User Experience Research and Design

Anthony J. Moffa, M.S.

Bryn Mawr, PA ***** ***–**4–8862 *******.*****@*******.*** https://www.linkedin.com/in/anthonymoffa

CUSTOMER EXPERIENCE / USER EXPERIENCE / USER ACCEPTANCE TESTING

Passionate, strategic, results-driven research professional offering expertise in taking big problems and breaking them down into manageable chunks to solve, providing business solutions through QA and UAT testing, usability, information architecture, and user experience services throughout the development lifecycle. Innovative business partner, effective communicator, and problem-solving project manager known for building and maintaining positive, productive relationships to utilize various research methodologies to conduct user studies, usability testing, and user feedback analysis, translate those research findings into actionable recommendations that enhance product usability and user satisfaction, uncover valuable insights to inform user-centric design decisions. Collaborative leader and resourceful team contributor with demonstrated successes in mentoring and directing diverse, cross-functional teams to drive product excellence and innovation, maximize the team’s performance by improving processes, methods, and deliverables, and create intuitive and engaging digital experiences by consistently advocating for the user's perspective throughout the design and development process.

CORE COMPETENCIES

Peer Mentoring Coaching Best Practices Continuous Process Improvements Budgeting Forecasting Reporting Training Mentoring Research Documentation

TECHNICAL PROFICIENCIES

Oracle SQL Developer JIRA Agile Methodology ALM UAT testing SQL Iterative Prototyping Agile Environment QA Testing Use Cases, Test Cases Writing Meeting Requirements Requirements Assessments Troubleshooting Quality Assurance Risk Identification / Mitigation Compliance Analytics Metrics Legal / Regulatory Guidelines

EXPERIENCE

JPMORGAN CHASE. 2016 - 2023

Business UAT Analyst, Full Time. 11/22 - 09/23

Conducted manual testing of user experience for Consumer and Community Banking Card Wallets including Apple Pay, Google Pay, and Samsung Pay.

•Wrote scores of test cases in JIRA. Submitted and tracked defects in JIRA.

•Tested, and managed the status of, over fifty test cases prior to software roll-out to customers.

•Utilized tools including JIRA and Microsoft Office.

Software Engineer, Full Time. 2017 - 2022

Executed manual and automated testing of middleware and APIs of the tools for Consumer and Community Banking Cards.

•Maintained the backlog, with the team, of stories in JIRA by giving bandwidth estimates for the testing required for each story. Worked on from three to five stories per sprint. Always finished stories for which I signed up during each sprint.

•Used tools in HP Quality Center / ALM, Selenium, Cucumber / Gherkin, JIRA, Oracle SQL Developer, SQL.

•Served on three panels to discuss how people on the autism spectrum could contribute to the organization.

Quality Assurance Engineer, CAI Contractor. 2016 - 2017

Completed manual and automated testing of middleware and back-end for CCB Card tools.

•Tested browsers including IE, Chrome, and Firefox.

•Performed well in a fast-paced, team environment.

•Prioritized and utilized time management skills.

•Leveraged tools including Selenium, Cucumber / Gherkin, JIRA, and SQL.

CAPITAL ONE. 2014 - 2016

Quality Assurance Engineer, CAI Contractor.

Executed manual testing of the Capital One banking website.

•Tested user workflows and UI features in an Agile environment.

•Checked Browsers and platforms: Chrome, Firefox, Safari, mobile Chrome, mobile Safari, Android tablet, and mobile, iPhone, and iPad.

•Queried databases and flowed data for quality assurance and testing for Capital One clients.

•Championed ETL transformations, extracting, and mapping data.

•Applied tools including SQL, Informatica, Ab Initio, UNIX, scripts, and Galen.

EBAY ENTERPRISE, Full Time. 2012 - 2014

Lead User Experience Architect

Led a team of six UX Architects and Designers on an upgrade project for a web store publishing and management platform.

•Partnered closely with internal Product Management clients and external development partners.

•Delivered the information architecture and use cases.

•Created an interactive style guide in Axure.

•Earned award of appreciation.

SAP AMERICA. 2010 - 2011

Senior Information Architect User Experience Analyst, TEKsystems Contractor

Created new wireframe templates in Visio, thereby reducing time-per-wireframe from 2-3 hours to 15-30 minutes.

•Re-architected and streamlined the SAPPHIRE 2010 conference agenda builder web application to increase efficiency and enhance experience. Completed project on time and within budget.

•Lead IA / UX effort for all public marketing campaigns and microsites.

•Mentored junior staff tasked with automating the new templates, and in usability research. Edited their reports.

ORACLE CORPORATION. 2008 - 2009

Senior Usability Engineer, User Productivity Kit (UPK)

Led the UI development for many projects during short iterations by coordinating the efforts of external users and partners with internal product management, testing, documentation, and development teams.

•Built screens and workflows in Microsoft Visio. Created interactive menu structure in Microsoft XAML.

•Introduced industry standard techniques and methods such as annotated wireframes, requirements traceability, and site visits.

TEKsystems CONTRACTOR

SAP AMERICA

Information Architect

Wrote and tracked the functional requirements for an internal image publishing website.

•Mapped, architected, and wire-framed the partners' section of SAP.com and micro-site.

•Created an IA taxonomy that aligned SAP business solutions to client work challenges, company size, and industry.

EDUCATIONAL TESTING SERVICE

System and Requirements Analyst

Supported the development and testing of a new web application that assessed the cognitive abilities of ‘tweens.

•Amplified existing business requirements and defined functional requirements with the team.

•Annotated wireframes created by external vendors. Mapped business and functional requirements for each wireframe.

•Wrote user acceptance test (UAT) plan to verify that the system successfully functioned and met requirements, including test scripts, verification matrix, and bug and issue tracking procedures.

BANK OF AMERICA / MBNA

Information Data Architect

Integrated and updated the merging websites of Bank of America and MBNA.

•Created new, integrated pages in HTML / CSS. Tested for accessibility and cross-browser compliance.

•Produced two versions of the first MBNA site map of all screens, their elements, and states: one in MS Visio, the other in HTML / CSS. Developers used this to determine what could be reused as-is, with modifications, or not at all.

JPMORGAN CHASE

Information Architect, Customer Experience

Supported the bank’s largest-ever website deployment to date.

•Entered and validated content for several hundred web pages in Documentum.

•Designed customer experience portion of Cards, Tax, Retail, and Account Management sites.

•Wrote functional specifications, requirements, use cases, test scripts, and workflows for various projects.

EDUCATION

Master of Science (M.S.), Engineering Psychology / Human Factors / User Experience

Florida Institute of Technology, Melbourne, Florida

Bachelor of Arts (B.A.), Psychology

La Salle University, Philadelphia, PA

PROFESSIONAL DEVELOPMENT

SQL training course, Computer Aid, Inc., 2014

Presenting Data and Information, Edward Tuft, 2010

Web Specialist, Atlantic Cape Community College

PROFESSIONAL AFFILIATIONS

Member, International Board of Sensory Accessibility, 2018 - Present

Mentor, Information Architecture Institute (IAI), 2008 - 2010

Member, Usability Professionals' Association, UPA, 9 years

Member, Human Factors and Ergonomics Society (HFES), 9 years

CONFERENCE SPEAKING ENGAGEMENT

Moffa, A., & Moffa, L. (2016). Connecting the Dots: Diagnosed on the Spectrum Later in Life. Workshop presented at the ASD Conference 2016: the Annual Autism Conference, Building Bridges: Preparing for a New World, La Salle University, Philadelphia, PA.

PUBLICATIONS

Moffa, A. J. & Stokes, A. F. (1997). Trust in a Medical Expert System: Can We Generalize Between Domains? In M. Mouloua & J. M. Koonce (Eds.), Human-Automation Interaction: Research and Practice (pp. 218-224). Mahwah, NJ: Lawrence Erlbaum Associates.

Eng, D. (2018, June 24). Where Autistic Workers Thrive. Fortune.

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