WHITNEY HILL

SENIOR GRAPHIC DESIGNER

ad3nqi@r.postjobfree.com

whilldesign.myportfolio.com

linkedin.com/in/designer-whitney-hill

DETAILS

With 9 years as a graphic designer, I thrive on bringing visual stories to life. From understanding design principles to crafting engaging visuals, I’ve consistently delivered exceptional results for clients across diverse industries. My skill set includes mastering design software, strong project management, and seamless collaboration with cross-functional teams. Always in tune with the latest trends, I take pride in transforming client visions into compelling visual stories. PROFILE

Graphic Designer

BlueCross BlueShield of NC Remote

06/2022 - Present

Blue Cross Blue Shield Association is a federation of 35 separate United States health insurance companies that provide health insurance in the United States to more than 106 million people.

• Edit and enhance existing artwork and graphics with Adobe Creative Suite.

• Collaborate with peers during training exercises, fostering teamwork and communication skills within an Adobe Experience Manager development context.

• Create and update emails in SalesForce dealing with multiple lines of business and marketing campaigns.

• Organize and upload files with specific naming conventions to enhance the procurement of documents across multiple departments.

• Collaborate with content and marketing teams to confirm design compliance with brand guidelines.

• Utilize Microsoft Office and Adobe Acrobat to create and update documents related to member outreach campaigns.

• Incorporated internal stakeholder design feedback to enhance project outcomes. Graphic & Web Designer

Freelance

12/2016 - Present

Manage a freelance graphic design business that aims to assist companies in brand and content development. Contracted with multiple companies including: Sally Beauty, Boys and Girls Club, Regus/Spaces, and Helix Health.

• Coordinated with external vendors and suppliers to verify cost, quality, and accuracy of printed materials.

• Developed print and digital materials such as brochures, banners, and signs.

• Applied knowledge of production to create high-quality images.

• Experience in creating, customizing, and formatting web pages to ensure a visually appealing and user-friendly design.

• Utilized WordPress plugins and widgets to enhance website functionality.

• Implemented design feedback from customers to improve project outcomes.

• Created digital image files for use in digital and traditional printing methods.

• Worked with clients to gather and define requirements, establish scopes, and manage project milestones.

WORK EXPERIENCE

Adaptability and Flexibility

Adobe Creative Suite

Branding

Content Management Systems (CMS)

Communication Skills

Deadline-Oriented

Google Ads/AdWords

Google Slides

HTML & CSS

Hubspot Email & Landing Pages

Image Editing

Maintain Archives

Microsoft Office

Organizational Skills

Photo Retouch

Print and Digital Design

Social Media Platforms

Teamwork

Time-Management

Trend Research

Typography

WordPress

SKILLS

Bachelor of Fine Arts

Arkansas State University

08/2009 - 12/2014

EDUCATION

I’m passionate about exploring the

great outdoors; I find joy in hiking

and exploring new trails. When I’m

not hitting the trails, you can find

me curled up with a good book.

PASSIONS

Senior Graphic Designer

OneShare Health Remote

08/2020 - 04/2022

OneShare Health is a Non-Profit Organization Dedicated to Medical Cost Sharing Programs and Charity Support.

• Audited materials quarterly for consistency, spelling, and updated disclaimers.

• Streamlined and managed online portal with graphics for producers to use.

• Collaborated on enhancing brand presence across web, social media, and print platforms to maintain a competitive edge.

• Created B2C marketing programs to appeal to people at different stages of life.

• Developed marketing emails and landing pages on HubSpot to keep clients up-to-date on the latest updates and promotions.

• Incorporated design input from both customers and internal stakeholders to enhance project results.

• Researched trends and projected changes to capitalize on emerging opportunities.

• Collaborated with other designers to create visually appealing graphics for range of print and digital media.

• Developed original design for print and digital materials, banners and signs.

• Developed graphics and visual content for social media campaigns.

• Applied color theory and composition techniques to construct appealing designs.

• Collaborated with content and marketing teams to confirm design compliance with brand guidelines.

• Generated 35 million leads since March 2020 - April 2022.

• Created a campaign that brought back $207.03K Members.

• Email Attributed Revenue for 2021: $34,723.13 (11.27% increase YoY). Senior Graphic Designer

RumbleOn Irving, TX

10/2018 - 08/2020

RumbleOn distributes pre-owned automotive and powersport vehicles to and from both consumers and dealers, 100% online. B2B, B2C, and C2B Advertising.

• Developed artwork and layout for print and digital signage, brochures, posters, apparel, billboards, and flyers.

• Utilized knowledge of HTML and CSS for fine-tuning website appearance and layout.

• Conceptualized event advertisements and POP creative (print & digital) for the largest motorcycle event in the United States.

• Created monthly email marketing newsletters.

• Assisted with brand overhaul that revitalized the company’s appearance to appeal to a younger, wider audience.

• Researched trends and projected changes to capitalize on emerging opportunities.

• Completed final touches for projects before roll-out.

• Collaborated with other designers to create visually appealing graphics for range of print and digital media.

• Developed graphics and visual content for social media campaigns.

• Cultivated mobile-friendly designs for variety of platforms.

• Coordinated with external vendors and suppliers to verify quality and accuracy of printed materials.

• Developed infographics to better communicate complex data to customers

• Mentored junior designers and provided design guidance to improve standards of overall team output.

• Digitally edited photos to enhance appearance.

Graphic Designer

Dallas Cowboys Frisco, TX

10/2017 - 10/2018

The Dallas Cowboys are a professional American football team based in the Dallas–Fort Worth metroplex.

• Compiled and distributed sales analysis, internal sales documents, and other presentation materials.

• Developed apparel designs for multiple organizations while adhering to strict branding guidelines.

• Created catalogs of seasonal apparel for B2B distribution.

• Ensured 100% accuracy in quality assurance checks of copy and design materials before printing.

• Utilized typography techniques to create compelling designs.

• Researched trends and projected changes to capitalize on new opportunities.

• Demonstrated strong visual communication skills by creating compelling presentations to showcase design concepts to upper management.

• Collaborated with team members to gather feedback and refine designs, ensuring alignment with company branding.

• Employed design fundamentals when selecting typography, composition, layout, and color in design work.

Graphic & Web Designer

Murray Media Group Flower Mound, TX

02/2015 - 12/2016

Murray Media Group is a diversified media, information, and services Company with publications in the US and Canada.

• Led website creation utilizing WordPress to drive traffic to local businesses.

• Generated B2C promotions and marketing materials that increased sales for various companies.

• Developed original designs for print media, magazines and digital banners.

• Completed final touches for projects before multi-magazine roll-outs.

• Coordinated with external vendors and suppliers to verify quality and accuracy of printed materials.

• Utilized typography techniques to create compelling designs.

• Applied color theory and composition techniques to construct appealing designs.

• Photographed high-quality images for various print and digital projects.

• Edited, toned, captioned, and uploaded photographs for publication.

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