Louie Antuna

Sales & Business Development Manager

ad3h66@r.postjobfree.com • 917-***-****

Orlando, FL

Summary

Multitalented, accomplished professional with a commitment to building and leading high-performing teams and accelerating sales growth. Specialized career in fitness, health, and wellness able to exceed goals in any sectors, including fitness adjacent and nutrition & natural food industries. Well-versed in overseeing regional teams requiring top-notch communication, problem solving, and business development skills. Proven ability to meet with key decision makers and high-profile clients to close deals, strategize win-win solutions, and optimize resources. Customer-centered, results-driven with a solid record of streamlining sales processes, improving effectiveness, and tracking core sales metrics.

Areas of Expertise

New Business Development

Sales & Marketing Strategy

Goal Achievement

Revenue & Profit Growth

Staff Hiring, Training, Coaching

Sales Process Improvement

Prospecting, Lead Generation

Client Service & Satisfaction

Customer Retention

Creative Problem Solving

KPIs, Reporting, Analysis

Sales Operations

Professional Experience

LA Wellness and Fitness, New York, NY & Orlando, FL 2020 – 2023

Business Owner, Trainer

Directed all aspects of independent remote training, transitioning to virtual fitness programs during the pandemic to meet client needs. Maximized team success with a group of several trainers, delegating sessions and offering virtual packages for one-on-one session. Documented customized client eating routines with recommendations for supplements that were approved by client medical providers.

●Secured $15K-$20K per month in business.

●Held weekly phone meetings with clients to monitor progress and implement action plans.

●Identified leads through result-based training and customized fitness programs as well as tailored nutrition plans.

●Won repeat business and referrals for exceptional fitness regimes, maintaining 25+ sessions each week.

●Applied various marketing techniques to recruit new business, including digital marketing through social media.

Glenwood Management, New York, NY 2016 – 2020

Manager

Directed a wide range of business administration, sales, and client services responsibilities in a demanding positions requiring exceptional leadership and decision making. Served clients in the upper east side of New York City managing a team of 8 top-performers across two locations. Coordinated lead generating opportunities to elevate brand awareness and onboard new members. Strategized and monitored new key performance indicators (KPIs) according to company priorities.

●Achieved a 50% conversion rate on new members using proven business development techniques.

●Secured $90K in first year with 20% boost in YOY performance serving clients at luxury residential buildings.

●Accomplished an 80% retention rate in year two, maximizing customer engagement and satisfaction.

●Led engaging training and coaching sessions for new employees according to company policies and procedures.

●Consistently exceeded ambitious sales targets and growth goals three years in a row; headed the implementation of monthly, quarterly, and yearly sales objectives.

●Crafted and rolled out comprehensive action plans to exceed KPIs; gained a competitive advantage over premier fitness brands.

Aero Space High Performance Center, New York, NY 2010 – 2015

Lead Trainer, Celebrity Trainer Michael Olajide JR’s Studio

Excelled with teaching one-on-one and small group training sessions in a client-oriented environment using boxing expertise. Taught fundamentals, training techniques, and customized fitness regimens to members. Developed tailor workouts for members, incorporating boxing, jumping rope combos, polymetrics, calisthenics, and flexibility.

●Dedicated efforts to ensuring client satisfaction and retention, securing referrals for fantastic service.

●Distinguished for working with high-profile clients, like a corporate CEO, models, an actor, and political figures.

●Served as fitness coordinator with Steiner Studios in Williamsburg with actresses to prepare for roles.

●Established goals and work toward them, including preparing a novice amateur boxer for first bout.

Additional Experience

Personal Trainer, Equinox, Tribeca, NY, 2008 – 2010

Education

General Studies, 60 Credits

Valencia State College, Orlando, FL

Professional Training

160 Equinox Fitness Training Institution in Biomechanics, Anatomy, Kinesiology

Licenses & Certifications

Certified Personal Trainer, National Academy of Sports Medicine (NASM)

Fitness Nutrition Specialization, National Academy of Sports Medicine (NASM)

Behavioral Change Specialization, National Academy of Sports Medicine (NASM)

Pre- and Post-Natal Certification, National Academy of Sports Medicine (NASM)

Accredited Certification, International Sports Sciences Association (ISSA)

Boxing Amateur and Professional Coach

CPR & AED Certified

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