RICHARD BAEZ GARCIA
Mobile: 787-***-**** / *********@*****.***
professional Profile
Highly motivated and Seasoned Operations, Sales & Marketing Professional with over 30 years of combined experience in the engineering, operations, sales & marketing fields, with proven success in the development and execution of complex project management, sales operations and business transformation. With focus areas on: Channel and Distribution Management, Customer Relations, P&L Management, High Performing team management, Marketing Strategies, Brand Management and Budget Control. Fully bilingual: English and Spanish.
Key Accomplishments
Lead a high performing team that achieved sales growth and increased customer intimacy at Key Global and National accounts such as:
oHewlett Packard, ABBVIE, Lilly del Caribe, Amgen, Sartorius, Medtronic, Dupont, LUMA, DTOP among others
Lead the Safety & Industrial and Transportation & Energy Business Groups to an average yearly double digit growth during the pandemic through 2023.
Grew the Industrial Business in the Caribbean region from $24M in 2011 to $50M in 2014
Strategized and executed plans to grow the Purification Business from $300k in 2006 to $6.0M in 2022
Achieved double digit growth for the Personal Safety Business in Puerto Rico from 2013 to 2016
Achieved $2.5M growth in the US Atlantic / Pacific Branches from 2014 to 2015.
Grew the Automotive Aftermarket Division in Puerto Rico continuously from 2006 to 2016, from $2M to $7M.
Planned and developed the 3M Caribbean Accelerated growth program, resulted in $10M in growth from 2009 to 2013
Developed and implemented the 3M business regionalization project for the Caribbean.
Successfully designed and implemented the 3M Caribbean Export rationalization project, increasing sales by $1.2M and reducing cost by $600k over a one year period.
Recognized as 3M Puerto Rico Leader of the Year in 2005, 2006 and 2008.
Experience
3M, Guaynabo, PR
3M Puerto Rico Business Leader / Interim Branch Manager 2022 - 2023
Vice President 3M Puerto Rico Board of Directors
Industrial & Safety Business Manager
Transportation and Electronics Business Manager
Business support to Consumer and Healthcare Businesses
Operations support (Planning, Logistics and Third Party Warehouse)
Facilities operations
Group Business Manager/Industrial & Safety, Transportation and Electronics 2016 - 2022
Businesses
Establish direction and strategies to meet and exceed top and bottom line targets.
Manage P&L
Manage sales, marketing and technical team.
Maintain open lines of communication and reporting to corporate leadership.
Industrial Business Leader/ US Atlantic & Pacific Branches 2015 – 2016
Responsible for Business operations in Puerto Rico, Hawaii, Alaska and Guam.
Establish direction and strategies to meet and exceed business targets.
RICHARD BÁEZ GARCÍA
Mobile: 787-***-**** / *********@*****.*** Page 2, Experience continued
Industrial, Safety & Graphics Country Business Leader /Caribbean Region 2009 – 2015
Responsible for Business operations for the Caribbean region subsidiaries
(Puerto Rico, Dominican Republic, Jamaica and Trinidad and Tobago)
P&L management of a combined $50M business.
Managed an organization of 32 direct reports.
Industrial, Electronics & Energy Business Leader/Puerto Rico 2005 - 2009
Industrial Business, Export Markets Manager 2003 - 2005
Industrial Business Sales Supervisor 2001 - 2003
Technical Product Specialist 2000 - 2001
Atlantic Pipe, Juana Diaz, PR 1995- 2000
Engineering Dept. Supervisor
Oversee product designs for customer approval and production.
Work with production and Quality Assurance Depts. to ensure product integrity and compliance.
Provide installation and inspection consultations to contractors.
Responsible for all Technical Marketing communications.
Project management (Ponce Ocean Outfall, Superacueducto, Tren Urbano among others)
General Contractor negotiations.
Product specification process with Engineering and Architectural Design Firms.
Responsible for dept. budget control.
Project Estimator 1995- 1996
Estimate costs and budget for all new projects
Coordinate designs, drawings and costs to engineering, sales and production departments.
Customer negotiations
Carrion & Associates, San Juan, PR 1992-1995
Lead Surveyor
Responsible for project on-site inspections. Assure compliance with project specifications
Prepare drawings and blue prints for project owner approvals.
Coordinate work schedule and inspections with General Contractors.
Oversee survey brigade field work.
Coordinate and assign brigade work schedules.
Education
BS, Civil Engineering
Polytechnic University of Puerto Rico, San Juan, Puerto Rico
BS, Surveying & Topography
University of Puerto Rico, Mayagüez, Puerto Rico
Trainings
Marketing Leadership Development Program (Indiana University); Accelerated Leadership Development Program (3M Leadership Development Institute); 3M Six Sigma Green Belt certified; Customer Focused Selling-Coach; Creativity and Innovation for Business Performance; AMA e-commerce; AMA Finance for the non-financial manager
Additional Skills
Microsoft Office: Excel, PowerPoint and Word; Outlook. SAP, Salesforce