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PROFESSIONAL SUMMARY

Innovative marketing communications expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Experienced in managing all stages of campaigns, and boosting sales with creative and proactive approaches. Prepared to bring 8+ years of progressive experience and drive change to make a lasting impact on company and customer success.

WORK HISTORY

Dizengoff Nigeria Limited (Member of Balton CP UK) 08/2014 - Current Marketing Communications Manager - Lagos

Directing all marketing campaigns at all stages, including conceptualizing, planning, schedule management and final implementation

Building brand awareness and generating leads while managing internal and external marketing campaigns

Generate leads by leveraging existing relationships and building new relationships across private and public sectors

Working closely with product development and sales departments to create and maintain marketing materials for sales presentations and client meetings

Coordinating innovative strategies to accomplish objectives and boost long-term profitability

Devising and executing integrated, online and direct marketing campaigns

Building strategic relationships with vendors, public relations & advertising agencies and leading OEMs/ partners

Managed media and Corporate PR, as well as Stakeholder engagement Bayswater Industries Limited (An FMCG Company) 02/2014 - 07/2014 Marketing & PR Manager - Lagos

Identified appropriate marketing channels and target customers for campaigns

Collaborated with sales team to increase brand awareness and enhance business development by building and maintaining relationships with key distributors

Maximized advertising efforts by developing content for media relations, corporate communications and social media posts PROFESSIONAL

SKILLS

Corporate

communications

Campaign management

Public and Media

Relations

Brand development

Customer relations

Strategic planning

Public speaking

Product development

Media monitoring and

environmental scanning

HUMPHREY .U. OTALOR

Email: ad3kil@r.postjobfree.com

Tel: 080********

Address: 1, Olayinka Street, Off Olaleye

Street, Gbagada, Lagos.

2

PFC Africa - PR Communications & Strategy 01/2013 - 01/2014 Account Manager - Lagos

Developed and promoted corporate brand, images and identity to media and public on behalf of clients

Created fresh and engaging press releases and prepared complete press kits during campaigns

Managed promotional initiatives and special events to enhance press coverage and boost visibility

Managed the PR & Communications sector as well as ensuring all clients deliverables were met

Pauline Fredericks & Co 06/2011 - 12/2012

Deputy Account Manager, PR Communications & Event mgt. - Lagos

Effectively represented the client's needs and protected the integrity of the agency

Drafted press releases on behalf of clients, detailing relevant information and worked with media to support brand image

Worked with clients in the financial sector to understand requirements and provide exceptional financial PR service

Managed the account of and provided media & PR support to Standard Chartered Bank, AXA Mansard, Ecobank and Ernst & Young JSP Communications (An Associate of H & K) 09/2009 - 01/2011 Senior Executive - Lagos

Performed various administrative functions, ensuring deliverables and traffic control on all activities

Drove new business and created new opportunities to reach a wider target market

JSP Communications Consultancy 12/2002 - 08/2009

Client Relations Executive

Coordinated the launch of Mitsubishi Car range in 2008 (Kewalram)

Supported the Microsoft sales team in creating awareness for the MS Genuine Drive and sourced endorsement promotion.

Organised a Media Launch to introduce the Intel Cor2duo and V-PRO to the Nigerian media

Delegated logistics to suppliers and managed media invites, event flow, and budgeting

Involved the media launch and Coca - Cola Afro-Santa campaign, event which showcased the new face of Santa-Claus in Nigeria LINKEDIN

https://www.linkedin.co

m/in/humphrey-otalor-

06485620/

PERSONAL

SKILLS

Excellent written and

verbal communication

Strong attention to

detail

Excellent team playing

and people

management

Numerical awareness

Proficiency with IT MS

Office: MS Word and

Excel and internet

Social media marketing

skills and competencies

3

EDUCATION

University of Lagos, Lagos 2022

MBA Marketing in view

Ladoke Akintola University of Technology, Ogbomoso 2016 Postgraduate Diploma in Management

Nigerian Institute of Public Relations 2016

Associate Member

Business Education Examinations Council 2014

Diploma in Public Relations

University of Lagos Akoka, Lagos State 2009

Bachelor of Arts in Philosophy

Oke-Pata Community High School, Ogun State

West African Senior School Certificate Examination 2000 OTHER QUALIFICATIONS AND TRAINING

British Council. Innovative Public Relations:

Capturing the consumer's attention. Lagos.

Corporate Social Responsibility

NIPR - Lagos

How to Handle the Media

NIPR – Lagos

Building Strong Brands

Impact Training and Management Consultant Lagos.

Seminar on branding

Life Brands Ago-Iwoye, Ogun.

Managing Social Media

PRCAN: Lagos

REFERENCES

All references available

on request.

Contact this candidate