CONTACT

PERSONAL

SKILLS

Creativity

Leadership

Communication

Problem Solving

Critical Thinking

Business-Savvy

EXPERTISE

Project Management

Content Creation

Marketing

Copywriting & Graphic Design

+639*********

ad3j5n@r.postjobfree.com

Quezon City, Metro Manila

PERSONAL PROFILE

A seasoned creative professional with

over 15 years experience in the

Creative Industry. Possesses a keen

eye for detail and a passion for

delivering exceptional results.

Dedicated to continuous process

improvement in the face of rapidly

evolving and changing markets.

Work Experience

PROPRIETOR E-COMMERCE & OPERATIONS MANAGER

Hijabi Soul 2018 to present

https://www.facebook.com/hijabi.soul

- Responsible for the day-to-day operations of the online store on Facebook, Shopee and Lazada Philippines

- responsible for inventory management, stock keeping and processing of orders

- Analyzing and preparing financial reports and other sales activities

- Product curation and sourcing of materials

- strategic planning, implementation and management of promotional activities, marketing and sales campaigns in various online marketplaces

- Conceptualize, develop and execute creative content to drive sales and boost profits

- In-charge of all social media accounts including content creation and management as well as customer inquiries MARKETING MANAGER

MIA-Liverpool Islamic Centre Nov 2019 - present

https://www.facebook.com/mialiverpool

- Responsible and accountable for all content being delivered to the community on behalf of MIA Islamic College, MIA Quran College and MIA Madrasah, as well as MIA as an educational and community center.

- Develop and implement MIA's Digital Marketing Strategies

- Conceptualize and create relevant content for MIA's social media including display and video campaigns in collaboration with MIA's media team

- Create and implement email marketing

- Manage all social media accounts such as Facebook, Instagram, Youtube and Whatsapp

- Manage website content and ensure that it is updated

- Analyse and report from Google Analytics and other relevant tools to optimise campaigns

SENIOR PROJECT MANAGER

Splitdragon Jan 2022 - Oct 2022

- Sales Reporting & Forecasting of the project's sales data on a weekly, monthly, quarterly and yearly basis

- Responsible for planning and implementing online activities for partner clients

- Monitor sales and implement digital ads to ensure holistic growth on E-Commerce platforms

- Monitor excellent customer service is being provided

- Oversee Product Listings and Optimizations

- Ensure Competitiveness in Promotions, Assortment, and Strategies implemented

- Liaise with different departments to ensure overall performance of the project

Education

BA COMMUNICATION ARTS

Miriam College

Loyola Heights, Quezon City

Philippines 2000 - 2004

Kristine Joy

Sarte "Aminah"

ENGAGMENT LEAD EXECUTIVE PRODUCER

Digital5 Dec 2015 - June 2018

CORPORATE CONTENT DIRECTOR

Corporate TV Asia Pacific Ventures, Inc.

Jan 2016 - June 2016

- Over-all in charge of the Creative Department to ensure that content are aligned with client’s

mission- vision, corporate values, as well as sales and training programs

- Conceptualize or improve video materials based

on clients requirements

- Spearhead content-gathering sessions and

communicate objectives clearly through information- driven content

- Manage a pool of writers and monitor all outputs to ensure that it is of exceptional quality

CHILDREN'S BOOK WRITER

Adarna Publications 2014-2024

- Author of a children's book entitled "A boy named Ibrahim"

- Synopsis: Young Ibrahim knows that as a Muslim, it is his duty to observe his five daily prayers. It is a peek into a Muslim child’s life as it shows young

Ibrahim performing these prayers throughout the day, and why praying is important to him.

- See reviews

PROGRAM MANAGER - LOCAL FORMATS

ETC - Solar Entertainment Oct 2011 - Jul 2013

- Head of production for localized formats such as Project Runway Philippines, Top Model Philippines

and other TV series

- Monitor consistency of program style that is

suitable to the channel’s target audience

- Supervise the production on a daily basis and

quality of output

- Monitor budget and production timetable to

guarantee a timely ouput with commercial appeal

- Conceptualize branded content for episodes

- Responsible for the final approval of the

broadcast material.

- Handle contracts for Digital 5’s on-camera talents and third-party vendors

- Liaise with TV 5’s legal department for all contract- related matters

- Develop concepts for branded episodes and

implement executions within the program in

collaboration with other Creative departments

- Liaise with Program Managers and ensure that

brands are aligned with the program's objectives

- Ensure that budgetary requirements were met in the production phase

- Quality control of all episodes produced

WRITER/ PRODUCER

Living Asia Channel Mar 2006 - Dec 2007

- Write scripts and produce episodes for Living Asia Channel’s travel and lifestyle programs

- Execute major campaigns to promote the network

- Responsible for producing promotional content

- Research and preview all materials needed for video editing

- Supervise post-production to ensure quality and to meet the target deliverables for the month.

LINE PRODUCER

Abracadabra Dec 2007 - May 2010

- Manage the director’s schedule

- Ensure that director's creative vision is met

- In charge of hiring the key members of a production crew - Work with the Executive Producer to make sure that the project is executed within budget

- Prepare storyboards

- Coordinate with post-production for post-

production requirements based on the director’s

concept

CHANNEL MANAGER

ETC - Solar Entertainment May 2010 - Oct 2011

- Responsible for daily program schedules and daily operations

- Supervise program acquisition to ensure that

material is of good broadcast quality

- Supervise the Creative and Programming

Departments;

- Define and implement short, medium and long term plans on programming

- Create executions for the marketability of locally produced shows and other on-air materials

- Conceptualize and develop ideas for local shows on ETC

- Collaborate with Marketing and Sales Departments on concepts, implementation and delivery of off-air requirements such as AVP’s, radio plugs, etc.

Certifications

FOUNDATIONS OF DIGITAL

MARKETING AND E-COMMERCE

ATTRACT & ENGAGE CUSTOMERS

WITH DIGITAL MARKETING

View certificate

View certificate

FROM LIKES TO LEADS: INTERACT

WITH CUSTOMERS ONLINE

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THINK OUTSIDE THE INBOX:

EMAIL MARKETING

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