

Managed social media presence, fostering a

vibrant online community.

A Creator’s Club, Los Angeles, CA

Brand Manager and Creative Director

Directed brand's creative vision and

marketing strategies.

Led diverse creative teams for compelling

marketing materials.

You Down 2 Ride Podcast

Producer and Creator

Produced and hosted a popular podcast,

managing all production aspects.

Grew the podcast's audience through strategic

marketing.

Gracie Mac (Personal Brand) - TikTok Content

Creator

Developed and managed personal TikTok brand.

Collaborated with brands for engaging

content.

Adapted content strategy for maximal

engagement.

S K I L L S

Adobe Creative Suite

Web Design

Creative Strategy

Art Direction

Communication

Creative Marketing

Emerging Trends

Public Relations

Relationship Development

Marketing Strategy

Social Media Management

S U M M A R Y

A seasoned creative professional with over 5 years of experience in branding and digital marketing, I excel in crafting compelling narratives and unique content across various platforms. With a background in Fashion Marketing and a knack for storytelling, I have

successfully increased engagement and conversion rates significantly for luxury and diverse brands. Skilled in social media management, content creation, and team leadership, I thrive on innovating and implementing strategies that elevate brand presence and create

lasting impacts in the digital realm. My approach

combines creative vision with data-driven insights, ensuring every campaign is not only effective but also resonates deeply with its intended audience.

2 0 2 4

Visual Communication

Branding & Identity

Social Media

Google Analytics

Concept Development

Copywriting

Photography

Project Management

Influencer Marketing

Content Planning

Arturo+Lauren, Los Angeles, CA

Marketing & Project Manager

Developed and executed a comprehensive

digital and social marketing strategy,

enhancing content direction and channel

approach.

Created impactful case studies, pitch decks,

and email templates for sales outreach.

Revamped and optimized website pages for SEO,

improving visual cohesion and online

presence.

MASS Beverly and Minotti LA, Los Angeles, CA

Marketing Coordinator

Implemented email marketing strategies,

increasing newsletter open rate by 36.1%.

Managed and analyzed social media accounts,

driving high engagement and conversion rates.

Developed targeted marketing campaigns in

line with brand guidelines, boosting brand

recognition.

[THE LAB], Los Angeles, CA Creative Director

Directed high-level marketing campaigns,

ensuring cohesive and impactful execution

across various mediums.

Led event production and merchandising

initiatives, maintaining brand alignment.

Motivated teams of creative professionals,

maximizing team efficiency and output.

Boredwalk, Head Content Creator and Specialist

Spearheaded comedic sketches and

advertisements, enhancing audience

engagement.

Collaborated with production teams for high-

quality content delivery.

Analyzed content performance for strategy

refinement.

E D U C A T I O N

B a c h e l o r i n J o u r n a l i s m

[ N e w M e d i a ]

U n i v e r s i t y o f M a i n e 2 0 1 4 - 2 0 1 8

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