AREAS OF EXPERTISE

LEADERSHIP. VISION, STRATEGIC PLANNING

BRAND, DIGITAL MARKETING

CLIENT SERVICES, BUSINESS DEVELOPMENT

CLIENT-CENTRIC RELATIONSHIP BUILDING

INTER-DEARTMENTAL COLLABORATION

TEAM MANAGEMENT, MOTIVATION

SUPERB BRAND ADVOCATE, SPOKESPERSON

ABOUT

Proactive, innovative, highly accomplished.

Proven results. Highly resourceful problem

Solver; reliable and focused.

Manages multiple priorities in high

pressured, fast-paced environments.

CONTACT

ad3dxd@r.postjobfree.com

917-***-****

http://www.linkedin.com/in/joannesephine

https://www.bioniccrayon.com

J O A N N E S E P H I N E

MANAGEMENT EXECUTIVE

CREATIVE, BUSINESS

EXPERIENCE

PRESIDENT 2023 – Present

VICE PRESIDENT 2008 – 2023

Bionic Crayon LLC, NYC

Lead, Manage NYC full-service Branding / Marketing agency with Image / Lifestyle clients

Expanded client base by 50%, Full-Life-Cycle Business Development,

Strategically Positioned many B2C Brands – Brand Launch, Brand Refresh

Foster Client Partnership to achieve strategic alignment.

Spearhead Creative Initiatives. Direct the development, implementation, and execution of high-impact Integrated Multi-Channel Marketing Campaigns. Develop tactics and teams for production.

Inter-Departmental Collaboration - support objectives, garner alignment, create credibility.

Streamline operational processes to improve workflow

J O A N N E S E P H I N E

VICE PRESIDENT, BOD 2009-2012

DIRECTOR, OPERATIONS 2004-2012

NY Women in Communications

Recipient–2012 NYWICI Empowerment Grant

Key Leadership role. Strategic Direction; Identified viable partnerships,

ensured alignment with organizational goals.

Generated record donations, over $1MM for 10 Annual Matrix Awards Events, one of NYC’s Top 5 Annual Events.

Recruited for Board of Directors to Launch/Chair Sponsorship Committee; Exceeded annual goals - 2009 -2012

Led and empowered a team of professionals to achieve departmental goals and objectives.

Developed and managed budgets to optimize resource allocation and financial performance.

Implemented operational efficiency strategies to streamline processes and improve workflow.

DIRECTOR CLIENT SVCS 2000 - 2008

Catboys Communications Inc., NYC

Created Integrated Advertising Campaigns for Luxury, Retail and CPG clients.

Generated record-breaking Holiday Sales – 24% increase

MANAGER MARKETING 1998 -2000

Gammon Ragonesi Associates, NYC

Launched, Led, Managed Marketing / BusDev department for award-winning CPG Design agency

Secured 50+ agency presentations with F500 firms -18-month campaign

SELLING MANAGER 1992-94; 1995-97

Bergdorf Goodman, NYC

Managed Accessories, Handbags, Jewelry - $10M annual sales

Increased sales - 20% over previous year, consistently exceeded plan across all departments; won awards for sales achievement; exemplary customer service.

Supervised, trained, motivated 21-person sales team to achieve departmental goals and objectives; directed operations and merchandising.

Managed Bridal Department, entire Bridal staff was taken ill, consistently made plan.

EDUCATION

School of Visual Arts, NYC - Graphic Design - with Milton Glaser; Illustration - with James McMullan

Art Students Lge, NYC – Fine Arts, Life Member

University of the Arts, Phila, PA - Illustration

PROFESSIONAL AFFILIATIONS

New York Women in Communications – BOD,

Vice President - 2009 – 2012

Director of Operations – 2004 - 2012

AWARDS

2012 New York Women in Communications Foundation Empowerment Grant

Contact this candidate