Eddie Cassel

South Florida 201-***-**** ad3j6q@r.postjobfree.com linkedin.com/in/eddie-cassel-b298351a

Sales Specialist & Account Executive

Results-driven leader with expertise business development, sales management, and strategic planning. Skilled in surpassing revenue objectives by establishing robust sales strategies, conducting market research, and fostering strategic partnerships. Successfully generated $1B+ in sales over career by guiding strategy development and sales processes while cultivating a positive culture. Technically proficient in Microsoft Office (Word, Excel, PowerPoint) and Salesforce.

Account Management

New Business Development

Marketing Strategy

Key Account Development

Sale Operations

Team Management

Relationship Building

Sales Closing Skills

Customer Acquisition

Contract Negotiation

Solution Selling

Customer Service

Professional Experience

Business Development, Senior Consultant Edward Cassel Associates, Boca Raton, FL 10/2021 – Present

Spearheaded business development and consistent growth by fostering and maintaining professional relationships with prospective customers while delivering and executing multi-state contracts.

Influential in assembling, coaching, expanding sales teams responsible for developing national account strategies focused on targeting C-level executives and key decision makers across multiple markets and industries.

Instrumental in providing high-quality services to current and prospective customers; deployed robust sales strategies and guided customer prospecting to generate $300M in sales.

Identified customer needs and offering customized solutions to maximize overall customer retention and satisfaction.

Senior Account Executive Old Republic Title Company, New York, NY 03/2020 – 10/2021

Championed account management for multiple 6- and 7-figure accounts, a publicly-traded company; supported real estate investment trusts (REITs), developers, and law firms engaging in large commercial transactions.

Collaborated and strategized with internal and external teams to penetrate new and existing markets, yielding business opportunities to generate company revenue and increase profit.

Conducted market research to identify trends and forecast sales opportunities; revamped and updated sales strategies to address changing market developments.

Executive Business Development Consultant Edward Cassel Associates, Fort Lee, NJ 05/2017 – 04/2020

Delivered high-quality consulting services to a wide range of organizations, partnering with customers to develop business communities and provide new prospect introductions.

Integrated comprehensive reporting tools to identify and track new opportunities from lead generation to revenue realization, account development, and retention.

Conducted in-depth market research to pioneer market strategies and customer acquisition efforts, while leveraging existing and new networks of relationships.

Senior Account Executive Madison Title, Inc., Lakewood, NJ 03/2014 – 04/2017

Served as key team player, executing sales strategies and processes to support lead generation, contract negotiation, and closing to maximize effectiveness and generate $6M in revenue.

Fostered and expanded professional, long-term relationships with customers to secure current and future revenue-generating opportunities; maximized sales and consistently exceeded annual goals for the company.

Communicated and collaborated with corporate decision-makers on the effectiveness of sales initiatives and provided detailed sales data reports.

Education & Credentials

Business Administration, Queens College Real Estate License, Florida

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